Latest news with #Simplify
Business Wire
28-05-2025
- Business
- Business Wire
Simplify Introduces the Simplify Kayne Anderson Energy and Infrastructure Credit ETF (KNRG)
NEW YORK--(BUSINESS WIRE)--Simplify Asset Management ('Simplify'), a leading provider of Exchange Traded Funds ('ETFs'), today announced the launch of the Simplify Kayne Anderson Energy and Infrastructure Credit ETF (KNRG). 'Energy and infrastructure stand to benefit from... favorable tailwinds, including the growing push for reshoring, increased public sector infrastructure spending, and the continued digitization of our economy..." David Berns, Simplify CIO & co-founder. KNRG is actively managed by the team at Kayne Anderson, which brings decades of experience in managing private and public market investments in energy and infrastructure. The Fund seeks to deliver attractive monthly income by investing in the credit instruments of energy and infrastructure companies, which can include bonds, as well as notes, loans and hybrid or preferred shares. 'We are excited to partner with Simplify to bring together our energy infrastructure expertise with an established ETF platform to offer investors what we believe is a unique and compelling income-focused credit product offering,' said Mike Schimmel, Portfolio Manager at Kayne Anderson. 'Energy and infrastructure stand to benefit from a number of favorable tailwinds, including the growing push for reshoring, increased public sector infrastructure spending, and the continued digitization of our economy, which is incredibly energy-intensive,' said David Berns, Chief Investment Officer and CO-Founder of Simplify. 'We have sought to build a product that provides a source of attractive monthly yield based on a portfolio overseen by a best-in-class manager.' 'In addition, energy and infrastructure credits like those making up the holdings of this new fund have had a meaningfully lower historical rate of defaults than non-energy or infrastructure instruments of similar credit quality,' added Berns. KNRG joins a Simplify ETF lineup that includes a number of first-of-their-kind equity and income exposures. For more information, please visit ABOUT SIMPLIFY ASSET MANAGEMENT INC Simplify Asset Management Inc. is a Registered Investment Adviser founded in 2020 to help advisors tackle the most pressing portfolio challenges with an innovative set of options-based strategies. By accounting for real-world investor needs and market behavior, along with the non-linear power of options, our strategies allow for the tailored portfolio outcomes for which clients are looking. For more information, visit ABOUT KAYNE ANDERSON Kayne Anderson, founded in 1984, is a leading alternative investment management firm focused on real estate, credit, infrastructure, and energy. With a team defined by an entrepreneurial and resilient culture, Kayne Anderson's investment philosophy is to pursue cash flow-oriented niche strategies where knowledge and sourcing advantages enable us to deliver above average, risk-adjusted investment returns. Kayne manages $38 billion in assets (as of 3/31/2025) for institutional investors, family offices, high net worth and retail clients and employs 350 professionals. IMPORTANT INFORMATION Investors should carefully consider the investment objectives, risks, charges, and expenses of Exchange Traded Funds (ETFs) before investing. To obtain an ETF's prospectus or Summary prospectus containing this and other important information, please call (855) 772-8488, or visit Please read the prospectus carefully before you invest. An investment in the fund involves risk, including possible loss of principal. The fund is actively-managed is subject to the risk that the strategy may not produce the intended results. The fund is new and has a limited operating history to evaluate. The Fund invests in ETFs (Exchange-Traded Funds) and entails higher expenses than if invested into the underlying ETF directly. The lower the credit quality, the more volatile performance will be. When junk bonds sell off, the lowest-rated bonds are typically hit hardest known as blow up risk. Likewise, the riskiest bonds typically rise fastest in a bull market however these investments that don't have a credit rating are typically the most volatile, hard to price and the least liquid. The use of derivative instruments involves risks different from, or possibly greater than, the risks associated with investing directly in securities and other traditional investments. These risks include (i) the risk that the counterparty to a derivative transaction may not fulfill its contractual obligations; (ii) risk of mispricing or improper valuation; and (iii) the risk that changes in the value of the derivative may not correlate perfectly with the underlying asset, rate, or index. Derivative prices are highly volatile and may fluctuate substantially during a short period of time. The use of leverage by the Fund, such as borrowing money to purchase securities or the use of options, will cause the Fund to incur additional expenses and magnify the Fund's gains or losses. The Fund's investment in fixed income securities is subject to credit risk (the debtor may default) and prepayment risk (an obligation paid early) which could cause its share price and total return to be reduced. Typically, as interest rates rise the value of bond prices will decline and the fund could lose value. While the option overlay is intended to improve the Fund's performance, there is no guarantee that it will do so. Utilizing an option overlay strategy involves the risk that as the buyer of a put or call option, the Fund risks losing the entire premium invested in the option if the Fund does not exercise the option. Also, securities and options traded in over-the-counter markets may trade less frequently and in limited volumes and thus exhibit more volatility and liquidity risk. Credit Risk. The Fund will lose money if the issuer or guarantor of a credit instrument goes bankrupt or is unable or unwilling to make interest payments and/or repay principal. The value of a security may decline if there are concerns about an issuer's ability or willingness to make interest and or principal payments. Interest Rate Risk. The value of the Fund's investment in credit securities will fall when interest rates rise. The effect of increased interest rates is more pronounced for any intermediate-term or longer-term obligations owned by the Fund. Industry Concentration Risk: The Fund focuses its investments in securities of a group of two industries. Economic, legislative or regulatory developments may occur that significantly affect the group of industries. Simplify ETFs are distributed by Foreside Financial Services, LLC. Foreside and Simplify are not related. © 2025 Simplify ETFs. All rights reserved.
Yahoo
28-05-2025
- Business
- Yahoo
Simplify Introduces the Simplify Kayne Anderson Energy and Infrastructure Credit ETF (KNRG)
Actively managed ETF seeks to deliver attractive yields by investing across credit instruments of energy and infrastructure companies Kayne Anderson, KNRG's subadvisor, brings decades of public and private market investing experience in this space NEW YORK, May 28, 2025--(BUSINESS WIRE)--Simplify Asset Management ("Simplify"), a leading provider of Exchange Traded Funds ("ETFs"), today announced the launch of the Simplify Kayne Anderson Energy and Infrastructure Credit ETF (KNRG). KNRG is actively managed by the team at Kayne Anderson, which brings decades of experience in managing private and public market investments in energy and infrastructure. The Fund seeks to deliver attractive monthly income by investing in the credit instruments of energy and infrastructure companies, which can include bonds, as well as notes, loans and hybrid or preferred shares. "We are excited to partner with Simplify to bring together our energy infrastructure expertise with an established ETF platform to offer investors what we believe is a unique and compelling income-focused credit product offering," said Mike Schimmel, Portfolio Manager at Kayne Anderson. "Energy and infrastructure stand to benefit from a number of favorable tailwinds, including the growing push for reshoring, increased public sector infrastructure spending, and the continued digitization of our economy, which is incredibly energy-intensive," said David Berns, Chief Investment Officer and CO-Founder of Simplify. "We have sought to build a product that provides a source of attractive monthly yield based on a portfolio overseen by a best-in-class manager." "In addition, energy and infrastructure credits like those making up the holdings of this new fund have had a meaningfully lower historical rate of defaults than non-energy or infrastructure instruments of similar credit quality," added Berns. KNRG joins a Simplify ETF lineup that includes a number of first-of-their-kind equity and income exposures. For more information, please visit ABOUT SIMPLIFY ASSET MANAGEMENT INCSimplify Asset Management Inc. is a Registered Investment Adviser founded in 2020 to help advisors tackle the most pressing portfolio challenges with an innovative set of options-based strategies. By accounting for real-world investor needs and market behavior, along with the non-linear power of options, our strategies allow for the tailored portfolio outcomes for which clients are looking. For more information, visit ABOUT KAYNE ANDERSONKayne Anderson, founded in 1984, is a leading alternative investment management firm focused on real estate, credit, infrastructure, and energy. With a team defined by an entrepreneurial and resilient culture, Kayne Anderson's investment philosophy is to pursue cash flow-oriented niche strategies where knowledge and sourcing advantages enable us to deliver above average, risk-adjusted investment returns. Kayne manages $38 billion in assets (as of 3/31/2025) for institutional investors, family offices, high net worth and retail clients and employs 350 professionals. IMPORTANT INFORMATION Investors should carefully consider the investment objectives, risks, charges, and expenses of Exchange Traded Funds (ETFs) before investing. To obtain an ETF's prospectus or Summary prospectus containing this and other important information, please call (855) 772-8488, or visit Please read the prospectus carefully before you invest. An investment in the fund involves risk, including possible loss of principal. The fund is actively-managed is subject to the risk that the strategy may not produce the intended results. The fund is new and has a limited operating history to evaluate. The Fund invests in ETFs (Exchange-Traded Funds) and entails higher expenses than if invested into the underlying ETF directly. The lower the credit quality, the more volatile performance will be. When junk bonds sell off, the lowest-rated bonds are typically hit hardest known as blow up risk. Likewise, the riskiest bonds typically rise fastest in a bull market however these investments that don't have a credit rating are typically the most volatile, hard to price and the least liquid. The use of derivative instruments involves risks different from, or possibly greater than, the risks associated with investing directly in securities and other traditional investments. These risks include (i) the risk that the counterparty to a derivative transaction may not fulfill its contractual obligations; (ii) risk of mispricing or improper valuation; and (iii) the risk that changes in the value of the derivative may not correlate perfectly with the underlying asset, rate, or index. Derivative prices are highly volatile and may fluctuate substantially during a short period of time. The use of leverage by the Fund, such as borrowing money to purchase securities or the use of options, will cause the Fund to incur additional expenses and magnify the Fund's gains or losses. The Fund's investment in fixed income securities is subject to credit risk (the debtor may default) and prepayment risk (an obligation paid early) which could cause its share price and total return to be reduced. Typically, as interest rates rise the value of bond prices will decline and the fund could lose value. While the option overlay is intended to improve the Fund's performance, there is no guarantee that it will do so. Utilizing an option overlay strategy involves the risk that as the buyer of a put or call option, the Fund risks losing the entire premium invested in the option if the Fund does not exercise the option. Also, securities and options traded in over-the-counter markets may trade less frequently and in limited volumes and thus exhibit more volatility and liquidity risk. Credit Risk. The Fund will lose money if the issuer or guarantor of a credit instrument goes bankrupt or is unable or unwilling to make interest payments and/or repay principal. The value of a security may decline if there are concerns about an issuer's ability or willingness to make interest and or principal payments. Interest Rate Risk. The value of the Fund's investment in credit securities will fall when interest rates rise. The effect of increased interest rates is more pronounced for any intermediate-term or longer-term obligations owned by the Fund. Industry Concentration Risk: The Fund focuses its investments in securities of a group of two industries. Economic, legislative or regulatory developments may occur that significantly affect the group of industries. Simplify ETFs are distributed by Foreside Financial Services, LLC. Foreside and Simplify are not related. © 2025 Simplify ETFs. All rights reserved. View source version on Contacts Media Contact: Rob JesselsonCraft & Capitalrob@ Sign in to access your portfolio
Phone Arena
09-05-2025
- Phone Arena
Google Search adds incredibly helpful tool that makes complex concepts easy to understand
You don't have to be scared of AI because AI can be your friend. This week, Google added a new feature to search called Simplify. What this feature does is use AI magic to make something complicated easier to understand. Unlike other AI features for search such as AI Overviews and AI Mode which often hallucinate, Simplify doesn't require the AI model to respond in a way that could lead to the dissemination of incorrect statements. Consider Simplify to be a way to translate things that you find hard to understand into easier to grasp concepts. Simplify is available on the iOS version of the Google app. To use Simplify, highlight the text you want simplified from inside a website being viewed from the Google app. Once you've highlighted the passage you want explained, look for the Simplify icon, which consists of two arrows that form a circle around a capital letter "A" with the Gemini icon in the upper left of the circle. You'll usually find the Simplfy icon at the bottom of the screen. Tap on it and the highlighted text will be, well, simply explained. This is actually a very useful tool for those who need help understanding a particular concept. If you do find that you now understand something that you thought you'd never would, you can thank Gemini, since Google is using its multimodal AI model for the feature. Using Simplify to understand Soccer's offsides rule. | Image credit-PhoneArena You might wonder what the difference is between Simplify and Summarize. Google says that the former uses Gemini "to make complicated text more digestible," without losing details. A summary will tell you the main points of a story, but it might not contain all of the information from the story. Research testing conducted by Google found that those using Simplify found it "significantly more helpful than the original complex text." Additionally, Simplify users say that they retained information better when using the feature. As an example, we took one of the most complicated rules in sports and put it through Simplify. Of course, we are referring to soccer's "offsides" rule. Read the rule after it was put through Simplify, and perhaps you'll have a better understanding of how it works. If you're impressed with the feature, you can always use Simplify to get a better grasp of baseball's infield fly rule.
Hans India
07-05-2025
- Business
- Hans India
Google's New AI Feature ‘Simplify' Now Available for iPhone Users
Google has officially launched a new AI-powered feature for iPhone users called Simplify, designed to make reading and understanding complex online content significantly easier. The tool, integrated directly into the Google app, uses the company's Gemini AI technology to transform dense, technical language into plain, readable explanations—without the need to switch tabs or leave the website. According to Google, early users found the simplified versions of text 'significantly more helpful than the original complex text,' although the company acknowledges that its research 'has limitations' and that 'ongoing vigilance' is essential to ensure accuracy. Developed by Google Research, Simplify aims to provide quick, reliable summaries that maintain key information while making dense language accessible for everyday readers. With a strong focus on user experience, the feature encourages iPhone users to stay within the Google ecosystem when trying to decode complicated topics, potentially steering them away from third-party AI services like ChatGPT. How Simplify Works To activate Simplify, users browsing in the Google app simply need to highlight any portion of text, after which a Simplify icon will appear. Tapping it instantly generates a clearer, more reader-friendly version of the selected passage. A real-world example shared by Google illustrates its capability. For instance, a sentence such as: 'The economic ramifications of quantitative easing manifest through intricate shifts in bond yields, liquidity injections, and asset price distortions.' Would be simplified to: 'Quantitative easing affects the economy by lowering interest rates, increasing money supply, and changing the prices of financial assets.' The tool is currently rolling out in phases for iOS, so it may take some time to reach all users. As of now, Google has not confirmed whether an Android version is on the way. With Simplify, Google is offering a more accessible AI solution for users who frequently engage with dense, technical, or scientific content online.
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Business Standard
07-05-2025
- Health
- Business Standard
Google app for iOS gets AI-powered 'Simplify': What is it and how it works
Google app for iOS gets a new artificial intelligence-powered feature to make complex content filled with jargon into a simplified version for easier understanding. Called 'Simplify,' the feature is available in the Google app for iOS. According to Google, Simplify uses AI to make dense text on a web page easier to interpret without redirecting the user to another page. This feature will especially benefit users who are reading up on any technical topic and are facing a tough time comprehending what's written in front of them on the screen, said Google. With the help of AI, the Google app will present the content in a very simplified manner for iOS users. Google Simplify: How does the feature work According to Google, Simplify uses an innovative prompt refinement method created by Google Research and is powered by Gemini to break down complex text into more understandable language while preserving essential information. Google in a blog post wrote that, in testing, users reported that the simplified versions were notably more useful and improved their ability to remember the content. Google Research in a blog gave an example of how this feature works. If a user comes across this paragraph while surfing the web: 'The complex pathology of this condition involves emphysematous destruction of lung parenchyma, diffuse interstitial fibrosis, changes in the composition of lung immune cells, increased production of immunomodulatory factors, and the prominent remodeling of pulmonary vasculature.' The AI-powered Simplify feature would present this content as: 'This complex condition involves damage to the lung tissue from emphysema, a disease that damages the air sacs in the lungs, and widespread scarring of the lung tissue, called fibrosis. The immune cells in the lungs change, and the body makes more immunomodulatory factors, substances that control the immune system. The blood vessels in the lungs also change a lot.' Google Simplify: How to use Open a web page with complex text in the Google app. Highlight the portion of text you want simplified. Tap the 'Simplify' icon that appears on the screen. View a clearer, easier-to-understand version of the selected text. Continue reading with improved comprehension.
