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CNN
4 days ago
- Business
- CNN
Sydney Sweeney is selling soap infused with her ‘actual' bathwater
Gwen Stefani sang about bathing in it, and now it's actually becoming a thing, thanks to one euphoric actress. Sydney Sweeney is again partnering with soap brand Dr. Squatch to sell a limited addition line of bars infused with her bathwater. Yes, you read that right: according to a series of Instagram posts from the 'Euphoria' star on Thursday, 'Sydney's Bathwater Bliss' soap bars can be yours next month. The product push comes after Sweeney's now-viral ad for Dr. Squatch Natural Body Wash last October, which featured her in a bubble bath addressing 'dirty little boys.' 'You kept asking about my bathwater after the @drsquatch ad… so we kept it,' Thursday's post on both Sweeney's and Dr. Squatch's Instagram pages read. 'Introducing Sydney's Bathwater Bliss! A very real, very limited-edition soap made with my actual bathwater.' Another post (rightfully) asked 'Why?' this new, medium-grit soap is being brought into existence, and then answered, 'Because y'all wouldn't stop asking. And Sydney said, 'Let's do it.' (what a legend).' The brand is even doing a giveaway promotion with 100 winners getting the soap for free, but stipulated that those interested must be over 18 years of age. The promo mentioned that the soap is 'a perfect combination of the two best places on the planet: The outdoors and Sydney Sweeney's bathtub. Experience the ultimate blend of outdoor serenity with refreshing notes of pine, Douglas fir, earthy moss, and a touch of Sydney's very own bathwater.' Sydney's Bathwater Bliss will be available for purchase at on June 6. The price for some good, clean fun and 'bliss' in a bar? A budget-friendly $8.
Daily Telegraph
4 days ago
- Business
- Daily Telegraph
Sydney Sweeney slammed for ‘gross' ad
Don't miss out on the headlines from Celebrity Life. Followed categories will be added to My News. Now that's dirty. Sydney Sweeney is taking a page out of Euphoria co-star Jacob Elordi's playbook, repurposing her bath water for rabid fans. The actress, 27, previously stripped down and took a dip in a bubble bath for soap brand Dr. Squatch, promoting the brand's Natural Body Wash. Now, she's taking the eco-friendly route, with the company packaging the same suds from the ad into a brand new product. Called Bathwater Bliss, the limited-edition bar soap is formulated with exfoliating sand and pine bark extract as well as a splash of Sweeney's soap that 'channels two of the best places on earth: the great outdoors and Sydney Sweeney's bathtub,' per a press release from the brand. Sydney Sweeney poses in a bath tub for Dr. Squatch, teasing her Bathwater Bliss soap bar. Picture: Instagram The actress is repurposing her bath water for diehard fans. Picture: TikTok Sweeney's Bathwater Bliss features sand and pine bark for a natural scent. Picture: TikTok 'When your fans start asking for your bathwater, you can either ignore it, or turn it into a bar of Dr. Squatch soap,' the newly single star said in the release. 'It's weird in the best way, and I love that we created something that's not just unforgettable, it actually smells incredible and delivers like every other Dr. Squatch product I love,' she added. 'Hopefully, this helps guys wake up to the realities of conventional personal care products and pushes them towards natural.' Like Sweeney, the bars are sure to be a hot commodity; only 5000 will be made, with the goods going on sale on June 6 on the brand's website. She previously starred in an ad for the soap company, stripping down for a bubble bath. Picture: TikTok The company repurposed the precious drops of water and incorporated them into the limited-edition bars. Picture: TikTok Fans are already having a ball with the news. 'What has the world come to…' one commented on Sweeney's post. A second said, 'The gooners are gonna spend their life savings getting as many as they can.' A third declared, 'Never thought I'd see the day that washing my mouth out with soap wasn't a punishment but I actually want to but here we are.' However, others were grossed out by the product. 'Are straight men ok?' one asked, as another added, 'I love you Sydney, but what the f**k is this?' 'I wanted this to be fake so bad,' someone commented, as one concluded, 'Nah, this is gross.' This article originally appeared in Page Six and was reproduced with permission Originally published as Sydney Sweeney is selling her literal bath water to rabid fans in 'gross' new ad
