16-05-2025
The beloved Australian destination everyone's escaping to this winter
As the weather cools down, Queensland is coming out as the clear winner for trending domestic travel destinations.
According to Airbnb data, half of the top-10 destinations this winter by search are in Queensland: Whitsundays, Brisbane, Maroochydore, Southport and North Stradbroke Island.
Winter in far north Queensland offers prime temperatures for camping, hiking and snorkelling the Great Barrier Reef.
In Brisbane and the Gold Coast, winter is home to festivals including the Brisbane Festival, and the Moreton Bay Food and Wine Festival.
NSW has also been popular for winter holiday planning with Sydney, Newcastle and Pokolbin in the top 10, along with the southern mainland capital cities of Melbourne and Adelaide.
Airbnb Australia and New Zealand country manager Susan Wheeldon said winter is a popular time for Aussies to travel with the June long weekend and school holidays.
She said it was "no surprise" Aussies wanted to escape the cold to the warmer climate of the "sunshine state", but they were also looking for experiences beyond the beaches.
"Wine regions like Pokolbin in the NSW Hunter Valley and the many wineries in close proximity to Adelaide and Melbourne are also trending - all perfect for a winter tipple," Ms Wheeldon told Explore.
Meanwhile, on the other end of the spectrum, Tasmania is luring Aussies to Hobart and the north-west of the state to experience winter in full force during its "off season".
Discover Tasmania is encouraging Aussies to don their winter wollies and get a bit wild out in nature.
Off season adventures include the Kuuma Nature Sauna, Australia's first sauna boat styled on a floating escape popular in Nordic countries where participants spend time in the on-boat sauna and then jump in the cold sea.
If getting out in nature is more your style, kayaking tours of Dove Lake at Cradle Mountain continue on through the colder months, weather dependent.
When it comes to overseas travel this Aussie winter, Airbnb data shows Asia is proving popular, with its proximity to Australia and warmer climate.
"Vietnam is emerging as a go-to destination probably because it's a direct flight, the time difference isn't too bad and it's affordable," Ms Wheeldon said.
"We've also seen Italy really having a resurgence - potentially since the popularity of The White Lotus."
As the weather cools down, Queensland is coming out as the clear winner for trending domestic travel destinations.
According to Airbnb data, half of the top-10 destinations this winter by search are in Queensland: Whitsundays, Brisbane, Maroochydore, Southport and North Stradbroke Island.
Winter in far north Queensland offers prime temperatures for camping, hiking and snorkelling the Great Barrier Reef.
In Brisbane and the Gold Coast, winter is home to festivals including the Brisbane Festival, and the Moreton Bay Food and Wine Festival.
NSW has also been popular for winter holiday planning with Sydney, Newcastle and Pokolbin in the top 10, along with the southern mainland capital cities of Melbourne and Adelaide.
Airbnb Australia and New Zealand country manager Susan Wheeldon said winter is a popular time for Aussies to travel with the June long weekend and school holidays.
She said it was "no surprise" Aussies wanted to escape the cold to the warmer climate of the "sunshine state", but they were also looking for experiences beyond the beaches.
"Wine regions like Pokolbin in the NSW Hunter Valley and the many wineries in close proximity to Adelaide and Melbourne are also trending - all perfect for a winter tipple," Ms Wheeldon told Explore.
Meanwhile, on the other end of the spectrum, Tasmania is luring Aussies to Hobart and the north-west of the state to experience winter in full force during its "off season".
Discover Tasmania is encouraging Aussies to don their winter wollies and get a bit wild out in nature.
Off season adventures include the Kuuma Nature Sauna, Australia's first sauna boat styled on a floating escape popular in Nordic countries where participants spend time in the on-boat sauna and then jump in the cold sea.
If getting out in nature is more your style, kayaking tours of Dove Lake at Cradle Mountain continue on through the colder months, weather dependent.
When it comes to overseas travel this Aussie winter, Airbnb data shows Asia is proving popular, with its proximity to Australia and warmer climate.
"Vietnam is emerging as a go-to destination probably because it's a direct flight, the time difference isn't too bad and it's affordable," Ms Wheeldon said.
"We've also seen Italy really having a resurgence - potentially since the popularity of The White Lotus."
As the weather cools down, Queensland is coming out as the clear winner for trending domestic travel destinations.
According to Airbnb data, half of the top-10 destinations this winter by search are in Queensland: Whitsundays, Brisbane, Maroochydore, Southport and North Stradbroke Island.
Winter in far north Queensland offers prime temperatures for camping, hiking and snorkelling the Great Barrier Reef.
In Brisbane and the Gold Coast, winter is home to festivals including the Brisbane Festival, and the Moreton Bay Food and Wine Festival.
NSW has also been popular for winter holiday planning with Sydney, Newcastle and Pokolbin in the top 10, along with the southern mainland capital cities of Melbourne and Adelaide.
Airbnb Australia and New Zealand country manager Susan Wheeldon said winter is a popular time for Aussies to travel with the June long weekend and school holidays.
She said it was "no surprise" Aussies wanted to escape the cold to the warmer climate of the "sunshine state", but they were also looking for experiences beyond the beaches.
"Wine regions like Pokolbin in the NSW Hunter Valley and the many wineries in close proximity to Adelaide and Melbourne are also trending - all perfect for a winter tipple," Ms Wheeldon told Explore.
Meanwhile, on the other end of the spectrum, Tasmania is luring Aussies to Hobart and the north-west of the state to experience winter in full force during its "off season".
Discover Tasmania is encouraging Aussies to don their winter wollies and get a bit wild out in nature.
Off season adventures include the Kuuma Nature Sauna, Australia's first sauna boat styled on a floating escape popular in Nordic countries where participants spend time in the on-boat sauna and then jump in the cold sea.
If getting out in nature is more your style, kayaking tours of Dove Lake at Cradle Mountain continue on through the colder months, weather dependent.
When it comes to overseas travel this Aussie winter, Airbnb data shows Asia is proving popular, with its proximity to Australia and warmer climate.
"Vietnam is emerging as a go-to destination probably because it's a direct flight, the time difference isn't too bad and it's affordable," Ms Wheeldon said.
"We've also seen Italy really having a resurgence - potentially since the popularity of The White Lotus."
As the weather cools down, Queensland is coming out as the clear winner for trending domestic travel destinations.
According to Airbnb data, half of the top-10 destinations this winter by search are in Queensland: Whitsundays, Brisbane, Maroochydore, Southport and North Stradbroke Island.
Winter in far north Queensland offers prime temperatures for camping, hiking and snorkelling the Great Barrier Reef.
In Brisbane and the Gold Coast, winter is home to festivals including the Brisbane Festival, and the Moreton Bay Food and Wine Festival.
NSW has also been popular for winter holiday planning with Sydney, Newcastle and Pokolbin in the top 10, along with the southern mainland capital cities of Melbourne and Adelaide.
Airbnb Australia and New Zealand country manager Susan Wheeldon said winter is a popular time for Aussies to travel with the June long weekend and school holidays.
She said it was "no surprise" Aussies wanted to escape the cold to the warmer climate of the "sunshine state", but they were also looking for experiences beyond the beaches.
"Wine regions like Pokolbin in the NSW Hunter Valley and the many wineries in close proximity to Adelaide and Melbourne are also trending - all perfect for a winter tipple," Ms Wheeldon told Explore.
Meanwhile, on the other end of the spectrum, Tasmania is luring Aussies to Hobart and the north-west of the state to experience winter in full force during its "off season".
Discover Tasmania is encouraging Aussies to don their winter wollies and get a bit wild out in nature.
Off season adventures include the Kuuma Nature Sauna, Australia's first sauna boat styled on a floating escape popular in Nordic countries where participants spend time in the on-boat sauna and then jump in the cold sea.
If getting out in nature is more your style, kayaking tours of Dove Lake at Cradle Mountain continue on through the colder months, weather dependent.
When it comes to overseas travel this Aussie winter, Airbnb data shows Asia is proving popular, with its proximity to Australia and warmer climate.
"Vietnam is emerging as a go-to destination probably because it's a direct flight, the time difference isn't too bad and it's affordable," Ms Wheeldon said.
"We've also seen Italy really having a resurgence - potentially since the popularity of The White Lotus."
