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Associated Press
3 days ago
- Automotive
- Associated Press
SUBARU OF AMERICA REPORTS MAY 2025 SALES RESULTS
CAMDEN, N.J., June 3, 2025 /PRNewswire/ -- Subaru of America, Inc. (SOA) today reported 52,292 vehicle sales for May 2025, a decrease of 10.4 percent compared with May 2024 (58,356). SOA also reported year-to-date sales of 275,260, a three (3) percent increase compared with the same period in 2024. Jeff Walters, President and Chief Operating Officer, Subaru of America, Inc.: 'Subaru retailers made May a best-ever sales month for Crosstrek, and delivered another strong month for Forester, which has been receiving exceptional rankings as a top choice for younger drivers. We know customers appreciate our commitment to safety and reliability, whether they are first-time owners or returning members of the Subaru family. This, along with being recognized as the No. 1 automotive brand on Forbes' Best Brands for Social Impact list for the third year in a row, makes it clear how deeply our efforts to be More Than a Car Company® are resonating with customers and beyond.' Crosstrek took the position as the top seller and achieved its best May ever with 15,793 vehicles sold, a 14.1 percent increase over the same month in 2024, and Forester was close behind with 15,434 vehicles sold. Outback sales reached 11,214 vehicles sold, while BRZ, Impreza, and Legacy saw positive sales growth over the previous year. Troy Poston, Senior Vice President of Sales, Subaru of America, Inc.: 'Our hardworking retailer network remains essential to our brand's success, especially as we work to address current low inventory on popular models like Forester. They are making sure the relationship doesn't end after purchase, whether it's taking the time to educate new owners about important features and technology, providing exceptional service, or their ongoing dedication to supporting local Subaru Love Promise® initiatives, our retailers always put in the extra effort.' About Subaru of America, Inc. Subaru of America, Inc. (SOA) is an indirect wholly owned subsidiary of Subaru Corporation of Japan. Headquartered in Camden, N.J., the company markets and distributes Subaru vehicles, parts, and accessories through a network of about 640 retailers across the United States. All Subaru products are manufactured in zero-landfill plants, including Subaru of Indiana Automotive, Inc., the only U.S. automobile manufacturing plant designated a backyard wildlife habitat by the National Wildlife Federation. SOA is guided by the Subaru Love Promise, which is the company's vision to show love and respect to everyone and to support its communities and customers nationwide. Over the past 20 years, SOA and the SOA Foundation have donated more than $320 million to causes the Subaru family cares about, and its employees have logged over 100,000 volunteer hours. Subaru is dedicated to being More Than a Car Company® and to making the world a better place. For additional information, visit Follow us on Facebook, Instagram, LinkedIn, TikTok, and YouTube. Dominick Infante Director, Corporate Communications (856) 488-8615 [email protected] Diane Anton Corporate Communications Manager (856) 488-5093 [email protected] Adam Leiter Corporate Communications Specialist (856) 488-8668 [email protected] View original content to download multimedia: SOURCE Subaru of America, Inc.
Yahoo
3 days ago
- Automotive
- Yahoo
SUBARU OF AMERICA REPORTS MAY 2025 SALES RESULTS
Best-ever May for Crosstrek Year-to-date sales up three (3) percent CAMDEN, N.J., June 3, 2025 /PRNewswire/ -- Subaru of America, Inc. (SOA) today reported 52,292 vehicle sales for May 2025, a decrease of 10.4 percent compared with May 2024 (58,356). SOA also reported year-to-date sales of 275,260, a three (3) percent increase compared with the same period in 2024. Jeff Walters, President and Chief Operating Officer, Subaru of America, Inc.: "Subaru retailers made May a best-ever sales month for Crosstrek, and delivered another strong month for Forester, which has been receiving exceptional rankings as a top choice for younger drivers. We know customers appreciate our commitment to safety and reliability, whether they are first-time owners or returning members of the Subaru family. This, along with being recognized as the No. 1 automotive brand on Forbes' Best Brands for Social Impact list for the third year in a row, makes it clear how deeply our efforts to be More Than a Car Company® are resonating with customers and beyond." Crosstrek took the position as the top seller and achieved its best May ever with 15,793 vehicles sold, a 14.1 percent increase over the same month in 2024, and Forester was close behind with 15,434 vehicles sold. Outback sales reached 11,214 vehicles sold, while BRZ, Impreza, and Legacy saw positive sales growth over the previous year. Troy Poston, Senior Vice President of Sales, Subaru of America, Inc.: "Our hardworking retailer network remains essential to our brand's success, especially as we work to address current low inventory on popular models like Forester. They are making sure the relationship doesn't end after purchase, whether it's taking the time to educate new owners about important features and technology, providing exceptional service, or their ongoing dedication to supporting local Subaru Love Promise® initiatives, our retailers always put in the extra effort." Carline May-25 May-24 % Chg May-25 May-24 % ChgMTD MTD MTD YTD YTD YTD Ascent 3,547 5,277 -32.8 % 18,384 22,935 -19.8 % BRZ 326 227 43.6 % 1,459 1,171 24.6 % Crosstrek 15,793 13,836 14.1 % 74,340 64,368 15.5 % Forester 15,434 15,345 0.6 % 84,629 81,741 3.5 % Impreza 2,457 2,419 1.6 % 12,923 12,428 3.9 % Legacy 1,793 1,527 17.4 % 9,469 7,610 24.4 % Outback 11,214 16,506 -32.1 % 62,649 64,850 -3.4 % Solterra 1,246 1,546 -19.4 % 5,326 4,149 28.4 % WRX 482 1,673 -71.2 % 6,081 7,963 -23.6 % TOTAL 52,292 58,356 -10.4 % 275,260 267,215 3 % About Subaru of America, of America, Inc. (SOA) is an indirect wholly owned subsidiary of Subaru Corporation of Japan. Headquartered in Camden, N.J., the company markets and distributes Subaru vehicles, parts, and accessories through a network of about 640 retailers across the United States. All Subaru products are manufactured in zero-landfill plants, including Subaru of Indiana Automotive, Inc., the only U.S. automobile manufacturing plant designated a backyard wildlife habitat by the National Wildlife Federation. SOA is guided by the Subaru Love Promise, which is the company's vision to show love and respect to everyone and to support its communities and customers nationwide. Over the past 20 years, SOA and the SOA Foundation have donated more than $320 million to causes the Subaru family cares about, and its employees have logged over 100,000 volunteer hours. Subaru is dedicated to being More Than a Car Company® and to making the world a better place. For additional information, visit Follow us on Facebook, Instagram, LinkedIn, TikTok, and YouTube. Dominick InfanteDirector, Corporate Communications(856) 488-8615dinfante@ Diane AntonCorporate Communications Manager(856) 488-5093danton@ Adam LeiterCorporate Communications Specialist(856) 488-8668aleiter@ View original content to download multimedia: SOURCE Subaru of America, Inc. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Malaysian Reserve
01-05-2025
- Automotive
- Malaysian Reserve
SUBARU OF AMERICA REPORTS APRIL 2025 SALES RESULTS
33 consecutive months of sales growth Best-ever April for Crosstrek Forester remains top seller for fourth consecutive month CAMDEN, N.J., May 1, 2025 /PRNewswire/ — Subaru of America, Inc. (SOA) today reported 56,011 vehicle sales for April 2025, an increase of 0.3 percent compared with April 2024 (55,863). SOA also reported year-to-date sales of 222,968, a 6.8 percent increase compared with the same period in 2024. Jeff Walters, President and Chief Operating Officer, Subaru of America, Inc.: 'Both Subaru and our retailers have experienced continued momentum, including exciting product debuts and recognition for our Love Promise initiatives. With a best-ever April for Crosstrek and our expanding model lineup, we're committed to meeting our customers' needs for safety, performance, and versatility. Combined with this year's record-setting results from our Subaru Share the Love® Event, we are proving the importance of being More Than a Car Company® and maintaining the strength of the Subaru brand.' For the fourth month in a row, Forester maintained its position as the top seller with 19,330 vehicles sold, up 8.3 percent over April 2024. Crosstrek took the next spot, marking its best April ever with 14,935 vehicles sold, a 23.2 percent increase over the same month in 2024. Outback sales also remained strong with 11,501 vehicles sold, and both BRZ and Legacy saw positive sales growth over the previous year. Troy Poston, Senior Vice President of Sales, Subaru of America, Inc.: 'Another consecutive month of sales growth reflects the hard work of our retailers who continue to build trust and confidence through their actions and with the reliability and innovation of our vehicles. The debut of the 2026 Subaru Outback, Outback Wilderness, Solterra, and the all-new Trailseeker has ignited enthusiasm as we aim to captivate drivers seeking bold design, advanced safety, and electrified capability. From our beloved SUVs to our expanding EV lineup, we're delivering vehicles that meet the evolving needs of our customers, while staying true to the values that set us apart from the competition.' Carline April-25 April-24 % Chg April-25 April-24 % Chg MTD MTD MTD YTD YTD YTD Ascent 3,758 4,975 -24.5 % 14,837 17,658 -15.9 % BRZ 331 178 85.9 % 1,133 944 20 % Crosstrek 14,935 12,127 23.2 % 58,547 50,532 15.9 % Forester 19,330 17,850 8.3 % 69,195 66,396 4.2 % Impreza 2,559 2,575 -0.6 % 10,466 10,009 4.6 % Legacy 1,876 1,685 11.3 % 7,676 6,083 26.2 % Outback 11,501 13,131 -12.4 % 51,435 48,344 6.4 % Solterra 949 1,456 -34.8 % 4,080 2,603 56.7 % WRX 772 1,886 -59.1 % 5,599 6,290 -10.9 % TOTAL 56,011 55,863 0.3 % 222,968 208,859 6.8 % About Subaru of America, of America, Inc. (SOA) is an indirect wholly owned subsidiary of Subaru Corporation of Japan. Headquartered in Camden, N.J., the company markets and distributes Subaru vehicles, parts, and accessories through a network of about 640 retailers across the United States. All Subaru products are manufactured in zero-landfill plants, including Subaru of Indiana Automotive, Inc., the only U.S. automobile manufacturing plant designated a backyard wildlife habitat by the National Wildlife Federation. SOA is guided by the Subaru Love Promise, which is the company's vision to show love and respect to everyone and to support its communities and customers nationwide. Over the past 20 years, SOA and the SOA Foundation have donated more than $320 million to causes the Subaru family cares about, and its employees have logged over 100,000 volunteer hours. Subaru is dedicated to being More Than a Car Company® and to making the world a better place. For additional information, visit Follow us on Facebook, Instagram, LinkedIn, TikTok, and YouTube. Dominick InfanteDirector, Corporate Communications(856) 488-8615dinfante@ Diane AntonCorporate Communications Manager(856) 488-5093danton@ Adam LeiterCorporate Communications Specialist(856) 488-8668aleiter@
Associated Press
28-03-2025
- Automotive
- Associated Press
Subaru and Gifts for Good Launch National Customer Appreciation Program To Support Nonprofit Causes
CAMDEN, N.J., March 28, 2025 /3BL/ - Subaru of America, Inc. and Gifts for Good® today announced their partnership in a first-of-its-kind national program that transforms customer appreciation into real-world impact. Subaru customers who purchase a new vehicle and return to their participating retailer for a Subaru Love-Encore™ delivery will receive a gift of their choice; each directly benefiting a nonprofit organization or social enterprise that supports people in need, animals, or the environment. Aligning with the automaker's longstanding Love Promise® commitment, this collaboration will drive hundreds of thousands of dollars into high-impact social enterprises and nonprofits nationwide. This program is integrated into the Love-Encore vehicle delivery experience, where new customers are invited back to the retailer 14-60 days after their purchase to meet with a dedicated expert who will answer any questions they have about their new Subaru. As of the program launch, Subaru has become Gifts for Good's largest corporate partner, fueling its ability to support dozens of mission-driven enterprises each year. Troy Poston, Senior Vice President of Sales, Subaru of America, Inc.: 'The commitment that Subaru has for supporting communities across the nation is unparalleled, and partnering with Gifts for Good is a natural extension of our brand and customer experience. We're embedding social impact into every step of the customer journey—whether through waste reduction, animal welfare initiatives, or supporting children in need. It's all part of our mission to do what's right for people and the planet, ensuring that Subaru is More Than a Car Company®, and that our retailers are More Than a Car Dealer.' As a Certified B Corporation, Gifts for Good curates customer appreciation gifts to create impact at every step of the customer experience. All gifts are ethically sourced from vetted social enterprises based in the United States, and each has a tangible impact, allowing the program's social and environmental value to be measured. Eco-friendly gift packaging allows Subaru customers to participate in a circular gifting model by returning their reusable gift packaging, which will be refurbished for future Love-Encore gifts—aligning with the Subaru Loves the Earth® initiative. Physical gifts are shipped from Gifts for Good's fulfillment center at Goodwill Southern California, contributing to job creation and workforce training for those transitioning out of homelessness, formerly incarcerated individuals, and others facing barriers to work. Laura Hertz, CEO of Gifts for Good: 'Subaru's partnership with Gifts for Good is setting a new benchmark for corporate giving and transforming customer appreciation gifts into an opportunity for impact. Enabling customers to choose a physical gift with a direct tie to a worthy cause or to give their gift value to a charity is a unique opportunity. In the first month of the program, we have already seen over 50% of Subaru customers choosing to give their gift value to charity, driving home that this aligns deeply with the values of the Subaru family.' To explore the Subaru Love-Encore gifting program and Subaru's commitment to sustainable, ethical sourcing, visit About Subaru of America, Inc. Subaru of America, Inc. (SOA) is an indirect wholly owned subsidiary of Subaru Corporation of Japan. Headquartered in Camden, N.J., the company markets and distributes Subaru vehicles, parts, and accessories through a network of about 640 retailers across the United States. All Subaru products are manufactured in zero-landfill plants, including Subaru of Indiana Automotive, Inc., the only U.S. automobile manufacturing plant designated a backyard wildlife habitat by the National Wildlife Federation. SOA is guided by the Subaru Love Promise, which is the company's vision to show love and respect to everyone and to support its communities and customers nationwide. Over the past 20 years, SOA and the SOA Foundation have donated more than $320 million to causes the Subaru family cares about, and its employees have logged over 100,000 volunteer hours. Subaru is dedicated to being More Than a Car Company® and to making the world a better place. For additional information, visit Follow us on Facebook, Instagram, LinkedIn, TikTok, and YouTube. About Gifts for Good Gifts for Good™ is a leading impact-driven gifting technology company that helps businesses create meaningful corporate gifts that give back. Specializing in products made by nonprofit and social enterprise partners, Gifts for Good makes it easy for companies to integrate giving into employee gifts, client appreciation, and branded merchandise. Since 2017, Gifts for Good™ has partnered with brands such as Google, Microsoft, Zoom and KPMG, benefiting over 3 million people worldwide and contributing over $2.5 million to charity. The company envisions a world where every gift purchased gives back. Learn more at
