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Fashion Network
06-05-2025
- Business
- Fashion Network
Popees Baby Care forays into UAE, launches first global store in Abu Dhabi
Baby wear retailer Popees Baby Care has entered the international market with the launch of its first global store at Dalma Mall in Abu Dhabi, marking its 91st outlet and first outside India. The exclusive brand outlet forms part of the label's wider strategy to scale its presence across the Middle East and expand access to its baby care products globally. Located in one of Abu Dhabi's prominent shopping destinations, the new store offers baby apparel for infants up to six-year-olds, Popees announced in a press release. The store also houses its range of products including baby oil, soap, wipes, fabric wash, body wash, shampoo, lotions, and towels. 'This new store at Dalma Mall not only reflects our dedication to providing comprehensive range of baby clothing and essential products but also strengthens our connection with the local community," said Popees Group's chairman and managing director Shaju Thomas in a press release. "The support and trust from our customers drives us to expand and innovate. We are confident that our presence in Dalma Mall will not only enhance the local retail landscape but also become a favourite destination for families looking for trusted products for their little ones.' The brand plans to grow its store count to 118 by the end of the 2026 financial year, targeting markets across Tamil Nadu, Karnataka, Andhra Pradesh, Telangana, and major Indian metro cities. Popees currently operates three manufacturing units with a monthly capacity of five lakh garments and employs over 2,000 people.
Fashion Value Chain
05-05-2025
- Business
- Fashion Value Chain
Popees Baby Care Opens First International Store in UAE
Popees Baby Care Debuts in UAE with New Store at Dalma Mall, Abu Dhabi Popees Baby Care has entered the international market with the opening of its first overseas store in Dalma Mall, Abu Dhabi, marking its 91st outlet globally. The move signals the brand's global growth ambitions and its focus on offering safe, high-quality baby essentials to a broader audience. The new store features a wide range of baby apparel for infants to six-year-olds, alongside essential care products like baby oil, lotions, soaps, shampoos, and towels. Strategically located in one of Abu Dhabi's top shopping destinations, the store is designed to offer a seamless and elevated retail experience for families. Speaking on the launch, Shaju Thomas, Chairman & MD, Popees Group, stated, 'Our entry into the UAE marks a new chapter in our journey to serve global families with trusted baby care products. We're excited to connect with the Abu Dhabi community and grow further across the Middle East.' Popees is eyeing expansion to 118 locations by FY26, with a strong focus on the Middle East and Indian metros, including Tamil Nadu, Karnataka, Andhra Pradesh, and Telangana.
