2 days ago
- Business
- Business Standard
Vivek Oberoi-backed Rutland Square targets 100,000 cases annually in India
The Edinburgh-based company is preparing to expand across ten Indian states, including key markets like Bengaluru, Delhi, Goa, and Maharashtra
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Vivek Oberoi-backed Rutland Square Spirits Limited, a premium Scottish spirits company, plans to debut in India with a sales target of 100,000 cases a year. The spirits brand has earmarked 30 per cent of the total global spend of £5-7 million, for India expansion and operations over the next twelve months, Oberoi told Business Standard in an exclusive interaction.
'India is a significant and strategic market for us. We have finalised agreements with our distributors, who have already secured access in seven states, with plans to expand to ten. The UK-India free trade agreement (FTA) has provided strong momentum for