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Volkswagen's volume brands operating result down 4.3% amid cost-cutting drive
Volkswagen's volume brands operating result down 4.3% amid cost-cutting drive

Zawya

time13-03-2025

  • Automotive
  • Zawya

Volkswagen's volume brands operating result down 4.3% amid cost-cutting drive

Volkswagen's core brands, including VW Passenger Cars, Skoda, SEAT/CUPRA and Commercial Vehicles, reported a 4.3% drop in their operating results on Thursday as the carmaker undergoes a restructuring to cut costs. Its passenger cars brand saw a 27% fall in its operating result, with an operating margin of 2.9%. Still, Czech-based Skoda saw its best ever financial year with an operating margin of 8.3% and its operating result up 30%. The cost of new models, upfront costs of reducing personnel in administration and purchase incentives it granted at the start of the year to boost EV sales all dented profitability, the carmaker said. "Costs for necessary restructuring measures had a significant impact on our year marked a turning point for us," David Powels, finance chief for the group of brands, said in a statement. The Volkswagen Group, which also includes brands like Audi, Porsche and Bentley, reported earlier this week that its operating margin hit 5.9% in 2024 and would at best increase slightly this year given trade tensions and high costs. (Reporting by Victoria Waldersee, Editing by Rachel More)

Volkswagen has a plan to turn things around
Volkswagen has a plan to turn things around

Yahoo

time17-02-2025

  • Automotive
  • Yahoo

Volkswagen has a plan to turn things around

There's no denying that Volkswagen has been on a downward trend over the past few years, and now the automaker themselves recognizes that fact. With that recognition comes pieces put in place to fix the problem. Volkswagen has a plan to catch up to competitors, and it all starts in Wolfsburg, competitors and electrification have put Volkswagen between a rock and a hard place. In order to catch up to the competition, Volkswagen has a strategy they're calling Triple A, which stands for Accelerate, Attack, and Achieve. In order to catch up to the competition, Volkswagen plans to put nine new models on the road by 2027. So far, VW has confirmed two smaller, more affordable models will join the ID. family, namely the ID.2, expected to arrive in 2026, and the ID.1, expected in 2027. Volkswagen plans to unveil the new ID.1 at the beginning of March. The upcoming model will feature an all-electric powertrain and start at around €20,000, or roughly $20,900 USD. Employees at the Wolfsburg plant will see the upcoming model before the general public. 'An affordable, high-quality, and profitable electric Volkswagen from Europe for Europe – that's the Champions League of automotive engineering!' said Thomas Schäfer, CEO of VW Passenger Cars. The Wolfsburg plant will remain the main stage for Volkswagen's electrification plans. In order to make way for new technology to produce electric models, Volkswagen is moving production of the Golf to Mexico. The upcoming all-electric Golf, however, will be built in Wolfsburg with help from Rivian. It's expected to return towards the end of the decade, marking the model's comeback after VW ended production of the original e-Golf back in December it currently stands, Volkswagen certainly isn't in a bad spot. The German automaker has the ID. family in their pocket, which has been one of the automaker's best-selling models. Since the ID. brand hit the market in 2019, more than 1.35 million models have left dealer lots under new ownership, just over a quarter of which were the ID.3. Last year, the VW ID.3 sold 383,100 EVs globally. Currently, Volkswagen only offers the ID.4 and ID. Buzz in the United States. Given how much Americans love their larger vehicles, it's not a bad offering by any means. Unfortunately, the ID. Buzz was met with a lukewarm reception, largely due to its price. On the bright side, Volkswagen is expected to bring the ID.8, an all-electric three-row SUV, to the United States in the next few years. Volkswagen also offers more all-electric models in Europe and other markets, including China. In 2024, just over 149,000 VW ID.3 models were sold, while the ID. Buzz sold just under 30,000 units. The VW ID.4, the standard SUV version, and ID.5, the coupe model, saw the best sales of VW's ID. family, coming in at 182,000 the introduction of two smaller, more affordable all-electric models, Volkswagen is set to make inroads with a new demographic of consumers. On top of that, a larger all-electric three-row SUV will give American drivers another model to choose from. Volkswagen is currently in phase one of its Triple-A strategy. With plenty of all-new EVs on the horizon, the German automaker is positioning itself to battle with Chinese automakers on a global scale in the near future. While Volkswagen still has some catching up to do, the fact that it has not only avoided closing plants but is also setting them up for the future is a positive indicator. On the other hand, by the time its new EVs launch, the competition will be even fiercer. There's not much left to do but wait and see what the German automaker has in store.

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