Latest news with #TheChedi
Euronews
03-03-2025
- Business
- Euronews
Private ski butlers, live-in chefs and rare cigars: Inside Switzerland's ultra-luxury travel boom
Business is booming for the world's wealthiest individuals. Uncoincidentally, so is Switzerland's tourism industry. In 2024, Switzerland hotels recorded 42.8 million overnight stays – the highest in over 50 years. A key driver? Luxury travellers, particularly from the US, who are flocking to the Alpine nation in record numbers. As it becomes clearer the impact wealthy travellers have on the Swiss economy, the country is doubling down on its status as the ultimate high-end destination. Private ski butlers, bespoke experiences, and VIP service For decades, Switzerland's pristine landscapes and elite reputation have made it a magnet for affluent travellers. The country has long been synonymous with exclusivity, from its five-star hotels and Michelin-starred dining to private ski chalets and discreet banking services. Post-pandemic, Switzerland is leaning further into personalised, high-end experiences, tailored to the few rather than the many. Hotels in Alpine destinations such as St. Moritz, Zermatt and Gstaad have raised the bar with services you might expect to see in the luxury resorts of the TV drama White Lotus: Private ski butlers to preheat your boots, heli-skiing tours and even Harley-Davidson motorcycles for guests to drive. The country's five-star accommodations now come with expected perks such as live-in chefs and concierge services that curate once-in-a-lifetime experiences. Some, like The Chedi, boast extravagances such as a collection of thousands of rare cigars – these can set you back up to €8,600. Luxury tourism means big business Global billionaires grew their collective wealth by a staggering €1.94 trillion in 2024, according to the World Economic Forum. For Switzerland, homing in on high-net-worth individuals as a visitor strategy appears to be paying dividends. Last year, foreign overnight stays climbed by 5.1 per cent to 22 million, with US travellers accounting for about a quarter. Meanwhile, Chinese and Indian visitors each increased by double digits, signalling growth in long-haul luxury travel, too. While they may not come in large numbers, high-wealth guests have a sizeable impact. Five-star hotels make up only about 8 per cent of all overnight stays, but the guests who stay in them account for 25 to 30 per cent of Switzerland's total tourism revenue. 'The numbers speak for themselves,' Markus Berger of Switzerland Tourism told the BBC. 'The high economic significance justifies a commitment to luxury guests.' Critics have questioned whether these ultra-luxe visitors might price out local tourists, however. Similar tourism success stories have unravelled elsewhere, such as in Rome, where short-term rentals have driven up rent, forcing residents to live out of the city. How does Switzerland compare to other luxury holiday hotspots? Switzerland's luxury tourism boom isn't happening in isolation. Destinations worldwide are vying for a piece of the high-end market. For instance, Tenerife is repositioning itself as an exclusive getaway, launching initiatives specifically aimed at US luxury travellers, while resorts from the Maldives to Austria and Greece are offering custom itineraries, private sanctuaries, and standalone wellness complexes to appeal to wealthy jet-setters. What Switzerland hopes will continue to set it apart from other luxury destinations is its blend of old-world grandeur and modern opulence. While destinations such as Dubai and the Maldives promise extravagance, Switzerland offers understated luxury rooted in heritage, wellness, outdoor adventures, and a world-class – and often homegrown – service. That could remain a winning formula for the world's wealthiest travellers, and even more so for Swiss hospitality.
Zawya
21-02-2025
- Business
- Zawya
Sharjah, Neuchâtel explore collaboration in manufacturing, innovation
SHARJAH – The Sharjah FDI Office (Invest in Sharjah) and the Consulate General of the UAE in Geneva co-hosted a high-profile business roundtable at The Chedi Al Bait Hotel, Sharjah to strengthen bilateral economic ties and expand investment opportunities in Neuchâtel, Switzerland. The meeting brought together government officials, representatives of business councils, as well as investors and industry leaders from Sharjah and Neuchâtel. Serving as a platform to showcase Sharjah's strategic position on the global investment map, the roundtable also underscored the UAE's proactive diplomacy in cultivating strong economic partnerships with Switzerland, reinforcing mutual growth and cooperation especially in manufacturing and technology. Jasim Al Abdouli, Consul General of the UAE in Geneva, discussed the strong diplomatic and economic bonds between the UAE and Switzerland as well as the shared vision for sustainable growth and cross-border innovation. Mohamed Juma Al Musharrkh, CEO of Invest in Sharjah, underscored the connections between the emirate and Switzerland and Sharjah's strategic advantages as a gateway to regional and global markets. Highlighting the potential for economic collaboration between Sharjah and Neuchâtel, Matthieu Aubert, Director, Neuchâtel Service of the Economy (NECO), Switzerland; and Marwan Alichla, Director of Investment Promotion & Support for Invest in Sharjah; presented the investment opportunities in their respective regions. Sharjah's economic partnership with Switzerland continues to gain momentum, underscored by a growing presence of Swiss enterprises in the emirate. Currently, there are around 250 Swiss companies operating within Sharjah's mainland and seven Free Zones, leveraging the strategic advantages of tax exemptions and streamlined logistics. Bilateral trade between Sharjah and Switzerland reached around AED 84 million in the past year, reflecting strengthened ties in sectors such as advanced manufacturing, technology, and sustainable energy.
Zawya
05-02-2025
- Business
- Zawya
Al Seeb partners with Devmark to launch the Chedi Private Residences
Dubai, UAE: Al Seeb Real Estate Development, in partnership with Devmark, UAE's leading real estate project sales and marketing consultancy, proudly unveils The Chedi Private Residences, an exceptional addition to Dubai's luxury living landscape. Perfectly situated along Sheikh Zayed Road, this visionary development marks a historic milestone as the world's first standalone private branded residences under The Chedi name. Globally celebrated for its enduring sophistication, impeccable hospitality, and culturally immersive ethos, The Chedi now brings its iconic legacy to life in Dubai, transforming contemporary urban living with a fresh perspective on luxury and exclusivity. As the exclusive master agent, Devmark is proud to bring this prestigious project to market, offering discerning buyers a unique opportunity to invest in one of Dubai's most anticipated residential developments. A Legacy Elevated In collaboration with GHM, the revered custodians of The Chedi's illustrious heritage, The Chedi Private Residences in Dubai represents a distinguished addition to an acclaimed portfolio of global landmarks. This includes the iconic The Chedi Muscat in Oman — recently celebrated as the Number One Hotel in the Middle East by Condé Nast Traveller Readers' Choice Awards—alongside the prestigious The Chedi Andermatt in Switzerland, The Chedi Luštica Bay in Montenegro and The Chedi Katara in Qatar. This groundbreaking development reflects The Chedi's timeless commitment to understated elegance, bespoke service, and the ultimate in privacy and exclusivity, offering residents an unparalleled lifestyle of refinement and serenity. Architectural Elegance and Masterful Design Designed by the acclaimed Studio Bruno Guélaff, renowned for their expertise in blending bold modernity with timeless elegance, the 238.6-metre tower, distinguished by its sleek glass façade features a limited collection of residences, including expansive two to five-bedroom apartments, duplexes, and one triplex penthouse crowing the building. These homes feature villa-sized layouts, including 3.2-metre-high ceilings, discreet private entrances, and expansive terraces offering uninterrupted panoramic views of the Dubai skyline and Arabian Gulf. Every residence has been meticulously designed with interiors featuring premium finishes, ensuring a balance of functionality and modern elegance. Bathrooms are designed as spa-like retreats, boasting smart shower systems and high-end fixtures. Duplexes and penthouses elevate villa-style living to the sky, offering vast social terraces, private plunge pools, and serene retreats across multiple levels. The development also incorporates additional smart living features, including biometric access, energy monitoring systems, and automated lighting and acoustic settings. Unparalleled Amenities The Chedi Private Residences serves as a sanctuary, offering a comprehensive suite of world-class amenities that elevate daily living. Upon arrival, residents are welcomed into a luxurious lobby lounge opening onto landscaped gardens and a signature restaurant. At the heart of the development is a stunning 60-metre lagoon-style pool surrounded by lush greenery, sunbeds, and private cabanas, ensuring leisure moments for all ages. The rooftop infinity pool presents a mesmerising vantage point for residents to enjoy Dubai's iconic skyline. For wellness and relaxation, the state-of-the-art fitness centre is equipped with state-of-the-art equipment, spa treatment rooms and saunas to rejuvenate the body and mind. A private cinema and a multi-purpose event studio create opportunities for entertainment and socialising, while the vibrant young residents club inspires creativity in a safe and engaging environment. Dining options include an exclusive Omakase rooftop restaurant and gourmet in-residence services, complemented by an elegant bar with a walk-in humidor. Additional features include private padel courts, a 250-metre running track, a family activity, and a games deck, fostering a sense of connection and community among residents. Every detail of these amenities reflects the ethos of The Chedi brand—combining elegance, comfort, and functionality to create a sanctuary beyond traditional luxury living. World-Class Services for Effortless Living The Chedi Private Residences offers extensive personalised services, from 24-hour concierge support and butler assistance to tailored 'away-from-home' packages, ensuring every detail is attended to. Upon returning home, residents are greeted with stocked fridges, pristine housekeeping, and event planning services. Owners enjoy exclusive benefits such as a bespoke welcome pack featuring a luxury tea set, privileged access to global Chedi properties, and curated shopping experiences with celebrity designers. The resident-exclusive app enhances daily convenience, providing solutions from bookings to concierge services. Additional offerings include valet services, limousine transportation, and comprehensive wellness programmes with trusted well-being partners. Mahesh Kalwani, Vice Chair of Al Seeb Real Estate Development, said: 'We are thrilled to launch The Chedi Private Residences, a remarkable brand with an established rich heritage. We understand the growing appetite for branded residences and are fully committed to delivering a product that surpasses expectations in terms of luxury, design, and service.' He continued, 'Collaborating with Devmark has been integral to this journey. Their unmatched expertise in successfully launching branded residences to the market, backed by an impressive track record, makes them the perfect partner for bringing this iconic project to life.' Richard Aybar, Managing Director of Devmark, stated: 'We are excited to partner with Al Seeb to introduce The Chedi Private Residences, a truly exceptional branded residential development. This project stands apart in the market, offering residents and buyers unparalleled amenities and bespoke services that redefine luxury living. The demand for hospitality-led branded residences is at an all-time high, and we are confident in leveraging our extensive knowledge, research and expertise in this sector to ensure the project's successful sales and market positioning. With its extraordinary features and prime location, The Chedi Private Residences also represents an outstanding investment opportunity for discerning buyers.' Aditya Jain, Vice President of Development, GHM, said: 'We are thrilled to launch our first-ever standalone Chedi Private Residences, a landmark project that blends timeless elegance with modern luxury. This collaboration with Al Seeb has brought to life a residential experience that redefines exclusivity and sophistication, marking a defining milestone for both groups.' Scheduled for completion in 2029, The Chedi Private Residences provides connectivity to Dubai's most iconic landmarks, including The Palm Jumeirah, Downtown Dubai and premier cultural, retail, and entertainment destinations. Devmark is now showcasing the project at the Mondoir Art Gallery in Downtown Dubai from 6th February, where visitors can explore detailed renders, the project model, brand films, floor plans, and animations. About Al Seeb Real Estate Developers: Al Seeb Real Estate Developers is a premier real estate development company under the Al Safeer Group umbrella. With over 29 years of experience, Al Seeb Developers specialises in creating luxurious yet affordable residential projects, hotels, shopping malls, and commercial spaces. Their commitment to quality and customer satisfaction has made them a trusted name in the United Arab Emirates. Each project is designed to provide an aspirational lifestyle within thriving communities. About Devmark: Devmark is the UAE's leading real estate project sales and marketing consultancy, known for providing value through a developer-centric, results-driven approach. Devmark delivers an integrated consultancy across the entire developer value chain from project conceptualisation to the final sales process. With a proven track record of working with established global real estate brands, Devmark has become a trusted partner for developers in the market, with a market-leading and diverse senior leadership team. With a leadership team with over 100 years of combined real estate experience and a sell-out volume of AED15.2 billion, Devmark is one of the UAE's most experienced real estate project sales and marketing consultancies.
