Latest news with #TheTrainer
Yahoo
2 days ago
- Entertainment
- Yahoo
EXCLUSIVE: Eos Transforms Blue Moon's Signature Orange Garnish Into a Lip Balm
Eos is expanding its flavor palette to include a zesty new lip balm. The fast-growing body care brand has partnered with Blue Moon to introduce the latest addition to its multicolored spherical balm collection, inspired by the beer company's iconic Valencia orange garnish. This is Eos' first food and beverage collaboration and Blue Moon's inaugural beauty partnership. More from WWD Julia Fox Switches Between Multiple Avant-garde Hairstyles for 'The Trainer' Promo During Tribeca Festival 2025 Sydney Sweeney Flows in Ethereal Miu Miu Blue Dress at 'Echo Valley' London Premiere Urban Outfitters Debuts First Pride Vinyl Collection Made in Collaboration With Influential LGBTQIA+ Artists, Allies and Labels ' We really focused on this idea that what makes a Blue Moon special is that refreshing hit of Valencia orange,' Soyoung Kang, chief marketing officer of Eos, said in a statement. ' We've never created a custom bespoke flavor in partnership with another flavor-driven company in the food and beverage world and specifically developed it in such a customized way to enhance the flavor of their product as well.' Fusing together sustainable ingredients such as coconut oil and beeswax, the formula promises long-lasting hydration and a smooth, non-pigmented finish. There's no age requirement to drink in the limited-edition lip balm; however, the product is intended for a new generation of 21 and older consumers who may have enjoyed a glass of alcoholic beverage before. The citrus accent cut and squeezed on the side of almost every pour of Blue Moon has been a ritual among the beer company since its 1995 debut. ' It's sort of a huge part of what makes us so special and unique as a brand. It's one of our core identifiers, like almost if you see a shape of an unbranded glass with an orange garnish on it, you know that it is a blue moon,' said Courtney Benedict, vice president of marketing for Molson Coors Beverage Company, the owner of Blue Moon. ' From a Blue Moon perspective, it sort of opens up the aperture on people experiencing something similar to the garnish regardless of where they are, which is pretty cool,' Benedict told WWD. The two companies plan to bring this product to life through a series of in-person activations throughout the summer, with some events held in locations where customers typically enjoy a drink of Blue Moon. 'Our products are meant to bring joy and delight into these small moments. We wanna make that specific moment feel more enjoyable,' Kang said. The future of food partnerships at Eos depends on the success of this collaboration, but Kang noted the brand's interest in similar opportunities. The cult-favorite, spherical lip care was once a bestseller for the brand. As of today, Eos' body products — shaving creams, cleansers, lotions, oils and oil butters — make up more than 50 percent of its total business, which in part is thanks to the surge of ShowerTok, or shower routine videos, during the COVID-19 pandemic and an industry-wide expansion into body care. Eos' $4.99 Valencia Orange Lip Balm will be available for purchase on until supplies last. The release comes just months after Eos capitalized on the TikTok virality of its vanilla 24H moisturizers, releasing new Shea Better Cashmere Body Washes in four different scents. Best of WWD ColourPop x Lilo & Stitch Collaborate on Mischievous Island Adventures Collection in New Campaign [PHOTOS] Lunar New Year Collections to Know: Details on Fashion, Jewelry and More Brands Embracing the Year of the Snake Valentine's Day Collections to Know: Details on Fashion, Makeup, Jewelry and More Brands Giving Products a Touch of Love, Live Updates
Daily Mail
3 days ago
- Entertainment
- Daily Mail
Julia Fox wigs out after changing her signature look to promote new movie
Julia Fox ditched her outlandish style in favor of a more traditional, natural look while promoting her new movie The Trainer in New York City on Monday. The 35-year-old actress was the epitome of elegance in a figure-hugging spring 1997 dress by Jean Paul Gaultier, featuring an old Hollywood print. She accessorized the look with knee-high boots and a matching bag while hairstylist John Novotny added a final touch: her brunette wig, which was parted in the middle. SCROLL DOWN FOR VIDEO Wigging out: Julia Fox swapped her extravagant style with a more tame look as she promoted her new movie The Trainer in NYC Julia's wig resembled her natural brunette mane from back when she was dating Kanye West in early 2022. She reflected on the high-profile split while making her first-ever appearance on CBS Mornings earlier that day with The Trainer writer and co-star Vito Schnabel. Julia told Gayle King: 'I was going through a lot during that time. I was coming off of, like, a very public breakup. It was horrible. And I just wanted to go to work and be able to just be somebody else. I loved being her. I feel like I have so much in common with her in terms of you know being, like, overlooked or not taken seriously or just dismissed. 'And I feel like that's why our characters kind of just, like, had this unique love story.'
Daily Mail
3 days ago
- Entertainment
- Daily Mail
Julia Fox wigs out after changing her signature look and reflects on 'horrible' breakup from Kanye West
Julia Fox proved she could ditch her outlandish, exhibitionist style - at least temporarily - in favor of a more traditional, natural look while promoting her new movie The Trainer in New York City on Monday. The 35-year-old former dominatrix bleached her natural brunette mane into oblivion beginning in February 2024, leaving her with a damaged pixie cut, and she only stopped bleaching her eyebrows last month after doing so since 2023. Julia bared her shoulders in a Jean Paul Gaultier spring 1997 mesh tube dress, featuring an old Hollywood print, along with brown knee-high boots and darker brown bag selected by her BFF/stylist Briana Andalore. Hairstylist John Novotny coiffed Fox's waist-length brunette wig, which was parted in the middle. The Milan-born, Manhattan-raised provocateur's wavy hairpiece more than resembled her natural brunette mane from back when she enjoyed a five-week fling with disgraced designer-rapper Kanye 'Ye' West in early 2022. The 35-year-old former dominatrix bleached her natural brunette mane into oblivion beginning in February 2024, leaving her with a damaged pixie cut, and she only stopped bleaching her eyebrows last month after doing so since 2023 Julia reflected on the high-profile split, which came before she started filming The Trainer, while making her first-ever appearance on CBS Mornings earlier that day with writer-star Vito Schnabel. 'I was going through a lot during that time. I was coming off of, like, a very public breakup. It was horrible,' Fox lamented to Gayle King. 'And I just wanted to go to work and be able to just be somebody else. I loved being her. I feel like I have so much in common with her in terms of you know being, like, overlooked or not taken seriously or just dismissed. 'And I feel like that's why our characters kind of just, like, had this unique love story.' The Presence actress portrays celebrity trainer Jack Flex's (Schnabel) hungry assistant Bee Luciani in Tony Kaye's upcoming 'punk Marvel film' called The Trainer, which has yet to secure US distribution after screening at the Rome and Tribeca film festivals. Julia later changed into a shorter black wig with a spit curl, a white babydoll-bubble dress, and matching platform pumps to attend a screening of the star-studded comedy on Monday night at the Village East by Angelika. The Trainer also features Steven Van Zandt, Beverly D'Angelo, Bella Thorne, Gina Gershon, Stephen Dorff, Lenny Kravitz, Paris Hilton, John McEnroe, Taylour Paige, Gus Van Sant, Gavin Rossdale, Lauren Sánchez, Finneas, Chris Rock, Snoop Dogg, Jason Momoa, Julian Schnabel, Bono, and Sharon Stone. But audiences can next catch Fox as the seductive Elsie White in Justin Tipping's NFL satanic horror film HIM - hitting US theaters September 19 - produced by Jordan Peele. The Down the Drain singer has also been hard at work producing and judging the second season of her design competition OMG Fashun, but Peacock postponed the May release 'due to unexpected delays' but it's 'still in active production.' The Milan-born, Manhattan-raised provocateur's wavy hairpiece more than resembled her natural brunette mane from back when she enjoyed a five-week fling with disgraced designer-rapper Kanye 'Ye' West (R) in early 2022 Julia later changed into a shorter black wig with a spit curl, a white babydoll-bubble dress, and matching platform pumps to attend a screening of the star-studded comedy on Monday night at the Village East by Angelika in Manhattan Julia's other upcoming films include William Scoular's indie road trip comedy Northbound, Millicent Hailes' LGBTQIA romantic drama Perfect, Christopher André Marks' heist comedy Mykonos, Matt Sukkar's action thriller The Deputy, and Benjamin Caron's crime thriller Night Always Comes. Fox is also every bit the influencer with lucrative paid partnerships for brands like Mienne, Lemme, and Revolve. On the personal front, the 360 video vixen - who's been celibate since 2021 - has primary custody of her four-year-old son Valentino from her three-year marriage to Brooklyn private pilot Peter Artemiev, which ended in 2022.
