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ISFA and VFLN announce strategic MoU to strengthen franchise and MSME operations in India and Vietnam

The Indian Small Business & Franchise Association (ISFA) and the Vietnam Franchising & Licensing Network (VFLN) have signed a strategic Memorandum of Understanding to advance franchise development and support Micro, Small, and Medium Enterprises in both countries. Signed by ISFA chairman Gaurav Marya and VFLN chairwoman Nguyen Phi Van, the MoU marks the beginning of a cross-border collaboration aimed at enhancing bilateral trade, encouraging innovation, and enabling entrepreneurs to explore new markets in India and Vietnam, the organisations announced in a press release. The partnership outlines key areas of cooperation including franchise development tailored for MSMEs, joint training programmes, improved market access, and information exchange. Curated networking initiatives and business forums are also planned to support brand expansion and value creation through collaboration. 'This collaboration with VFLN reflects our mission to globalise Indian MSMEs through meaningful partnerships," said Gaurav Marya in a press release. "Vietnam is an emerging and dynamic market, and this MoU is a stepping stone towards greater economic synergy between our nations." The five-year MoU excludes financial obligations, with both organisations independently bearing costs. It also ensures protection of intellectual property, maintaining respect for trademarks, logos, and proprietary content across all activities. 'Vietnam and India share strong business potential," said Nguyen Phi Van. "Through this MoU, we aim to create an ecosystem where brands, entrepreneurs, and small businesses can scale internationally with confidence."