Latest news with #UnBPO™
Business Standard
23-05-2025
- Business
- Business Standard
Firstsource and Sanas partner to redefine customer conversations with AI
PRNewswire Mumbai (Maharashtra) [India], May 23: Firstsource Solutions Limited (NSE:FSL) (BSE:532809), a leading global provider of transformational solutions and services and an RP-Sanjiv Goenka Group company, has partnered with Sanas, provider of the world's first real-time speech understanding platform, to enable next-level customer conversations powered by AI. Aligned with Firstsource's UnBPO™ philosophy, the integration of Sanas' Real-Time Accent Translation technology marks a strategic leap in AI-first customer experience. This seamless, speech-to-speech solution eliminates accent and language barriers--enhancing clarity, reducing cognitive strain, and empowering agents to connect with global customers more confidently and effectively. As AI moves from pilot to performance, early adopters are already seeing the impact--128% more likely to report high ROI from their AI tools in CX. By embedding intelligent, unobtrusive tech into day-to-day operations, Firstsource is unlocking scalable, measurable value--boosting agent productivity, strengthening conversations, and delivering next-gen CX outcomes at speed and scale. "At Firstsource, we seek partnerships that reflect our commitment to smart, scalable transformation--solutions that deliver maximum impact with minimal friction, improving both experience and outcomes. Our collaboration with Sanas is a powerful expression of the UnBPO™ philosophy: leveraging intelligent, human-centric technology to elevate performance and ROI. "The Customer Experience (CX) landscape is undergoing a fundamental shift--from cost efficiency to outcome-driven impact. With Sanas' AI-powered Real-Time Accent Translation, we are enabling more inclusive, fluid customer conversations -- irrespective of who the customer is -- a consumer, a student, or a patient -- without the need for hardware changes or system overhauls. It is an innovation that works in the background but transforms everything. "This is the Future of Work in action--a seamless human-AI partnership where technology enhances connection, boosts responsiveness, and empowers agents to perform at their best," said Ashish Chawla, President - CX and Consulting at Firstsource. The technology is industry-agnostic, enabling a host of benefits for enhanced communication across diverse industries. Early implementations of this technology in other enterprises have demonstrated significant performance results: * 17% average increase in sales efficiency * 21% improvement in Net Promoter Score (NPS) at a Fortune 20 global tech company * 18% average reduction in AHT * Zero instances of customers asking to speak with another agent * 22% average boost in Customer Satisfaction (CSAT) * 95% agent adoption rate "We're thrilled to partner with Firstsource to bring Sanas' Real-Time Accent Translation technology to their global operations. This collaboration marks a major milestone in our mission to make communication more inclusive and effortless. Our groundbreaking AI technology, combined with Firstsource's customer-first approach, enables contact center agents to have clearer, more effective conversations--regardless of accent or geography. Together, we are setting a new standard for exceptional agent and customer experiences alike," said Sharath Keshava Narayana, CEO and co-founder, About Firstsource Firstsource Solutions Limited, an RP-Sanjiv Goenka Group company (NSE: FSL) (BSE: 532809) (Reuters: (Bloomberg: FSOL:IN), is a global leader providing transformational solutions and services spanning the customer lifecycle across Healthcare, Banking and Financial Services, Communications, Media and Technology, Retail, and other diverse industries. With a global footprint across US, UK, India, Philippines, Mexico, Romania, Turkey, Trinidad & Tobago, South Africa, and Australia, we 'make it happen' for our clients, solving their biggest challenges with hyper-focused, domain-centered teams and cutting-edge tech, data, and analytics. Our inch-wide, mile-deep practitioners work collaboratively, leveraging UnBPO™ -- our differentiated approach to reimagining traditional outsourcing -- to deliver real-world, future-focused solutions that drive speed, scale, and smarter decision, turning transformation into tangible results for our clients. ( About Sanas Sanas provides the world's first Real-Time Speech Understanding Platform powered by its patented AI technologies. Born from a mission to power a kinder, more compassionate world, Sanas is pioneering a revolution in human connection by making global, real-time communication more inclusive. Today, Sanas offers Real-Time Accent Translation and Two-Way Noise Cancellation. Founded in 2020, Sanas is led by a team of exceptional co-founders, including CEO Sharath Keshava Narayana and CTO Shawn Zhang. (
Business Upturn
22-05-2025
- Business
- Business Upturn
Firstsource and Sanas partner to redefine customer conversations with AI
MUMBAI, India , May 22, 2025 /PRNewswire/ — Firstsource Solutions Limited (NSE:FSL ) ( BSE:532809), a leading global provider of transformational solutions and services and an RP-Sanjiv Goenka Group company, has partnered with Sanas, provider of the world's first real-time speech understanding platform, to enable next-level customer conversations powered by AI. Aligned with Firstsource's UnBPO™ philosophy, the integration of Sanas' Real-Time Accent Translation technology marks a strategic leap in AI-first customer experience. This seamless, speech-to-speech solution eliminates accent and language barriers—enhancing clarity, reducing cognitive strain, and empowering agents to connect with global customers more confidently and effectively. As AI moves from pilot to performance, early adopters are already seeing the impact—128% more likely to report high ROI from their AI tools in CX. By embedding intelligent, unobtrusive tech into day-to-day operations, Firstsource is unlocking scalable, measurable value—boosting agent productivity, strengthening conversations, and delivering next-gen CX outcomes at speed and scale. 'At Firstsource, we seek partnerships that reflect our commitment to smart, scalable transformation—solutions that deliver maximum impact with minimal friction, improving both experience and outcomes. Our collaboration with Sanas is a powerful expression of the UnBPO™ philosophy: leveraging intelligent, human-centric technology to elevate performance and ROI. 'The Customer Experience (CX) landscape is undergoing a fundamental shift—from cost efficiency to outcome-driven impact. With Sanas' AI-powered Real-Time Accent Translation, we are enabling more inclusive, fluid customer conversations — irrespective of who the customer is — a consumer, a student, or a patient — without the need for hardware changes or system overhauls. It is an innovation that works in the background but transforms everything. 'This is the Future of Work in action—a seamless human-AI partnership where technology enhances connection, boosts responsiveness, and empowers agents to perform at their best,' said Ashish Chawla , President – CX and Consulting at Firstsource. The technology is industry-agnostic, enabling a host of benefits for enhanced communication across diverse industries. Early implementations of this technology in other enterprises have demonstrated significant performance results: 17% average increase in sales efficiency 21% improvement in Net Promoter Score (NPS) at a Fortune 20 global tech company at a Fortune 20 global tech company 18% average reduction in AHT Zero instances of customers asking to speak with another agent of customers asking to speak with another agent 22% average boost in Customer Satisfaction (CSAT) 95% agent adoption rate 'We're thrilled to partner with Firstsource to bring Sanas' Real-Time Accent Translation technology to their global operations. This collaboration marks a major milestone in our mission to make communication more inclusive and effortless. Our groundbreaking AI technology, combined with Firstsource's customer-first approach, enables contact center agents to have clearer, more effective conversations—regardless of accent or geography. Together, we are setting a new standard for exceptional agent and customer experiences alike,' said Sharath Keshava Narayana , CEO and co-founder, . About Firstsource Firstsource Solutions Limited, an RP-Sanjiv Goenka Group company (NSE: FSL ) ( BSE: 532809 ) ( Reuters: ) ( Bloomberg: FSOL:IN), is a global leader providing transformational solutions and services spanning the customer lifecycle across Healthcare, Banking and Financial Services, Communications, Media and Technology, Retail, and other diverse industries. With a global footprint across US, UK, India , Philippines , Mexico , Romania , Turkey , Trinidad & Tobago , South Africa , and Australia , we 'make it happen' for our clients, solving their biggest challenges with hyper-focused, domain-centered teams and cutting-edge tech, data, and analytics. Our inch-wide, mile-deep practitioners work collaboratively, leveraging UnBPO™ — our differentiated approach to reimagining traditional outsourcing — to deliver real-world, future-focused solutions that drive speed, scale, and smarter decision, turning transformation into tangible results for our clients. ( About Sanas Sanas provides the world's first Real-Time Speech Understanding Platform powered by its patented AI technologies. Born from a mission to power a kinder, more compassionate world, Sanas is pioneering a revolution in human connection by making global, real-time communication more inclusive. Today, Sanas offers Real-Time Accent Translation and Two-Way Noise Cancellation. Founded in 2020, Sanas is led by a team of exceptional co-founders, including CEO Sharath Keshava Narayana and CTO Shawn Zhang . ( Logo: View original content: Disclaimer: The above press release comes to you under an arrangement with PR Newswire. Business Upturn takes no editorial responsibility for the same.
Cision Canada
22-05-2025
- Business
- Cision Canada
Firstsource and Sanas partner to redefine customer conversations with AI
BRIDGEWATER, N.J., May 22, 2025 /CNW/ -- Firstsource Solutions Limited (NSE:FSL) (BSE:532809), a leading global provider of transformational solutions and services and an RP-Sanjiv Goenka Group company, has partnered with Sanas, provider of the world's first real-time speech understanding platform, to enable next-level customer conversations powered by AI. Aligned with Firstsource's Un BPO™ philosophy, the integration of Sanas' Real-Time Accent Translation technology marks a strategic leap in AI-first customer experience. This seamless, speech-to-speech solution eliminates accent and language barriers—enhancing clarity, reducing cognitive strain, and empowering agents to connect with global customers more confidently and effectively. As AI moves from pilot to performance, early adopters are already seeing the impact— 128% more likely to report high ROI from their AI tools in CX. By embedding intelligent, unobtrusive tech into day-to-day operations, Firstsource is unlocking scalable, measurable value—boosting agent productivity, strengthening conversations, and delivering next-gen CX outcomes at speed and scale. "At Firstsource, we seek partnerships that reflect our commitment to smart, scalable transformation— solutions that deliver maximum impact with minimal friction, improving both experience and outcomes. Our collaboration with Sanas is a powerful expression of the Un BPO™ philosophy: leveraging intelligent, human-centric technology to elevate performance and ROI. "The Customer Experience (CX) landscape is undergoing a fundamental shift—from cost efficiency to outcome-driven impact. With Sanas' AI-powered Real-Time Accent Translation, we are enabling more inclusive, fluid customer conversations — irrespective of who the customer is — a consumer, a student, or a patient — without the need for hardware changes or system overhauls. It is an innovation that works in the background but transforms everything. "This is the Future of Work in action—a seamless human-AI partnership where technology enhances connection, boosts responsiveness, and empowers agents to perform at their best," said Ashish Chawla, President – CX and Consulting at Firstsource. The technology is industry-agnostic, enabling a host of benefits for enhanced communication across diverse industries. Early implementations of this technology in other enterprises have demonstrated significant performance results: 17% average increase in sales efficiency 21% improvement in Net Promoter Score (NPS) at a Fortune 20 global tech company 18% average reduction in AHT Zero instances of customers asking to speak with another agent 22% average boost in Customer Satisfaction (CSAT) 95% agent adoption rate "We're thrilled to partner with Firstsource to bring Sanas' Real-Time Accent Translation technology to their global operations. This collaboration marks a major milestone in our mission to make communication more inclusive and effortless. Our groundbreaking AI technology, combined with Firstsource's customer-first approach, enables contact center agents to have clearer, more effective conversations—regardless of accent or geography. Together, we are setting a new standard for exceptional agent and customer experiences alike," said Sharath Keshava Narayana, CEO and co-founder, About Firstsource Firstsource Solutions Limited, an RP-Sanjiv Goenka Group company (NSE: FSL) (BSE: 532809) (Reuters: (Bloomberg: FSOL:IN), is a global leader providing transformational solutions and services spanning the customer lifecycle across Healthcare, Banking and Financial Services, Communications, Media and Technology, Retail, and other diverse industries. With a global footprint across US, UK, India, Philippines, Mexico, Romania, Turkey, Trinidad & Tobago, South Africa, and Australia, we 'make it happen' for our clients, solving their biggest challenges with hyper-focused, domain-centered teams and cutting-edge tech, data, and analytics. Our inch-wide, mile-deep practitioners work collaboratively, leveraging Un BPO™ — our differentiated approach to reimagining traditional outsourcing — to deliver real-world, future-focused solutions that drive speed, scale, and smarter decision, turning transformation into tangible results for our clients. About Sanas Sanas provides the world's first Real-Time Speech Understanding Platform powered by its patented AI technologies. Born from a mission to power a kinder, more compassionate world, Sanas is pioneering a revolution in human connection by making global, real-time communication more inclusive. Today, Sanas offers Real-Time Accent Translation and Two-Way Noise Cancellation. Founded in 2020, Sanas is led by a team of exceptional co-founders, including CEO Sharath Keshava Narayana and CTO Shawn Zhang.
Yahoo
22-05-2025
- Business
- Yahoo
Firstsource and Sanas partner to redefine customer conversations with AI
MUMBAI, India, May 22, 2025 /PRNewswire/ -- Firstsource Solutions Limited (NSE:FSL) (BSE:532809), a leading global provider of transformational solutions and services and an RP-Sanjiv Goenka Group company, has partnered with Sanas, provider of the world's first real-time speech understanding platform, to enable next-level customer conversations powered by AI. Aligned with Firstsource's UnBPO™ philosophy, the integration of Sanas' Real-Time Accent Translation technology marks a strategic leap in AI-first customer experience. This seamless, speech-to-speech solution eliminates accent and language barriers—enhancing clarity, reducing cognitive strain, and empowering agents to connect with global customers more confidently and effectively. As AI moves from pilot to performance, early adopters are already seeing the impact—128% more likely to report high ROI from their AI tools in CX. By embedding intelligent, unobtrusive tech into day-to-day operations, Firstsource is unlocking scalable, measurable value—boosting agent productivity, strengthening conversations, and delivering next-gen CX outcomes at speed and scale. "At Firstsource, we seek partnerships that reflect our commitment to smart, scalable transformation—solutions that deliver maximum impact with minimal friction, improving both experience and outcomes. Our collaboration with Sanas is a powerful expression of the UnBPO™ philosophy: leveraging intelligent, human-centric technology to elevate performance and ROI. "The Customer Experience (CX) landscape is undergoing a fundamental shift—from cost efficiency to outcome-driven impact. With Sanas' AI-powered Real-Time Accent Translation, we are enabling more inclusive, fluid customer conversations — irrespective of who the customer is — a consumer, a student, or a patient — without the need for hardware changes or system overhauls. It is an innovation that works in the background but transforms everything. "This is the Future of Work in action—a seamless human-AI partnership where technology enhances connection, boosts responsiveness, and empowers agents to perform at their best," said Ashish Chawla, President – CX and Consulting at Firstsource. The technology is industry-agnostic, enabling a host of benefits for enhanced communication across diverse industries. Early implementations of this technology in other enterprises have demonstrated significant performance results: 17% average increase in sales efficiency 21% improvement in Net Promoter Score (NPS) at a Fortune 20 global tech company 18% average reduction in AHT Zero instances of customers asking to speak with another agent 22% average boost in Customer Satisfaction (CSAT) 95% agent adoption rate "We're thrilled to partner with Firstsource to bring Sanas' Real-Time Accent Translation technology to their global operations. This collaboration marks a major milestone in our mission to make communication more inclusive and effortless. Our groundbreaking AI technology, combined with Firstsource's customer-first approach, enables contact center agents to have clearer, more effective conversations—regardless of accent or geography. Together, we are setting a new standard for exceptional agent and customer experiences alike," said Sharath Keshava Narayana, CEO and co-founder, About Firstsource Firstsource Solutions Limited, an RP-Sanjiv Goenka Group company (NSE: FSL) (BSE: 532809) (Reuters: (Bloomberg: FSOL:IN), is a global leader providing transformational solutions and services spanning the customer lifecycle across Healthcare, Banking and Financial Services, Communications, Media and Technology, Retail, and other diverse industries. With a global footprint across US, UK, India, Philippines, Mexico, Romania, Turkey, Trinidad & Tobago, South Africa, and Australia, we 'make it happen' for our clients, solving their biggest challenges with hyper-focused, domain-centered teams and cutting-edge tech, data, and analytics. Our inch-wide, mile-deep practitioners work collaboratively, leveraging UnBPO™ — our differentiated approach to reimagining traditional outsourcing — to deliver real-world, future-focused solutions that drive speed, scale, and smarter decision, turning transformation into tangible results for our clients. ( About Sanas Sanas provides the world's first Real-Time Speech Understanding Platform powered by its patented AI technologies. Born from a mission to power a kinder, more compassionate world, Sanas is pioneering a revolution in human connection by making global, real-time communication more inclusive. Today, Sanas offers Real-Time Accent Translation and Two-Way Noise Cancellation. Founded in 2020, Sanas is led by a team of exceptional co-founders, including CEO Sharath Keshava Narayana and CTO Shawn Zhang. ( Logo: View original content: Sign in to access your portfolio
Associated Press
24-02-2025
- Business
- Associated Press
Firstsource Unveils UnBPO™: A Bold Redefinition of Business Process Outsourcing
BRIDGEWATER, N.J., Feb. 24, 2025 /CNW/ -- Firstsource Solutions Limited (NSE: FSL) (BSE: 532809), an RP-Sanjiv Goenka Group company, today announced its bold new direction—UnBPO™—a transformative shift away from traditional outsourcing models. By prioritizing expertise, innovation, and outcome-driven solutions, Firstsource is redefining the industry and building a future-ready organization. 'As technology and business landscapes evolve rapidly, traditional BPO models no longer meet the demands of enterprises seeking agility and transformation. While the industry is set to surpass $400 billion in the next five years, its progress historically has largely been incremental,' said Ritesh Idnani, Managing Director and CEO at Firstsource. 'UnBPO™ is our response to this urgent need for reinvention—helping clients navigate change and unlock real value. By embracing this mindset, we're not just challenging industry norms but positioning ourselves as a catalyst for next-gen business transformation.' The Tenets of UnBPO™: The lines between front office, back office, IT, and BPO are disappearing. Enter 'service as a software' Labor arbitrage is table stakes. The next frontier is technology arbitrage—not just for cost, but for leverage Customer understanding is paramount. Deep domain expertise—being an inch wide and a mile deep—ensures competitive differentiation Location dispersion leads to 'location debt.' AI Centers of Excellence with deep talent pools will be the new standard The future of work is evolving. Redefining Who (employees, gig workers, AI agents), How (task allocation), and What (skills) is critical Hierarchies are outdated. Organizations must foster collaboration over silos and identify roles that create disproportionate value to drive agility and speed Hyper-personalized skilling is the future. Middle management must shed outdated power structures and embrace new skills AI isn't just technology—it's a mindset. Integrating AI into operations and democratizing access is key to staying ahead Partnerships are essential. Firstsource sees itself as an orchestrator, bringing together the right ecosystem for customer success Traditional commercial models still dominate 50-60% of the sector. It's time to challenge outdated structures and embrace outcome-driven models Industry Leaders Weigh In: Phil Fersht, CEO and Chief Analyst, HFS Research, shared, 'The BPO industry is heading for deep secular disruption as significant advances in both generative and agentic AI are driving the labor-first business model to one of software-first value creation. The only way for ambitious BPO firms to prosper long-term is to cannibalize their legacy labor-intensive business models and redefine their offerings as outcome-driven, technology-first partnerships focused on significant business transformation and change. The time to unlearn the old BPO model and relearn these new thresholds of value creation has arrived, and I laud Firstsource's bold approach to staying ahead of secular change.' Kendra Tucker, CEO of Truckstop, a premier and trusted SaaS provider for the freight industry added, 'Our customers are our priority and are at the forefront of everything we do. Truckstop is a growth company - and growth demands continuous improvement, and we constantly seek better ways to serve them. We needed a forward-thinking partner, and Firstsource's UnBPO™ initiative reinforces our decision. Firstsource's approach creates agility in today's fast-changing, AI-driven world.' Dennis Stetzel, SVP & Head of Operations at ETS, shared, 'We are on a journey to become AI first and to get there we are reimagining our strategies around people, processes and technologies. As we reimagine our strategy, UnBPO™ aligns perfectly with our vision. Firstsource's approach accelerates our transformation.' A Future Where Relevance Matters More Than Scale. Through UnBPO™, Firstsource is not just transforming itself but also reshaping the industry. Leveraging deep domain expertise, advanced technology, and a redefined approach to talent and partnerships, Firstsource is setting a new benchmark for value creation. About Firstsource Firstsource Solutions Limited, an RP-Sanjiv Goenka Group company(NSE: FSL) (BSE: 532809) (Reuters: (Bloomberg: FSOL:IN), is a specialized global business process services partner, providing transformational solutions and services spanning the customer lifecycle across Healthcare, Banking and Financial Services, Communications, Media and Technology, Retail, and other diverse industries. With an established presence in the US, the UK, India, Mexico, Australia, South Africa, and the Philippines, we make it happen for our clients, solving their biggest challenges with hyper-focused, domain-centered teams and cutting-edge tech, data, and analytics. Our real-world practitioners work collaboratively to deliver future-focused outcomes.
