Latest news with #TravelPulse
What's On
3 days ago
- Entertainment
- What's On
The best Eid Al Adha staycation deals in the UAE
Use this time to have a little Eid Al Adha staycay… With Eid Al Adha just around the corner, there's no better time to plan a well-deserved break. Whether you're craving mountain views, beachside bliss, or a stylish city escape, we've rounded up 10 of the best staycation deals across the UAE. From family-friendly resorts to luxe getaways with brunches, spa discounts, and more—these limited-time offers are your ticket to a memorable Eid. JA Hatta Fort Looking for a unique Eid escape? JA Hatta Fort Hotel offers up to 30 per cent off stays with kids under 6 staying free, just 90 minutes from Dubai. Enjoy 20 per cent off à la carte dining at Jeema and Gazebo, plus on resort activities like spa treatments and padel tennis. You also get 20 per cent off top Hatta attractions like Hatta Outdoor and the Honey Bee Farm. Don't miss the Eid brunch on June 7 & 8, featuring local favourites like Lamb Ouzi and a Date Tasting Bar. Brunch is Dhs145 for adults and Dhs75 for kids aged 7 to 12. Early check-in and late check-out included (subject to availability). T and C's apply. JA Hatta Fort Hotel, Hatta, valid June 6 to 9, 2025. @jahattaforthotel Park Hyatt Dubai Craving a serene Eid escape? Park Hyatt Dubai is celebrating 20 years of refined elegance with its 'Two Decades of Timeless Luxury – The Ultimate Escape ' offer. Enjoy daily breakfast at Brasserie du Park, 20 per cent off dining at select venues, two signature cocktails at NOÉPE, plus a complimentary room upgrade, early check-in, and late check-out. With creekside views, award-winning pools, and access to padel, tennis, and golf, this staycation is all about stylish serenity. Park Hyatt Dubai, Dubai Creek Resort, valid until September 30, 2025. @parkhyattdubai Hyde Dubai Looking for a city escape with a side of rooftop magic? Hyde Dubai is turning up the charm this Eid Al Adha with a staycation deal that's hard to resist. Expect bold design, laid-back luxury, and serious skyline views. Guests can enjoy 20% per cent off stays during Eid and all summer long, plus enjoy a complimentary drink every night by the pool; yep, with front-row seats to the glittering Burj Khalifa. Sunset sips never looked so good. Hyde Dubai, Business Bay, valid till September 30 2025, hydeservice@ @hydedubai Looking to turn up the heat this Eid? FIVE Palm Jumeirah is serving signature flair with a glam staycation that brings together beach bliss, world-class dining, and next-level nightlife. From poolside vibes at Playa Pacha to indulgent dinners at Ronin, weekend brunches, and serene spa rituals, it's the ultimate Eid escape. FIVE Palm Jumeirah, Palm Jumeirah, valid throughout June 2025, starting from Dhs850. @fiveluxejbr Kempinski Hotel & Residences Palm Jumeirah Head to the Palm and enjoy a staycation that's full of relaxation and you can switch off fully from daily life. The Travel Pulse deal offers you up to 40 per cent off the flexible daily rate and a buffet breakfast each day at Brunello Restaurant. Kempinski Hotel & Residences Palm Jumeirah, Palm Jumeirah, valid from June 1, 2025. @kempinskipalm Media One Hotel Looking for an early bird Eid escape that ticks all the boxes? Media One Hotel is serving up style, comfort, and unbeatable value with stays from just Dhs225 per night, including breakfast. Whether you're lounging at Coco Lounge, dining at QWERTY or Ciao Bella, or catching up with friends at garden on 8, this Media City gem puts you right where the action is—beach, shopping, nightlife and all. Media One Hotel, Media City, valid from June 6 to 10, 2025, starting from Dhs225. hello@ +971 4 427 1000 @mediaonehoteldubai Tryp By Wyndham Planning a family-friendly Eid escape? TRYP by Wyndham Dubai has you covered with a 36-hour staycation that's all about making memories. Enjoy a 6am check-in and 6pm check-out, plus plenty of perks, think up to 45 per cent off advanced bookings, free stays and meals for kids under 5, 20 per cent off food and drinks, and Dhs100 off a 60-minute spa treatment. Stay longer, unwind deeper, and make the most of every moment. TRYP by Wyndham Dubai, Barsha Heights, valid from May 1 to September 30, 2025. @trypwyndhamdxb LEVA Hotel Need a city escape with a side of skyline serenity this Eid Al Adha? LEVA Hotel on Sheikh Zayed Road is bringing the chill this Eid with rooftop swims, uninterrupted Burj Khalifa views, and spacious suites that feel like home—only better. Book directly on with promo code GSTLV and enjoy 30 per cent off the best available rates. It's the perfect excuse to relax, recharge, and celebrate in style. LEVA Hotel, Sheikh Zayed Road, valid from May 30 to June 6, 2025. @leva_hotels W Dubai – The Palm Dreaming of a city meets beach retreat this Eid? W Dubai The Palm is dialing up the indulgence with daily breakfast, Dhs100 dining credit per night, and a guaranteed upgrade from a Wonderful to a Fabulous Room. Book your stay between June 1 and 10 using promo code 11P and enjoy bold luxury, epic vibes, and all the right reasons to escape to the Palm. Looking for a luxe city escape this Eid? Raffles Dubai is serving timeless elegance and warm Arabian hospitality with 30 per cent off Raffles Signature Rooms and suites from June 5 to 8. Guests can enjoy daily breakfast for two at Azur and 25 per cent off select dining venues. Book by June 4 and step into a world of refined comfort right in the heart of the city. Raffles Dubai, Oud Metha, valid from June 5 to 8, 2025. Book by June 4. @rafflesdubai Also Read: Emirates, Etihad and more offering major discounts for Eid Al Adha weekend Images: Provided
Forbes
18-05-2025
- Forbes
Windstar Cruises Finds Success With Mystery-Destinations Cruise Trend
Windstar's Star Legend yacht sails to its next unknown port.. Jenna Talplin/Windstar Cruises 'Would you book a cruise if you didn't know where you'd be sailing?,' asks Sarah Kuta of TravelPulse. The idea that you board a cruise ship in one city, but have no idea where you're going next and what other destinations are on the itinerary may seem strange to some. But, this trend has been growing among cruise lines as they look to diversify their offering and appeal to frequent cruisers. Windstar Cruises is the latest to offer such a mystery cruise with its first official Mediterranean itinerary last month that proved so popular that it many guests locked into the line's next mystery sailing in the Caribbean before this trip even ended. Star Legend docked in Nice Windstar Cruises Travelers book a departure date on a particular cruise ship, but the only details they know are the first and final ports of call on the sailing. From these geographic details, they can get an idea of what clothes to pack, but the rest is a mystery. What travelers do know, however, is that they will not be visiting the 'traditional' ports (like Freeport, Bahamas or Mykonos, Greece) that are on many other cruise itineraries. Instead, the purpose of these cruises is to bring guests to surprising destinations they may not be familiar with or could not easily reach on another cruise. An on-deck barbecue at sea aboard a Windstar yacht Windstar Cruises 'Windstar sets a high bar,' says travel advisor Dana Okamura, No Worries Travel LLC, when explaining why she attributes success to these secret-destination sailings among repeat Windstar customers. 'There is a built trust that can be even more important when so much of the experience is unknown.' Two Windstar vessels in Monemvasia, Greece, a smaller port not visited by many other cruise lines. Windstar Cruises This type of secret cruise is typically in the realm of small-ship cruise lines like Windstar that can get into smaller ports that larger vessels cannot. More than half the ports it visits on these mystery sailings are new to the company. This provides a chance for the cruise line to see how they appeal to travelers, but also experiment with destinations that may have been hidden secrets, says Janet Bava, chief commercial officer for Windstar. The beach in Reggio Calabria, Italy, which was a new port for Windstar, and now on its future itinerary list. Jenna Talplin/Windstar Cruises Two of the destinations on the first official mystery cruise, Taranto and Reggio Calabria in the 'boot' of Italy, were a hit and are now planned for 2026 Italian sailings. Okamura says these new ports inspired some of her clients to book similar cruise itineraries in the future. Windstar is not the first to offer a mystery cruise. Variety Cruises, Fred Olsen Cruises and Uniworld Boutique River Cruises have all dipped their anchors into this trend. Fred Olsen even goes so far as to identify one particular sailing for beginners (probably a clue of the type of more 'traditional' ports it will visit). Still, Windstar offers the most upscale product in this category of ocean mystery cruising. The lead-in price for its April cruise on the all-suite Star Legend was $4,399 for two people, with the option to include drinks, gratuities and Wi-Fi for about $800 more on the seven-night trip. Windstar executives (l to r): Stijn Creupelandt, chief operating officer; Janet Bava, chief commercial officer; Christopher Prelog, president Jenna Talplin/Windstar Cruises Windstar President Chris Prelog says the idea came about by accident. He was hosting a sailing to the Tuamotu and Society Islands when a cyclone disrupted the ship's itinerary so much that it was unable to visit the planned ports. Within hours, he says, the operational team had devised a new itinerary, and one that few cruise lines offer: the Marquesas Islands. It proved to be a big hit with passengers, who understood that sailing into a storm would not be ideal. Windstar has a high ratio of returning guests, many of whom are already acquaintances from past sailings. Windstar Cruises As Prelog tells it, he was dining with a group of loyal Windstar customers (some of whom have sailed dozens of times with the line), and they all shared that the chance to visit a hard-to-get-to place and the serendipity of it all was especially exciting. Prelog posed the idea of a mystery cruise to his table mates, and by the end of the dinner, they had all made their deposits for the April 2025 Mediterranean sailing. Next year, Windstar will operate a similar sailing in the Caribbean departing March 20 with a starting rate of $2,999 per person, and an 'all-in' rate of $3,692. It will set sail on a roundtrip journey from San Juan on the 224-passenger Star Seeker, the newest yacht for Windstar that will be delivered by December of this year. The sold-out journey now has a waitlist. Reggio Calabria, Italy Jenna Talplin/Windstar Cruises Passengers aboard the initial sailing say it was almost a running joke explaining to friends and even the taxi driver that brought them to the ship that they had no idea where they were going. Once onboard, passengers received clues throughout the day so they could compete for a prize awarding the passenger that guessed them all correctly. Okamura, who booked several passengers aboard the mystery cruise, but also sailed herself, says that fellow passengers quickly bonded over guessing where they were going and researching the clues online. But, most people aboard the first President's official mystery cruise were already friends with each other and the crew. Prelog says this cruise had a repeat traveler rate of 80%. A passenger learns how to fill cannoli in a Sicilian kitchen on a shore excursion. Jenna Talplin/Windstar Cruises 'Only the captain and senior officers know where the ship is heading, and are sworn to secrecy,' says Cruise Critic Jeannine Williamson, when describing the concept. Not even Prelog knew where the ship was going. Each evening, the captain would announce the destination, and guests would gather in the lounge to learn what there would be to do and see once they arrive. In advance of the sailing, the gist of the shore excursions were made available in cheeky riddles hinting at the activity on offer (like hiking to a castle or visiting a vineyard), but it was only once the details were announced that guests needed to finally commit to the tour. Guests on a shore excursion in Taormina, Sicily Jenna Talplin/Windstar Cruises Other ports of call on the Mediterranean trip included Sicily's Naxos Giardini (the port near Taormina, home to 16 Michelin-starred restaurants and filming location of HBO's The White Lotus 2) and Kalamata, Greece. For passengers who may not be interested in the destination, the on-deck pool, onboard dining venues and sometimes the watersports platform is available. Windstar Cruises Windstar's first official mystery cruise was a success, and it has already sold out for 2026. But, is a mystery cruise for everyone? For those that do not need to over plan a vacation and like a bit of surprise, a mystery cruise is great. But, for those with their heart set on a particular country or type of port, this is an easy recipe for potential disappointment, notes Williamson. This sentiment is echoed by other industry experts. 'While mystery cruises can be novel and a fun way for cruise lines to entice their most loyal guests, most people do like to know where they are going on their vacation, particularly if they have limited days off or set times when they can travel,' says Chris Gray Faust, executive editor, content innovation, for Cruise Critic. Star Legend sails along the Thames River. Windstar Cruises 'It's the type of thing that works much better for a small or a river ship that sails in a relatively contained area of the world rather than a large megaship,' she adds. The concept for booking a trip to an unknown destination is nothing new. Brands have offered these one-off trips for years. Atlantic Airways of the Faroe Islands has sold mystery flights year after year to warm-weather destinations and they sell out quickly among locals looking to escape the cold (despite not knowing the Mediterranean location until they arrive at the airport). Outdoor decks on Star Breeze Windstar Cruises And the internet is filled with travel advisors and tour agencies that sell these types of hidden adventures. Whodunit Cruises even coordinates 'murder mystery' sailings bringing a bit of the uncertainty on board. Okamura acknowledges these sailings are unique, but says they are ideal for 'someone with a true sense of adventure who is open to seeing unknown places and those they may have seen before, but in a new way.' In other words, the ideal mystery cruise customer should have both wanderlust, and even more importantly, flexibility.
Epoch Times
10-05-2025
- Business
- Epoch Times
Cruise Tourism Is Returning to Providence, Rhode Island
By Sarah Kuta TravelPulse For the first time in four years, cruise ships will once again be sailing into Providence, Rhode Island. American Cruise Lines has added the city to its New England itineraries, in partnership with the City of Providence and the State of Rhode Island. 'We're thrilled to welcome American Cruise Lines back to Providence,' says Brett Smiley, mayor of Providence. 'This partnership represents a major investment in the future of our waterfront and our local economy. It also reflects a growing recognition of Providence as a world-class destination with deep culinary and cultural appeal.' Starting next month, American's ships will dock at a new floating dock at 25 India Street, next to the Seastreak Ferry Terminal. Travelers will be able to walk to some of the city's top attractions, including delicious restaurants in Fox Point and on Wickenden Street, the historic John Brown House Museum, the pedestrian-friendly waterfront, and the RISD Museum. Longer-term, the partners hope to build a permanent dock on the Providence River, with an overarching goal of making Providence a key coastal destination and future homeport. Related Stories 7/31/2024 4/30/2025 'American Cruise Lines is very appreciative of the partnership between the city and state,' says Eric Dussault, director of port development at American Cruise Lines. 'As the country's largest domestic cruise line, and world's only 100 percent U.S.-flagged fleet, we are proud to be docking in Providence again. American looks forward to developing a longer-term agreement, investing in the city's waterfront and providing ongoing economic benefits to the local community.' Copyright 2025 Northstar Travel Media, LLC. Visit at Distributed by Tribune Content Agency, LLC. Dear Readers: We would love to hear from you. What topics would you like to read about? Please send your feedback and tips to
Epoch Times
07-05-2025
- Epoch Times
Sleeping Like Royalty: Castle Stays Are Growing in Popularity
By Lacey Pfalz TravelPulse Inspired by popular historical drama series and social media, a growing travel trend encourages travelers heading to Europe to enjoy a different accommodation style than a hotel or private cottage: castles. Castles, especially in the United Kingdom and Ireland, increasingly turn to the travel industry for historic preservation. They're being restored and refashioned into luxury hotels and vacation rentals for travelers, sustaining both the local communities and the structure's unique architecture and story. But why are they becoming more popular? What's behind the trend? And what should travelers know about staying at these historic properties? A Brendan Vacation private chauffeur and guest in front of Dromoland Castle. Brendan Vacations/Travepulse/TNS Why Are Castle Stays a Growing Trend? There are many reasons people want to stay at historic castles instead of traditional hotels, especially in destinations like the United Kingdom. By watching historical dramas and traveling with heritage in mind, travelers are inspired by the past and want to immerse themselves in history, admire historic architecture and enjoy peace and quiet in a secluded area away from city life. Related Stories 4/29/2025 4/27/2025 Don't believe me? Brendan Vacations, a well-known tour operator specializing in travel to the U.K. and Ireland, has seen a growing interest in itineraries that offer at least one stay in a castle. In 2024, nearly 60 percent of bookings included at least one overnight stay in a castle. This year, 70 percent of the operator's bookings will include an overnight stay in a castle. 'More travelers are seeking immersive experiences that bring a destination's history and culture to life,' Catherine Reilly, managing director of Brendan Vacations, explains. 'From distinctive accommodations to memorable dining, they want stays that leave a lasting impression. Ireland and Scotland conjure images of grand estates, medieval knights, and royal courts—romantic visions fueled by both history and popular shows like 'Outlander' and 'Bridgerton.' 'Whether drawn to real historical sites or inspired by period dramas, many visitors are eager to explore or even spend the night in a castle, indulging in the fantasy of living like royalty.' Castle hotels also offer experiences that travelers can't have at a hotel, no matter how many stars it might have. Guests can enjoy a daily afternoon tea service at many castle hotels, including Ashford Castle. Red Carnation Hotels/Travepulse/TNS Ashford Castle is one such castle hotel. Located in County Mayo, Ireland, the five-star castle hotel boasts 800 years of history, luxury accommodations and plenty of unique experiences. 'Home to Ireland's oldest established falconry school, guests can enjoy this unique tradition alongside activities such as fishing, horse riding, clay pigeon shooting, archery, scenic heritage walks, and tennis,' explained Nial Rochford, Managing Director at Ashford Castle. 'Each experience is designed to encourage guests to slow down, spend time outdoors, and share meaningful moments in a place full of character and stories. The castle also features a luxury spa …' A castle stay is often the choice of luxury travelers looking to enjoy all a destination has to offer. Even travel advisers have noticed the growing trend. 'I've absolutely noticed an uptick in clients wanting to stay in a castle over the past few years. Most especially in Ireland—it seems every request I get for Ireland wants to spend a few nights in a castle,' said Heather Grodin, CTA-ACC Travel Planner Affiliated with MEI & Mouse Fan Travel. 'Clients are seeing these castle hotels all over social media, or even their favorite TV shows, and they're wanting to experience that for themselves,' Grodin continued. 'It's the whole 'when in Rome' mentality—when else will they have that opportunity and they're taking advantage of it!' Archery is one of the many experiences guests can enjoy at Ashford Castle. Red Carnation Hotels/Travepulse/TNS The Difference Between Castle Hotels and Rentals While castle stays are becoming more popular, not all are alike. They can typically be split into two categories: castle hotels, which function just as traditional hotels, and privately owned vacation rentals, which are rented like a Vrbo or Airbnb. There are a few differences. Vacation rental castles can be great options for large groups, friends or families, special speaker events, or big celebrations like destination weddings. They can offer different amenities than a more traditional hotel experience. Owners Stef Burgon and Simon Hunt restored and transformed Kilmartin Castle into the fairy tale Scottish castle escape that it is today. A popular Vrbo, the castle provides a private chef, veggie garden, and local guides who offer experiences ranging from foraging to archaeologist-led history excursions. 'We have noticed a significant rise in travelers seeking unique experiences beyond traditional hotels, said Burgon and Hunt. 'With the prominence of social media, people are eager to share memorable moments, and staying in a castle provides the ideal backdrop for that.' 'Furthermore, after the pandemic, many are in search of safe, spacious, and picturesque retreats, qualities that castles offer in abundance,' they said. 'Travelers now prioritize experiences over materialism, and the chance to stay in a historic castle resonates deeply with that modern traveler desire.' Castle rentals are typically quite pricey, so if you aren't traveling in a big group, booking a castle hotel might be more cost-effective. Castle hotels may provide more amenities, on-site experiences, and dining and wellness opportunities than a vacation rental. Lough Eske Castle Hotel is a 5-star castle hotel in County Donegal, Ireland. The stunning property offers a luxury hotel stay within a 150-year-old castle and opportunities to immerse guests in Irish culture with archery, falconry and traditional Irish music performances. 'While Lough Eske Castle boasts all the modern amenities one would expect from a luxury hotel, it retains its timeless historical charm,' said Dónal Cox, General Manager of Lough Eske. 'Guests will enjoy a unique combination of opulent comfort and rich heritage, with the castle's elegant architecture and interiors steeped in history…' 'Don't miss the opportunity to savor gourmet dining that emphasizes fresh, locally sourced ingredients, and be sure to treat yourself to the traditional afternoon tea served in the castle's cozy drawing rooms - a delightful way to immerse yourself in the castle's regal atmosphere.' Tips on How to Sleep like Royalty So, what should you or your clients know about planning a stay at a castle? The first is that no two castles are the same—and that's true from the experiences available at the castle to the castle's general accessibility. The Basil Brooke room inside the Lough Eske Castle Hotel. Lough Eske Castle Hotel/Travepulse/TNS Suppose you or your clients have any physical mobility challenges. In that case, it's going to be essential to research the individual accessibility of any accommodation you book, especially so for a castle, as some might not have elevators, ramps, or other accessibility offerings. If the website doesn't provide adequate information, contact the general manager directly to inquire. 'With many castles dating back to the European feudal era, from Medieval to Renaissance times, these structures were not created with thoughts of elevator access; modern heating and cooling requirements or for that matter, spa facilities,' explained Camilla Davidson, the UK & Ireland and France Specialist at Red Savannah. 'In many cases, guests could expect steep staircases—with no lift access for luggage; rudimentary air conditioning [if at all], or worse still, accommodation with a modern wing or ugly purpose-built separate building, not remotely resembling the chivalric dream of the main castle property.' Travelers should consider working with a travel adviser or tour operator to avoid accessibility pitfalls and ensure they book the best castle stay for them. '...Many are not as ADA-friendly as the U.S. standard,' explains Ronda Helton, Owner and Luxury Travel Designer of The Travel Connection Group. 'I was in France last week and was staying in the Loire Valley. The hotel was only two floors high, and no elevator was available.' 'For some, this is not a big deal, but to others, it's a complete deal breaker,' said Helton. 'Also, the grounds may be cobblestones or rough, making it difficult to walk. Handrails are often absent as well.' Beyond accessibility, some castles might offer different experiences due to the region or other factors. It's also important to consider how you will be arriving at the castle, as many are located in more remote country areas and require a vehicle transfer or car rental. 'When looking for a castle property, travelers really need to be mindful of location. Choose a property that fits into your itinerary so you're not driving far out of your way to get to one,' explains Heather Grodin. 'They'll also want to be aware of the amenities offered. Castles can offer dinner shows, falconry, skeet shooting, hunting, golf—the list is endless. 'But not every castle offers all of these things,' Grodin said. 'So decide ahead of time what is important to you and select a castle that offers or specializes in that activity.' No matter what, research and expert help will always improve your chances of finding the perfect place to sleep like royalty. Copyright 2025 Northstar Travel Media, LLC. Visit at Distributed by Tribune Content Agency, LLC. Dear Readers: We would love to hear from you. What topics would you like to read about? Please send your feedback and tips to
Skift
05-05-2025
- Business
- Skift
New Report from Criteo Reveals What's Driving Travel Decisions This Spring
As travelers take longer to plan and spend more thoughtfully, brands must rethink their outreach across every phase of the booking journey. Criteo's new report reveals how shifting expectations, price sensitivity, and evolving booking behaviors are reshaping the path to purchase this spring and summer. This sponsored content was created in collaboration with a Skift partner. Travel is beating retail in the race for wallet share. From late May to early September 2024, global travel bookings ran six index points above retail sales, and the gap widened to 17 points in the Americas, proof that discretionary budgets are tilting toward trips and experiences rather than goods. This growing appetite for travel is also driving demand for long-haul trips: Bookings for flights over 2,500 nautical miles jumped 7% in the Americas and 3% in APAC/EMEA year-over-year, signaling pent-up 'bucket-list' demand that's ripe for premium upsells such as extra legroom, lounge access, and travel insurance. With bigger trips on the line, travelers are taking a more considered approach to planning, and the data shows just how long and competitive the path to booking has become. In March 2025, travelers took an average of nine days to secure air travel tickets and 12 days to book hotels, while the slowest quartile browsed options for 33-40 days. Consider the data that travelers view 21 hotel options (five times more than flights) before committing, and the message is clear: Always-on nurturing, dynamic creative, and early retargeting decide the accommodation race. 'Travelers opting for long-haul flights are increasingly seeking experiences that justify the journey. They're spending more time researching, planning further in advance, and carefully considering added benefits that enhance the overall travel experience,' said Riccardo Russo, head of travel, EMEA, at Criteo. 'Marketers who take a full-funnel approach starting with emotionally resonant and personalized creatives, then reinforcing their messages with retargeting offers like flexible packages, insurance, or loyalty perks, and sustaining engagement through retention tactics are seeing the strongest results across the entire booking journey.' Zooming out, rising costs are clearly a factor, but they're not deterring demand. Nearly half of global consumers admit that rising prices are reshaping their 2025 plans, yet two-thirds still maintain or increase travel spending, ranking trips as an essential lifestyle expense. Brands that spotlight flexible pricing, loyalty perks, and clear value can win both the bargain hunters and the high spenders who are still eager to roam. Insights from Criteo's new Spring 2025 Travel Pulse report unpack commerce and consumer data into clear guidance for travel marketers, highlighting the shifts in demand, booking behaviors, and media influence that brands will need to master as the summer surge approaches. 'The data shows clear shifts not just in when and how people book, but in what inspires them and drives trust. Whether catering to last-minute US travelers, engaging early-booking Europeans, or reaching APAC consumers with value-driven offers, the opportunity lies in adapting fast and personalizing with precision,' said Sarah Rathamone, director, new verticals at Criteo. The Spring 2025 Travel Pulse report from Criteo combines commerce data and a 14,000-consumer survey to create a clear playbook for the peak season ahead, including regional timing maps and actionable advice on converting browsers into bookers. In this report, you'll find: Spring traveler insights on current behaviors shaping booking patterns and trends Benchmarks highlighting differences between hotel and flight booking behaviors Media trends uncovering shifts in touchpoints and their implications for channel strategy Campaign guidance for aligning calendars with regional and generational travel patterns Pricing sensitivity trends revealing how cost influences traveler booking decisions Strategies for balancing value messaging with premium upsells amid rising costs and varied consumer confidence Actionable tactics, including creative approaches and targeting recommendations to convert high-intent travelers through summer and beyond This content was created collaboratively by Criteo and Skift's branded content studio, SkiftX.
