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Associated Press
22-05-2025
- Business
- Associated Press
WSI DMS Launches AI-Driven Mentors & Coaches Program: Equipping Mentors to Lead Ethically and Effectively in the AI Era
'This is about preparing human-centered leaders for AI-shaped futures.'— Hande Ocak Başev, Managing Partner of WSI Digital Consulting LONDON, ENGLAND, UNITED KINGDOM, May 22, 2025 / / -- WSI DMS, in collaboration with RK Academy, proudly announces the launch of AI Fluency for Future-Ready Coaches—a hybrid learning experience designed to equip professionals with the tools, ethics, and fluency to lead with integrity in a rapidly transforming digital landscape. Currently undergoing EMCC accreditation, and with ICF and other global recognitions on the horizon, the program delivers more than technical skills. It enables a strategic mindset shift, positioning coaches and mentors as ethical AI integrators and digital transition leaders. 'This is about preparing human-centered leaders for AI-shaped futures,' said Hande Ocak Başev, Program Architect and Managing Partner of WSI Digital Consulting in London & Turkey. 'Our participants won't just learn how to use AI—they'll learn when, why, and how to use it responsibly, creatively, and with purpose.' A Program Grounded in Practical Wisdom AI Fluency for Future-Ready Coaches is a four-week, EMCC-aligned hybrid program that includes: 20 hours of immersive learning, blending live workshops with self-paced modules. Practical AI integration techniques for client prep, session delivery, goal tracking, and coaching reflections. Training in ethical, compliant, and psychologically safe AI usage. Bonus content on AI-powered marketing and business automation to scale coaching practices. Through structured reflection, live simulations, and supervised practice, participants graduate with the confidence to integrate AI without sacrificing empathy, trust, or presence. A Trusted Partnership Driving Ethical Innovation The collaboration between WSI DMS and RK Academy combines digital fluency with reflective coaching expertise. Dr. Riza Kadilar, founder of RK Academy, adds: 'This program is not about teaching tools—it's about helping professionals discover their voice in the world of AI. As mentors and coaches, our greatest value lies not in giving answers, but in asking better questions. That's exactly what this course trains us to do—with and through AI.' Kadilar also emphasized the role of self-reflection in digital fluency: 'Instant answers can be a trap. We must teach professionals not just to use AI, but to pause, reflect, and prompt with purpose. That's how we safeguard trust and human connection in this evolving space.' Elevating the Coaching Profession in a Time of Change With the EU AI Act in effect since August 2024, professionals in coaching, mentoring, and advisory roles face new expectations for ethical AI use. This program addresses those challenges and reframes them as leadership opportunities. 'The AI Act is just the beginning,' said Başev. 'The real shift is cultural—how we define leadership, ethics, and decision-making in systems we don't fully control.' Accreditation & Global Collaboration The program is in the final stage of EMCC Foundation accreditation and will pursue validation from the International Coaching Federation (ICF) and other global credentialing bodies. WSI DMS is also exploring custom academic modules with international business schools to extend program access and influence. 'This isn't just a course—it's a foundation for future credentials, academic pathways, and global leadership standards,' Başev added. Now Enrolling – Limited Global Cohort Spaces Available AI Fluency for Future-Ready Coaches is now open for registration. The program is ideal for certified coaches, mentors, HR leaders, and advisory professionals who want to deepen their ethical leadership and confidently integrate AI into their practice. Learn more or apply here About WSI WSI has been at the forefront of digital marketing for the last 30 years, expanding its expertise to include AI services and consultancy for businesses worldwide in the past five years. We specialize in leveraging AI technologies to enhance operational efficiency, drive innovation, and support growth across a diverse range of industries. Our AI-driven strategies, solutions, and comprehensive training programs ensure that your teams are equipped with the necessary skills to thrive in an evolving business landscape. Media Contact: Ryan O'Donnell PR Specialist - CIPR Communications +1 403-978-6000 email us here Legal Disclaimer: EIN Presswire provides this news content 'as is' without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

Associated Press
08-02-2025
- Business
- Associated Press
WSI Collaborates with Forbes Turkiye to Lead AI Thought Leadership Across Industries
The partnership features an initiative to develop Turkey's first AI Leadership Index, which will benchmark the nation's AI readiness and compare it globally. 'AI is reshaping how we lead, innovate, and create.' — Hande Ocak Basev TORONTO, CANADA, February 7, 2025 / / -- WSI, the world's largest digital marketing network, is proud to announce its collaboration with Forbes Turkey through the leadership of Hande Ocak Basev, Managing Partner of WSI Digital Consulting in London and Turkey. As an AI Content and Event Advisor and Regular Columnist for Forbes Turkiye, Hande is advancing the dialogue on artificial intelligence (AI) and its transformative impact across industries. The partnership features a groundbreaking initiative to develop Turkey's first AI Leadership Index, which will benchmark the nation's AI readiness and compare it globally. The index, created in collaboration with WSI, aims to empower businesses and leaders to adopt AI strategically and ethically. 'Collaborating with Forbes Turkiye allows us to drive critical conversations and guide businesses toward responsible and impactful AI adoption,' said Hande Ocak Basev, Managing Partner of a WSI Digital Consulting London & Istanbul. The initiative launched in November 2024 with a roundtable of academics and board members focusing on leadership and decision-making. This event is part of a larger series designed to equip leaders across industries with actionable insights. 'Forbes Turkiye is proud to collaborate with WSI to advance the conversation around AI and its transformative potential for businesses and industries. By launching initiatives like the AI Leadership Index, we aim to provide valuable insights that empower decision-makers to embrace innovation responsibly and strategically. Together, we are shaping the future of AI thought leadership in Turkey and beyond,' said Forbes Media President Ayşe Burçak Güven. Upcoming Events in 2025 WSI and Forbes Turkiye are hosting a six-part event series to explore AI's role across industries: AI for Startups and Entrepreneurs (February 12, 2025) AI for CEOs (April 17, 2025) AI in Retail/Consumer Experience (May 6, 2025) AI in Sustainability/AI for Good (May 22, 2025) AI in Healthcare (September 10, 2025) AI in Education (October 9, 2025) The events will take place at the Hilton Bomonti Hotel, Istanbul, and the series will culminate in an AI Summit in December 2025, highlighting key insights and strategies for adopting AI across sectors. Valerie Brown-Dufour, President of WSI, remarked on the collaboration: 'Hande's exceptional leadership showcases the best of WSI's global expertise. We are thrilled to see her driving such transformative initiatives and representing our network's values on a global stage.' The partnership between WSI and Forbes Turkiye highlights the strength of WSI's network, built on a foundation of innovation, collaboration, and leadership. This collaboration exemplifies how WSI supports businesses globally with forward-thinking digital marketing solutions. About WSI Digital Consulting in London and Turkey WSI DMS Digital Consultings, led by Hande Ocak Basev, is a premier digital consulting agency based in London and Turkey and part of the global WSI network. About WSI WSI is a global network of digital marketing and AI experts dedicated to helping businesses grow. With nearly three decades of experience and a presence worldwide, WSI leverages cutting-edge technology and AI-driven strategies to drive measurable success. Our mission is to empower businesses with innovative digital solutions while maintaining a human-centered approach. Our motto, 'Embrace Digital. Stay Human,' reflects our mission to unlock a world of possibility for those we serve. About Forbes Turkiye Forbes Turkiye is a trusted business publication offering insights and thought leadership. Through editorial excellence and curated events, it fosters innovation and strategic growth in Turkey's business community. Laural Samson +1 289-242-9650 Visit us on social media: Legal Disclaimer: