Latest news with #TBOHolidays
Trade Arabia
01-05-2025
- Business
- Trade Arabia
Visit Oman, TBO Holidays join forces to expand B2B travel trade reach
Visit Oman and TBO Holidays have announced a strategic partnership aimed at significantly boosting Oman's presence within the B2B travel trade sector. Revealed at the Arabian Travel Market (ATM) Dubai 2025, this collaboration will launch a joint B2B campaign designed to promote Oman's diverse and authentic travel offerings across key markets in the Middle East and India. This agreement marks a significant step in strengthening Oman's B2B trade footprint and expanding its digital distribution reach through TBO Holidays, one of the world's leading travel distribution platforms. The initiative directly supports the Ministry of Heritage and Tourism's destination marketing efforts, and aligns with Oman Vision 2040 for developing a digitally enabled and experience-led tourism sector. The comprehensive campaign is set for official activation and rollout in Q2 2025, strategically timed to target Khareef Dhofar season, and the upcoming winter travel period. It aims to empower B2B travel agents and tour operators across India, UAE, Saudi Arabia, Egypt, Türkiye, and Jordan with immersive knowledge and effective tools to confidently market and sell Oman as a premier travel destination. The primary objective is to establish Oman as a go-to destination for immersive, authentic experiences and to streamline the booking process for both group and FIT (Free Independent Traveler) segments within TBO's extensive trade ecosystem. The partnership leverages TBO's deep market penetration across over 100 countries and incorporates technology-driven engagement tools, including AI-backed personalization, to create a seamless flow where agents can learn about and sell Oman effectively within a single integrated platform. Shabib Al Maamari, Managing Director of Visit Oman, commented: "Our partnership with TBO Holidays marks a significant milestone in empowering Omani tourism providers and SMEs, a core objective of Visit Oman's Digital Travel Hub. We are committed to providing our local partners with digital distribution capabilities at scale, and this collaboration achieves exactly that. Integrating with TBO's leading global platform ensures Oman's rich heritage, stunning landscapes, and unique experiences, are accessible to a vast network of travel professionals across key source markets. This is instrumental in driving growth and contributing to the tourism goals of Oman Vision 2040." 'This is a timely and valuable opportunity for Oman to position itself as a well-rounded travel destination. Our goal is to showcase its diverse offerings to our travel partners and actively drive interest and bookings through focused promotion efforts,' says Vidhu Lamba, Vice President – Tourism Alliances and TBO Academy.
Trade Arabia
30-04-2025
- Business
- Trade Arabia
Oman, TBO Holidays expand B2B travel in Mideast, India
Visit Oman and TBO Holidays have announced a strategic partnership aimed at boosting Oman's presence within the B2B travel trade sector. Revealed at the Arabian Travel Market (ATM) Dubai 2025, this collaboration will launch a joint B2B campaign designed to promote Oman's diverse and authentic travel offerings across key markets in the Middle East and India. This agreement marks a significant step in strengthening Oman's B2B trade footprint and expanding its digital distribution reach through TBO Holidays, one of the world's leading travel distribution platforms. The initiative directly supports the Ministry of Heritage and Tourism's destination marketing efforts, and aligns with Oman Vision 2040 for developing a digitally enabled and experience-led tourism sector. The comprehensive campaign is set for official activation and rollout in Q2 2025, strategically timed to target Khareef Dhofar season, and the upcoming winter travel period. It aims to empower B2B travel agents and tour operators across India, UAE, Saudi Arabia, Egypt, Türkiye, and Jordan with immersive knowledge and effective tools to confidently market and sell Oman as a premier travel destination. The primary objective is to establish Oman as a go-to destination for immersive, authentic experiences and to streamline the booking process for both group and FIT (Free Independent Traveler) segments within TBO's extensive trade ecosystem. The partnership leverages TBO's deep market penetration across over 100 countries and incorporates technology-driven engagement tools, including AI-backed personalization, to create a seamless flow where agents can learn about and sell Oman effectively within a single integrated platform. Shabib Al Maamari, Managing Director of Visit Oman, commented: "Our partnership with TBO Holidays marks a significant milestone in empowering Omani tourism providers and SMEs, a core objective of Visit Oman's Digital Travel Hub. We are committed to providing our local partners with digital distribution capabilities at scale, and this collaboration achieves exactly that. Integrating with TBO's leading global platform ensures Oman's rich heritage, stunning landscapes, and unique experiences, are accessible to a vast network of travel professionals across key source markets. This is instrumental in driving growth and contributing to the tourism goals of Oman Vision 2040." 'This is a timely and valuable opportunity for Oman to position itself as a well-rounded travel destination. Our goal is to showcase its diverse offerings to our travel partners and actively drive interest and bookings through focused promotion efforts,' says Vidhu Lamba, Vice President – Tourism Alliances and TBO Academy. The campaign targets B2B travel agents and tour operators, particularly those specializing in luxury, cultural, adventure, and experiential travel segments within the specified Middle Eastern and Indian markets.
Trade Arabia
25-03-2025
- Trade Arabia
TBO Holidays playing key role in Qatar Eid celebrations
As Qatar gears up for Ramadan celebrations, TBO Holidays is playing a pivotal role in strengthening the destination's appeal by equipping travel agents with exclusive offers and enriching experiences. From luxurious Iftar gatherings to immersive cultural journeys, TBO Holidays empowers agents to curate seamless travel experiences that resonate with visitors seeking both tradition and modern comfort. Time for reflection Ramadan in Qatar is a time of deep spirituality and togetherness, while Eid marks a joyous celebration filled with grandeur and festivity. Travellers experience the best of both worlds - whether indulging in exquisite experiences in Qatar's world-class hotels, exploring the charm of Souq Waqif under moonlit skies, or partaking in special Eid festivities that bring families and friends together. Tailored Ramadan & Eid Offerings TBO Holidays has sealed a strategic collaboration with Visit Qatar to ensure that travel agents have access to an array of exclusive deals, including: *Luxurious Hotel Stays – Special Ramadan & Eid packages with value-added services, perfect for spiritual retreats and family getaways. *Curated Cultural Experiences – From heritage tours to Iftar in the desert, travellers explore Qatar's deep-rooted traditions in a meaningful way. *Festive Celebrations – Unique Eid-themed activities, from grand feasts to entertainment, making Qatar an unmissable destination during this season. Premier festive destination TBO Academy's Ramadan and Eid-focused initiatives significantly contribute to increased visitor engagement, extended stay durations, and a rise in bookings, said TBO in a statement. By fostering a strong partnership with Visit Qatar, TBO Holidays helps travel agents unlock new opportunities, ensuring their clients experience the rich culture, warmth, and hospitality of Qatar during this sacred time, it stated.
