07-05-2025
Heinz scraps popular condiment with shoppers baffled by 'strange' decision
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Heinz has confused shoppers by axing a popular sauce - and giving it a totally different name. But eagle-eyed fans have spotted a MAJOR flaw over the change, which will be seen at Tesco, Asda, Morrisons, Sainsbury's, Lidl and Aldi stores.
Heinz has axed tartare sauce — and replaced it with a new 'Fish and Chips Sauce'. The brand describes the new sauce provides 'a refreshing twist to every dish'.
It was launched yesterday with TikTok star Destiny Harold, known as the Chip Shop Diva. One Heinz shopper wrote online in response to the move: 'Looks like tartare sauce for people who don't know what tartare sauce is.'
READ MORE Nationwide making major change 'effective Wednesday' with millions set to benefit
Another added it was "strange" and said: 'So, tartare sauce with a different label. Way to go for the creative department.' Shoppers can also find Tartara Sauce sachets still.
A product blurb says: "A mild and creamy sauce which will be especially great with fish based dishes. Great for all catering establishments. The best way to control cost is by offering smaller individual portion sizes. These portion sachets reduce waste and provide better portion control."
Heinz insisted: 'While traditional tartare sauce is made with gherkins and capers to create a tangier sauce, our new Fish and Chips sauce blends gherkins, onions, and fragrant herbs to create a herbier, creamier condiment. Think of it as Tartare 2.0!'
Shoppers can also try the rest of Heinz's world flavours inspired sauces range to continue the taste adventure, including Turkish Style Garlic Sauce, American Style Burger Sauce, Thai Style Sweet Chilli Sauce, Korean Style Sticky Barbecue Sauce, and American Style Smokey Baconnaise.
The list of sauces and condiments from the brand, which is renowned for its ketchup, extends to Mexican Style Firecracker Sauce, Thai Style Coconut Lime Sauce, North African style spicy Kebab sauce, and Blue cheese-flavoured French style sauce.
There is also Mediterranean Aioli Sauce.
