3 days ago
- Business
- Fashion Value Chain
The Formularx Marks 4 Years of Barrier Care Innovation
Four years ago, scientists Dr. Satobhisha Mukherjee and Dr. Rahul Chaudhary launched a passion project that would redefine Indian skincare. Today, The Formularx celebrates its fourth anniversary as India's first dermocosmetic brand dedicated entirely to skin barrier health — a niche it pioneered.
Beginning with just three products, The Formularx has expanded into a comprehensive range of barrier-focused skincare. Known for its science-backed formulations, the brand gained national attention when its in-house-developed ceramide moisturizers went viral — lauded for their results and clinical integrity.
'Our journey has always been about trust and science,' said Dr. Rahul Chaudhary. 'We owe our success to the loyal community that stood by us.'
Dr. Satobhisha Mukherjee added, 'With a 40%+ customer retention rate, we're not just building a brand — we're nurturing lasting relationships grounded in efficacy and care.'
Key offerings include their bestselling Barrier Care line — featuring hydrating gels and ceramide-rich moisturizers for varied skin types — and high-performance sunscreens that offer SPF 50 PA++++ with added barrier-repairing and brightening benefits. The brand's growing serum lineup includes India's first 30% glycerin serum and formulations with retinol and vitamin C that are both effective and gentle.
Backed by dermatologists and supported by a strong skincare community, The Formularx remains rooted in transparency, clean ingredients, and customer-first innovation. Sustainability is also a pillar of their brand ethos, from ethical sourcing to responsible packaging.
As they look ahead, The Formularx is poised to continue leading India's skincare movement with deeper scientific rigor, consumer trust, and a mission to transform skincare through skin barrier science.
