Latest news with #US189
The Age
14-05-2025
- Business
- The Age
‘We create loyalty': Uber flips food delivery on its head to keep you coming back
New York: Dine-in discounts encouraging people to catch an Uber to a nearby restaurant are part of a suite of incoming features from the rideshare and food delivery giant designed to keep cost-conscious users addicted to its app. Sydney will be the first market to test and trial Dine Out, a partnership with OpenTable that offers in-person restaurant deals and allows customers to book a reservation on Uber's app. While catching an Uber to the restaurant is optional, the $US189 billion ($294 billion) transport behemoth is pitching this and a number of other features, such as price locking and route sharing, to ramp up daily Uber use and keep customers embedded in the network. Chief product officer Sachin Kansal said Uber was aiming to build loyalty by broadening choices that include pick-up and delivery for restaurant food or groceries. 'If we create a range of options, both from a price point perspective as well as a functionality perspective, we create loyalty,' he told this masthead after Uber's annual product launch event in New York. 'If you add Uber One membership, we create an ecosystem for users to come back for both rides and [Uber] Eats, and that's our strategy. Our strategy is to continue to provide more value for users.' Uber, listed on the New York Stock Exchange, has 171 million users across 70 countries and raked in $US12 billion in revenue last year, a growth of 20 per cent. The company is also targeting commuters through other new features like price lock pass, which allows customers travelling a specific route regularly to pay a lower price across multiple rides for an upfront fee. Kansal said Uber had received feedback that prices were a key concern and said the company could leverage its 'great scale advantage' across the world, including in Australia, to help them save.
Sydney Morning Herald
14-05-2025
- Business
- Sydney Morning Herald
‘We create loyalty': Uber flips food delivery on its head to keep you coming back
New York: Dine-in discounts encouraging people to catch an Uber to a nearby restaurant are part of a suite of incoming features from the rideshare and food delivery giant designed to keep cost-conscious users addicted to its app. Sydney will be the first market to test and trial Dine Out, a partnership with OpenTable that offers in-person restaurant deals and allows customers to book a reservation on Uber's app. While catching an Uber to the restaurant is optional, the $US189 billion ($294 billion) transport behemoth is pitching this and a number of other features, such as price locking and route sharing, to ramp up daily Uber use and keep customers embedded in the network. Chief product officer Sachin Kansal said Uber was aiming to build loyalty by broadening choices that include pick-up and delivery for restaurant food or groceries. 'If we create a range of options, both from a price point perspective as well as a functionality perspective, we create loyalty,' he told this masthead after Uber's annual product launch event in New York. 'If you add Uber One membership, we create an ecosystem for users to come back for both rides and [Uber] Eats, and that's our strategy. Our strategy is to continue to provide more value for users.' Uber, listed on the New York Stock Exchange, has 171 million users across 70 countries and raked in $US12 billion in revenue last year, a growth of 20 per cent. The company is also targeting commuters through other new features like price lock pass, which allows customers travelling a specific route regularly to pay a lower price across multiple rides for an upfront fee. Kansal said Uber had received feedback that prices were a key concern and said the company could leverage its 'great scale advantage' across the world, including in Australia, to help them save.
