29-05-2025
Sydney's EFFN Clothing Drops New Pieces Inspired by Sport, Graffiti and Identity
Summary
EFFN Clothing, the Māori-owned streetwear label pushing Aotearoa pride onto a global stage, has dropped a new lineup of apparel and headwear. Built for the streets but rooted in community, the Wairua Takarangi-owned brand's new drop continues to blend culture with contemporary street codes.
Leading the release is the EFFN/Y Mesh Tees, available in three standout colourways: 'Navy,' 'Cream/Camo' and 'Black.' With a boxy fit and custom typographic logo lock-up, the tee channels classic New York energy while staying true to the brand's trans-Tasman roots.
Elsewhere, the EFFN/Y Fitted Cap arrives in a range of clean colourways such as 'Blue,' 'Red,' 'Forest Green' and 'Navy.' Featuring EFFN's bold serif 'EFFN/Y' embroidery, the cap delivers a nostalgic low-profile fit with a short brim and structured crown. For those looking to level up the look, the Graffiti Trucka Short Brim Cap adds extra flair with its spray-style branding and mesh back for a punch of punk attitude.
Take a closer look at the designs above. You can now cop the pieces viaEFFN's website.