Latest news with #TylerChristiansen
Yahoo
18 hours ago
- Business
- Yahoo
Funnel's online leasing leads to 70% faster application decisions
BH and others see major results from the mobile-first solution integrated with Blue Moon TAMPA, Fla., June 10, 2025 /PRNewswire/ -- Funnel, the proven AI-infused multifamily CRM, today announced strong performance of and enhancements to its online leasing solution. The mobile-first platform is now used and rolling out across 350K units of many leading portfolios—BH, Essex, UDR, Kane, Providence, Windsor, CedarSt. Companies, and Avanti. The online leasing solution saves teams time—and earns nearly 100% approval from renters. Initial results show that Funnel's platform is delivering operational and financial impact: Funnel's BlueMoon integration keeps everything in one platform slashing approval-to-lease distribution timing by more than 70%. 96% of renters rated their experience as positive with Funnel's online application. BH sped up application submissions by 42% after launching Funnel's online leasing solution. Funnel's integrated platform means no more bouncing between tools for BH team members, which led to 48% faster application submissions after tours. With these results, clients are seeing faster move-ins, more confident leasing decisions, and fewer manual tasks for onsite teams. "At BH, we're always looking for tools that remove friction—for both our teams and our renters," said Christi Weinstein, Chief Operating Officer at BH, a multifamily owner and manager with more than 100,000 units nationwide, ranked 11th on NMHC's 2025 Top Managers list and 39th on the owners list. "Funnel's online leasing solution and the Blue Moon integration give us peace of mind and streamline what used to be a manual, time-consuming process for our team while providing bottom-line benefits to our business." Funnel's online leasing solution delivers critical advantages for operators, leasing teams, and renters: Mobile-first experience: renters can apply, screen, and lease in under 10 minutes from their phones. Fully digital workflow—from application to countersign—reduces onsite workload. Seamless Blue Moon integration ensures lease compliance and reduces human error. Enables centralization and supports leaner, more efficient teams. "We built our online leasing solution to empower stretched-thin teams," said Tyler Christiansen, CEO of Funnel. "By combining automation and seamless integrations like Blue Moon, we're helping operators lease faster, work smarter, and deliver the modern experience renters expect. Our job is to make our partners, and their teams' jobs easier—and we're just getting started." This moment marks more than a milestone—it's a signal that the future of leasing is already here. It's centralized, automated, and renter-first. Funnel is helping operators leave behind the legacy playbook and embrace a model built for scale, consistency, speed, as well as better renter and team experiences. About FunnelFunnel provides a win to three vital groups: operators looking to reduce costs and improve efficiencies; stretched-thin onsite teams who demand a better long-term career; and renters who deserve a better customer experience. Funnel's proven AI-infused CRM is the enterprise-grade solution industry leaders, owners, and operators trust to deliver a streamlined, consistent, and connected experience from first inquiry through years of renewals, while simultaneously saving operators quantifiable money through the operational flexibility only a renter-centric® platform can provide. We call it Renter Management Software; our clients call it the new operating model. Media Contact: FunnelHannah O'LearySr. Manager Corporate View original content to download multimedia: SOURCE Funnel
Associated Press
19-02-2025
- Business
- Associated Press
New research finds 80% of third-party multifamily managers centralizing operations
First research report about centralization and multifamily third-party managers TAMPA, Fla., Feb. 19, 2025 /PRNewswire/ -- Funnel, the proven AI-infused CRM today announced the first-of-its-kind report on centralization for third-party managers researched and compiled by Dom Beveridge of industry consultancy, 20for20. The white paper sheds light on the real state of centralization for third-party managers: how they are adapting their business models, the constraints they face, and what's next for the industry. The research, based on in-depth interviews with the industry's top third-party managers and asset managers, provides a detailed snapshot on the progress that third-party managers have made toward a more centralized operating model. While owner-operators and REITs led the charge in reshaping their operating models, third-party managers operate in a fundamentally different environment — where decisions require buy-in from multiple financial stakeholders. This report reveals how third-party managers are overcoming those barriers, and where the industry is still struggling to evolve. 'This study highlights that third-party management companies are at a pivotal moment,' said Dom Beveridge, principal with 20for20 and author of the report. 'Most of the firms interviewed are at some stage of offering a centralized operating model, which includes changing the commercial arrangements with their owners. A minority remain in a reactive mode, waiting for owners to dictate the terms. Third-party managers who don't offer a more centralized operating model will be at a disadvantage.' Key findings from the research: Administrative functions like resident account management, screening, and renewals are where third-party managers are making the most progress, and seeing the most adoption, unlike their owner-operator counterparts that focused on centralizing leasing functions first. Operators whose portfolios include both owned and third-party properties are making the most progress, using owned assets to test centralized models before rolling them out. Operators are moving away from the chargeback model, amending property management agreements to reflect a direct charging model for centralized services. AI-driven CRMs and automation tools are key enablers of centralization, with contact centers becoming commonplace as operators roll out centralized services. The most successful operators are rethinking property management from a first-principles perspective rather than forcing old staffing models into new centralized structures. 'Third-party managers don't have the same control as owner-operators, so their journey toward centralization is bound to be different. We can already see how that journey is unfolding rapidly in this sector,' said Tyler Christiansen, CEO of Funnel. 'This report proves that forward-thinking operators are reengineering their business models — moving from site-level staffing to scalable, centralized solutions that drive efficiency and improve the renter experience. Funnel is proud to support this shift through our proven AI-infused CRM which makes centralization possible at scale.' The white paper is available now. About Funnel Funnel provides a win to three vital groups: operators looking to improve efficiencies; onsite teams who demand a better long-term career; and renters who demand a better customer experience. Funnel's proven AI-infused CRM is the enterprise-grade solution industry leaders, owners, and operators trust to deliver a streamlined, consistent, and connected experience from first inquiry through years of renewals through the operational flexibility only a renter-centric® platform can provide. We call it Renter Management Software; our clients call it the new operating model. About 20for20 20for20 is a consulting firm that helps technology companies reach multifamily customers and helps buyers make better technology decisions. We achieve this through constant dialogue with multifamily leaders and by publishing content that helps move the industry forward, including the 20for20 annual survey, in its seventh edition in 2025. SOURCE Funnel
Associated Press
28-01-2025
- Business
- Associated Press
UDR, Inc., original pioneers of multifamily centralization, partner with Funnel to complete operations revolution across nearly 60,000 units
4th of 6 largest REITs rolling out full product suite TAMPA, Fla., Jan. 28, 2025 /PRNewswire/ -- Funnel, the proven AI-infused multifamily CRM, today announced its newest partner UDR, Inc., (NYSE: UDR) NMHC's 14th-largest multifamily owner-operator in the United States and long-standing leader in multifamily centralization. UDR is rolling out Funnel's entire suite of products, including renter-centric® CRM, AI solution, fraud prevention, ResApp, and syndication across its nearly 60,000-unit national portfolio. 'UDR pioneered centralization when no multifamily technology solutions existed and we are excited to take this next step with Funnel, a proven PropTech leader in the multifamily industry,' said Josh Gampp, UDR's SVP - Chief Technology Officer. 'Our team is impressed with both the team and the technology at Funnel. Throughout this process, they demonstrated a true partnership in not only innovation but also a distinct ethos for making our industry stronger for everyone — our shareholders, team members, and hundreds of thousands of residents.' UDR: An original innovator in multifamily centralization UDR was among the first multifamily companies to move toward a centralized operational model. In the early days of centralization, UDR charted its own path, building in-house tools and partnering with out-of-industry CRMs to solve challenges that multifamily technology couldn't address. UDR has an ambitious vision for continuing its journey to improve centralization, and sought a technology partner to help scale that vision. 'Being selected as the CRM, AI, and renter management software by UDR is a 'Super Bowl' type moment for Funnel,' said Tyler Christiansen, CEO, Funnel. 'UDR is rightfully recognized as an industry leader in technology and operations. Its selection of Funnel over all available options speaks volumes to where Funnel is today, and more importantly, where we can take the industry in the future.' A track record of driving transformation Funnel is proud to partner with 9 of the top 25 NMHC owners and operators, providing technology that helps them achieve their individual portfolio-wide operational visions. Funnel's track record of steady innovation and implementing customer feedback to continue driving forward its product offering makes it the leading choice for multifamily owners and operators who want to challenge the long-standing status quo industry practices and drive their companies to greater success. UDR's adoption of Funnel was driven by a desire to shift away from myriad solutions and toward a unified, omnichannel communication platform that simplifies the day-to-day for team members by transparently routing communication and tasks to the appropriate specialized, centralized, or onsite team members. This streamlined communication workflow, alongside AI aiding team members to efficiently address frequently asked questions, schedule tours, screen applications, and other workflows, will power UDR's next phase on its centralization journey. This partnership is setting the gold standard for multifamily centralization. About Funnel Funnel provides a win to three vital groups: operators looking to improve efficiencies; onsite teams who demand a better long-term career; and renters who demand a better customer experience. Funnel's proven AI-infused CRM is the enterprise-grade solution industry leaders, owners, and operators trust to deliver a streamlined, consistent, and connected experience from first inquiry through years of renewals through the operational flexibility only a renter-centric® platform can provide. We call it Renter Management Software; our clients call it the new operating model. About UDR, Inc. UDR, Inc. (NYSE: UDR), an S&P 500 company, is a leading multifamily real estate investment trust with a demonstrated performance history of delivering superior and dependable returns by successfully managing, buying, selling, developing and redeveloping attractive real estate communities in targeted U.S. markets. As of September 30, 2024, UDR owned or had an ownership position in 60,123 apartment homes. For over 52 years, UDR has delivered long-term value to shareholders, the best standard of service to residents, and the highest quality experience for associates. Media Contact: Funnel
