Latest news with #SunnyYang
Zawya
15 hours ago
- Business
- Zawya
TCL and Arsenal announce global partnership expansion in multi-year deal
Dubai, UAE: TCL, a leading global consumer electronics brand and the No.2 TV brand worldwide, proudly announces the elevation of its partnership with Arsenal Football Club to a global level, becoming Arsenal's Official Global Consumer Electronics Partner. This milestone marks a new era in the relationship between two iconic brands driven by shared values of innovation, excellence, and progress. Building on a successful regional partnership in the UK, Middle East, and Africa since 2023, TCL and Arsenal are now taking their collaboration global, connecting with fans and consumers in more markets through shared values of innovation, performance, and progress. Sunny Yang, General Manager – TCL Middle East & Africa, stated: 'We are proud to elevate our partnership with Arsenal to a global level, marking a significant milestone for TCL. This expanded alliance reflects our shared ambition to lead through excellence, innovation, and passion. As a brand committed to shaping the future of smart living, we aim to deliver immersive experiences that unite the power of technology with the spirit of sport. Together, we are building a legacy that will inspire greatness around the world.' Delivering High-Impact Moments on and off the Pitch: Since the beginning of the partnership in 2023, TCL and Arsenal have collaborated on a series of high-profile activations that brought fans closer to both the club and the brand: The 'Go Big with TCL' digital campaign, featuring Bukayo Saka, Gabriel Jesus, and Mo Elneny, introduced TCL's XL TV collection to global audiences. See here. 'Inspire Greatness', a regional hero film starring Mikel Merino, Declan Rice, and Ben White, showcased TCL and Arsenal's shared commitment to empowering communities through sport and innovation. See here. Exclusive meet-and-greet experiences in Dubai gave fans and TCL customers direct access to Arsenal players during the club's warm weather training camp. See here. Arsenal legend Robert Pires visited TCL's booth at IFA Berlin 2023, one of the world's most influential consumer tech shows. And in Turkey, Invincibles defender Martin Keown headlined TCL's regional product launch, engaging with media, partners, and staff in celebration of the partnership. Looking Ahead: Deeper Storytelling and Expanded Fan Engagement Following the success of the 'Inspire Greatness' activation, supporters can expect a new wave of storytelling through the extended global partnership featuring Arsenal men's first team player and newly appointed TCL ambassador, Bukayo Saka. The expanded partnership also includes Arsenal's UEFA Women's Champions League-winning women's team, reinforcing TCL's commitment to equality and innovation across all areas of the game. In addition, TCL products will be integrated into Arsenal's flagship matchday show 'Live from N5', further engaging the club's global fanbase and bringing smart technology closer to the heart of the matchday experience. This global announcement is a testament to TCL's fast-growing presence across MEA and beyond, as the brand continues to innovate in consumer electronics while strengthening emotional connections with sports fans worldwide. TCL will continue to work with Arsenal to craft powerful stories, create unique fan interactions, and deliver unforgettable experiences across touchpoints on the field, on screen, and at home. For more information, please visit: About TCL Electronics TCL Electronics ( is a leading consumer electronics brand and leader in the global television industry. TCL now operates in more than 160 markets around the world. The company specializes in the research, development, and manufacturing of consumer electronics products ranging from TVs, audio, home appliances, mobile devices, smart glasses, commercial displays, and more. Visit the TCL website at For media queries, please contact: Mayukh Sikdar Watermelon Communications Dubai, UAE mayukh@
Khaleej Times
7 days ago
- Business
- Khaleej Times
TCL launches 2025 QD-Mini LED TV lineup in the UAE
TCL Electronics, the global number one Mini LED TV Brand, has officially unveiled its 2025 lineup of QD-Mini LED televisions in the UAE, introducing the region to its most advanced range of large-screen TVs to date. The new product lineup includes the C6K, C7K, C8K, and X11K series - each designed to deliver unmatched performance in brightness, colour range, sound quality, and design. The launch marks a major step forward in TCL's mission to combine cutting-edge technology with accessible luxury, further solidifying its leadership in the large-screen television segment. With QD-Mini LED technology at its core, this new generation of displays offers significantly improved contrast, refined dimming precision, and ultra-wide colour gamut, making it a compelling choice for both everyday viewers and home cinema enthusiasts. "With this new lineup, we are delivering on our promise to elevate the viewing experience across every dimension - from picture clarity to audio immersion and design excellence," said Sunny Yang, general manager of TCL Middle East and Africa. "These QD-Mini LED TVs are not only about what you see on screen. They reflect TCL's broader commitment to innovation, craftsmanship, and bringing meaningful value to consumers across the region." Each series in the 2025 range brings distinct advantages. The C6K blends affordability and performance, delivering QD-Mini LED clarity with 144Hz native refresh rate and ONKYO 2.1 Hi-Fi sound system. The C7K steps up with Audio by Bang & Olufsen and over 2,800 local dimming zones for a superior cinematic experience. The C8K pushes boundaries with virtually zero borders, up to 5,000 nits brightness, and the WHVA CrystalGlow panel. At the top of the range, the X11K offers up to 14,112 dimming zones, HDR 6500 nits, and the industry's most advanced All-Domain Halo Control Technology. These models also feature premium design choices such as ultra-slim profiles, matte screens for reflection-free viewing (on 85" and 98" models), and wall-friendly mounting options, ensuring that form meets function. TCL is unveiling this range through a curated hands-on experience at the TCL Studio, a purpose-built showcase in Dubai designed to give media, influencers, and retail partners an immersive first look at its QD-Mini LED technologies. The TCL Studio also highlights how the brand's innovations enhance every kind of content consumption, from gaming and sports to cinematic storytelling. For more information about TCL's 2025 QD-Mini LED range, visit the website.
Khaleej Times
12-05-2025
- Khaleej Times
Why QD-Mini LED is emerging as the smarter choice for large-screen TVs in 2025
Reimagining home entertainment with brilliance, scale, and unmatched versatility In the ever-evolving world of television display technologies, two formats have emerged as dominant players in the high-performance category: OLED and QD-Mini LED. While both deliver stunning visuals and are capable of producing exceptional picture quality, an increasing number of consumers and industry observers are recognising QD-Mini LED as the more versatile and forward-looking option, particularly when it comes to large-screen televisions. TCL, one of the most prominent names in global consumer electronics, has been a leading force in pushing the boundaries of QD-Mini LED technology. With its 2025 premium TV lineup, the brand is making a strong case for why this technology represents the next step in the evolution of home entertainment. "With QD-Mini LED, we're offering users the combined benefits of OLED and QLED, brilliant colour accuracy, deep contrast, and superior brightness, all in one package," says Sunny Yang, general manager of TCL Middle East and Africa. "Our mission has always been to bring cutting-edge technology to more people, and QD-Mini LED helps us do that in a truly impactful way." Understanding the technology OLED is known for its ability to produce perfect blacks by individually turning off pixels. This trait gives it a reputation for excellent contrast and is one reason it has been popular among premium TV buyers. However, OLED also comes with certain limitations, chief among them being lower peak brightness, the risk of burn-in with static images, and generally higher costs when scaling to larger screen sizes. In contrast, QD-Mini LED (Quantum Dot Mini LED) marries the rich, vibrant colour of quantum dots with a dense matrix of miniaturised LEDs for highly precise light control. This technology delivers deep blacks and outstanding contrast while maintaining far higher peak brightness levels than OLED. The result? An incredibly dynamic picture that holds up well in bright rooms and retains clarity even with fast-moving visuals. "Viewers no longer have to compromise between brightness and black levels," says Sunny. "QD-Mini LED delivers both. It's a display technology that adapts to modern viewing needs, whether it's a brightly lit living room or a darkened home cinema." Why QD-Mini LED wins in large formats One of the biggest challenges for OLED is scalability. As screen sizes grow beyond 75 inches, OLED panels become increasingly expensive to produce, and concerns about long-term durability grow. TCL's QD-Mini LED technology, on the other hand, scales efficiently to larger screens, maintaining both performance and affordability. "Design matters just as much as performance. With features like anti-reflection matte screens and premium sound, we're enhancing the everyday viewing experience, not just the specs on paper," adds Sunny. Take TCL's 2025 premium QD-Mini LED TV range for example. The TCL C6K QD-Mini LED TV in intro model delivers a stellar performance with up to 512 local dimming zones, ultra-wide Colour Gamut, all-domain halo control technology and an AiPQ Pro Processor for AI picture quality enhancement. The 144Hz native refresh rate ensures fluid motion, perfect for gamers and sports enthusiasts alike. Then there's the C7K, which takes things further with a QD-Mini LED panel capable of up to HDR 3000 nits peak brightness, up to 2048 local dimming zones and all-domain halo control technology for incredibly precise contrast and absolute clarity. The C7K also features with internationally renowned audio brand, Bang & Olufsen, adding rich, immersive sound without the need for external speakers. Both models are available in ultra-large screen sizes, including 75", 85", 98" and 115" and the C6K comes with ultra-slim bezels and a matte finish (on 85" and 98" variants) that minimises glare for an elevated viewing experience. A better fit for the modern viewer "Today's consumers are looking for a TV that does it all," concludes Sunny. "That's what we've delivered with our 2025 QD-Mini LED TV range, display technology that supports how people actually use their TVs." Modern TV users are no longer just watching movies. They're gaming, streaming in HDR, using their TVs in well-lit multi-use spaces, and expecting their entertainment setups to integrate seamlessly into their homes. QD-Mini LED TV is uniquely suited to this multi-purpose reality. TCL's C6K QD-Mini LED TV is built for exactly this kind of versatile, all-in-one use. Its ultra-high brightness and ultra-wide colour volume make it perfect for HDR content. Its fast response time and high native refresh rate serve gamers well. Its longevity and resistance to burn-in mean it can handle everything from long gaming sessions to ambient display modes without worry. The bottom line OLED and QD-Mini LED are both powerful technologies, but for consumers looking at large-screen televisions in 2025, the balance of advantages is clearly shifting. With greater brightness, scalability, durability, and halo control capability, QD-Mini LED, particularly as implemented in TCL's 2025 premium line-up, makes a strong case as the smarter choice for the modern viewer. For more information, explore TCL's QD-Mini LED range or shop the 2025 models now.
