Latest news with #UdiZiv
Yahoo
3 days ago
- Business
- Yahoo
KeyBank adopts Personetics platform to enhance client engagement
KeyBank has selected Personetics' Cognitive Banking platform, aimed at strengthening customer relationships and supporting clients in meeting their financial goals. The collaboration will see KeyBank implement Personetics' 'Engage', a client-facing tool designed to provide personalised financial insights. The platform uses clients' spending and savings data to deliver timely recommendations intended to help them manage their finances. KeyBank's 2025 annual Financial Mobility Survey found rising levels of stress linked to economic uncertainty, with 51% of Gen Z respondents reporting they are working to improve their financial future. These findings align with Personetics' Global Consumer Banking Survey, published in February, which reported that 70% of consumers are seeking more support from financial institutions in the form of actionable insights into their financial habits. KeyBank consumer digital head Emily Gessner said: 'KeyBank's mission is to help clients and communities thrive. A large part of that mission centres in helping clients move forward on their financial journeys and reach their financial goals. By leveraging Personetics' platform and experience, we will address the financial burden and stress consumers face by empowering our clients with real-time insights and guidance to help them effectively manage their financial futures.' Personetics CEO Udi Ziv said: 'This partnership isn't just about innovation—it's about using intelligent technology to forge deeper human relationships between banks and the people they serve.' The follows a similar move in 2022, where BMO partnered Bank with Personetics to integrate an AI-powered savings solution into its mobile banking platform. In October 2024, Personetics reported the success of BMO's Savings Amplifier, stating that tens of thousands of users had set more than 100,000 savings goals through the BMO Mobile app. "KeyBank adopts Personetics platform to enhance client engagement " was originally created and published by Retail Banker International, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Business Wire
3 days ago
- Business
- Business Wire
KeyBank Partners with Personetics to Advance Financial Wellness
CLEVELAND--(BUSINESS WIRE)-- KeyBank (NYSE: KEY), one of the nation's largest financial services companies, is further advancing its mission to empower clients to thrive by utilizing Personetics ' Cognitive Banking platform, which fosters deep personal relationships and assists consumers in achieving their financial goals. KeyBank's 2025 annual Financial Mobility Survey found increased stress levels among Americans trying to balance economic pressures and financial goals, with more than half (51%) of Gen Z respondents indicating they are taking proactive steps to improve their financial future. Similarly, Personetics' Global Consumer Banking Survey released in February found that most consumers (70%) want their financial institutions to provide timely insights on spending and saving habits to improve their financial wellness. To address this growing demand, particularly among younger consumers, KeyBank will use Personetics' Engage, a client experience that delivers timely insights and recommendations based on each client's spending and savings habits. 'KeyBank's mission is to help clients and communities thrive. A large part of that mission centers in helping clients move forward on their financial journeys and reach their financial goals,' said Emily Gessner, Head of Consumer Digital at KeyBank. 'By leveraging Personetics' platform and experience, we will address the financial burden and stress consumers face by empowering our clients with real-time insights and guidance to help them effectively manage their financial futures.' 'As KeyBank celebrates its 200th anniversary, we're delighted to partner with an institution that shares our vision for the future of banking,' said Udi Ziv, CEO of Personetics. 'This partnership isn't just about innovation—it's about using intelligent technology to forge deeper human relationships between banks and the people they serve.' Cognitive Banking redefines how banks understand and support their customers and, as a result, fosters customer loyalty. For more information on Personetics and Cognitive Banking, please click here. To learn more about KeyBank, visit About KeyCorp In 2025, KeyCorp celebrates its bicentennial, marking 200 years of service to clients and communities from Maine to Alaska. To learn more, visit KeyBank Heritage Center. Headquartered in Cleveland, Ohio, Key is one of the nation's largest bank-based financial services companies, with assets of approximately $189 billion at March 31, 2025. Key provides deposit, lending, cash management, and investment services to individuals and businesses in 15 states under the name KeyBank National Association through a network of approximately 1,000 branches and approximately 1,200 ATMs. Key also provides a broad range of sophisticated corporate and investment banking products, such as merger and acquisition advice, public and private debt and equity, syndications and derivatives to middle market companies in selected industries throughout the United States under the KeyBanc Capital Markets trade name. For more information, visit KeyBank Member FDIC. About Personetics Personetics, the Cognitive Banking company, is the global leader in transforming how banks build and monetize customer relationships by enabling them to dynamically respond to consumers' evolving financial needs with contextual and highly relevant insights, making them smarter about their money and eager to act. The AI-powered SaaS platform allows financial institutions to boost customer engagement and satisfaction, resulting in increased digital adoption and sales conversions. Personetics supports 150 million customers across 35 global markets and serves leading financial institutions. The company has offices in New York, London, Singapore, São Paulo, and Tel Aviv. For more information, visit CFMA #250527-3241978
Associated Press
11-03-2025
- Business
- Associated Press
Personetics Pioneers the Cognitive Banking Era With a New Set of AI-Driven Capabilities
Combining financial wellness and needs-based sales for deeper, more loyal customer relationships NEW YORK, March 11, 2025 /PRNewswire/ -- Personetics, the company transforming how financial institutions build and monetize customer relationships, announced its commitment to leading the new Cognitive Banking era with the introduction of product capabilities designed to enhance bank loyalty and sales by democratizing financial wellness. This AI-driven approach enables banks to cultivate profound personal relationships with customers, helping them make better financial decisions and achieve their financial goals. Compelling evidence shows that banking is experiencing significant changes, driven by various factors such as customer expectations for a highly personalized and beneficial user experience, technological advancements like GenAI, and industry initiatives like Open Banking. As part of the Cognitive Banking introduction, Personetics is announcing new enhancements to its platform and a long-term commitment to further develop AI-driven capabilities: Connected Marketing Systems with Personalized Offers: Personetics is enhancing its integration with marketing data and systems to enable financial institutions to amplify their campaigns with real-time, contextual offers tailored to each customer's financial activity and needs. This represents a shift from traditional segment-based marketing to a more intelligent, data-driven approach—delivering personalized financial insights and offers to the right customer at the right moment. For example, a bank could proactively offer a home equity line of credit to eligible customers who have recently increased their home improvement spending and show signs of potential balance issues. Open Banking Adoption and Monetization: As Open Banking becomes increasingly prevalent, Personetics is expanding its capabilities to help financial institutions drive account connectivity and monetize external funds through customized insights and product offerings derived from an in-depth analysis of each customer's external financial activities and relationships. These capabilities address three essential Open Banking challenges: first, motivating customers to link their external accounts; second, harmonizing and enriching data to provide a comprehensive financial view to customers; and third, monetizing the data. Accelerating AI Innovation with Personetics Labs: Personetics Labs is a center of excellence for AI development in Cognitive Banking. It is focused on developing next-generation AI and Agentic AI capabilities to enhance data enrichment models and boost banker productivity. Designed as an innovation hub, it will facilitate the exploration and experimentation of AI applications in close collaboration with Personetics customers. 'Personetics has consistently been at the forefront of innovation, driving toward its vision of democratizing financial wellness,' said Udi Ziv, CEO of Personetics. 'We view Cognitive Banking as a new era shaped by the evolving consumer demand for a personal relationship with their bank that helps them make smarter financial decisions and achieve their financial goals. With the new capabilities announced today and our commitment to harnessing the power of AI, we continue to be an industry innovator, providing the tools and technology to create a win-win relationship between banks and their customers. With over 150 million active monthly users worldwide, we believe we can realize our vision on a global scale.' Confirming the Cognitive Banking trend, a recently published independent global consumer banking survey sponsored by Personetics revealed that over 70% of consumers want timely and contextual advice from their banks regarding spending and savings to help achieve their financial goals; 84% indicated they would likely switch banks to access these services. Personetics, the Cognitive Banking Company, is a pioneer in transforming how banks build and monetize customer relationships. Its AI-powered platform enables banks to respond dynamically to customers' evolving financial needs by providing relevant and timely insights that encourage customers to make smarter financial decisions to reach their financial goals. This needs-based approach to product sales enhances customer engagement, resulting in increased loyalty. Serving leading financial institutions across 35 global markets, Personetics supports 150 million active monthly users. The company has offices in New York, London, Singapore, São Paulo, and Tel Aviv. For more information, visit
