Latest news with #WearWhatevertheFYouWantTo
USA Today
30-04-2025
- Entertainment
- USA Today
Amazon expands 'Shop the Show' Prime Video tie-in store: What you should know
Amazon expands 'Shop the Show' Prime Video tie-in store: What you should know Show Caption Hide Caption Style duo confess to what lead to their fallout Style duo, Stacy London and Clinton Kelly talk about their reconciliation and teaming up again on new makeover show 'Wear Whatever the F You Want To' Amazon is making it easier for fans of its Prime Video streaming service shows to buy, buy, buy. The streamer and mega-retailer are expanding their "Shop the Show," initiative, which easily links U.S.-based viewers of Prime series and films to tie-in merchandise ready to put in their Amazon carts. Watching "The Boys" and yearning for a Homelander figurine? Simply search "shop the show" in the Amazon mobile app and, if using the same Prime account, find all the "Boys" merch you could possibly desire right up at the top of your screen. You'll find T-shirts, phone cases and even the original comic book that "Boys" is based on. The new storefront is not limited to Prime originals, but has pages for a variety of series, films and live sports, from classic sitcoms like "Cheers" to superhero movies like "Deadpool" to even Netflix series like "Wednesday." Some titles have more products to choose from than others: Prime's current hit "Fallout" has plenty of apparel and toys available, but the page for "Tom Clancy's Jack Ryan" mostly features the books that the John Krasinski show was based upon. Michelle Rothman, VP-shopping for Prime Video, says the inspiration for the feature came "directly from our customers. We noticed a clear trend where viewers were actively seeking out products they saw on screen." She says the product has expanded from fewer than 10 series to more than 1,300 as consumers have responded positively, and as they have been able to harness AI technology to link shows with relevant merchandise. The new initiative is another way Amazon is seeking to monetize streaming content in a world where now streamers like Prime Video, Netflix, Max and Disney+ are fighting for revenue from subscribers, commercials and any other outlet they can find. Shop the Show is similar to a subsite that launched with Amazon's "Making the Cut" fashion series (2020-22), where viewers were able to purchase select looks seen on the series, and other apparel by the winning designers. A similar storefront will launch with a new show from stylists Stacy London and Clinton Kelly, formerly of TLC's "What Not to Wear" (2003-13). Their new "Wear Whatever the F You Want" has a storefront with links to clothes inspired by the series' participants. "Shop the Show" officially launches April 30 on the Amazon app.
USA Today
29-04-2025
- Entertainment
- USA Today
Stacy London and Clinton Kelly say their new makeover show mended years-long rift
Stacy London and Clinton Kelly say their new makeover show mended years-long rift Show Caption Hide Caption Style duo confess to what lead to their fallout Style duo, Stacy London and Clinton Kelly talk about their reconciliation and teaming up again on new makeover show 'Wear Whatever the F You Want To' As far as Stacy London and Clinton Kelly are concerned, feuds are so out, and friendship is in. The former hosts of TLC's surprise makeover show that ran for 12 seasons and dictated 'What Not to Wear' have squashed their beef and reunited for a new series revamped for modern times. 'Wear Whatever the F You Want' drops its eight-episode season April 29 on Amazon Prime Video. This time, instead of being ambushed for their fashion choices after being nominated by friends and relatives, participants share their vision for a "fantasy look" with the hosts, who gently guide them through a warehouse decked out with duds they might like. (Items featured in each episode are available for purchase on Amazon.) In the premiere episode, Jessica, 36, hopes to shed her youthful wardrobe because she's mistaken for being a kid. As a young mom, she says she "got stuck in whatever's comfortable: leggings, t-shirt and a hoodie. I feel like I've never really invested time in myself." Kelly, seated beside his cohost, says he came up with the idea for the series when asked to bring back 'What Not to Wear,' which ran from 2003–13. 'I was like, 'I don't own that show,'' he says with a laugh. 'And never again!' London, 55, chimes in. 'Never again!' Kelly, 56, agrees. 'I've changed as a person. The world has changed, and I said: 'Any show that I would ever do right now would have to be called 'Wear Whatever the F You Want,' because that's what I honestly believe. And then I said, 'Oh, that's a good idea for a show.'' So he shared the concept with London, who agreed to collaborate. Both are executive producers. 'It is contemporary to what we need to see in terms of makeovers, because there are no rules anymore,' London says. 'To apply the same kind of framework of 'What Not to Wear' to a show like this makes no sense. It doesn't give the client any agency. On 'What Not to Wear,' we were like, 'Here's the rule, here's your waistline, here's this leopard toe shoe.' Instead of hearing what people actually wanted, we were just telling them.' London has seen the clips of 'What Not to Wear' on TikTok critiquing the hosts' feedback and wanted to avoid providing more fodder. 'She loves telling me that we've been ripped apart on TikTok,' Kelly says with a laugh. 'Somebody said I was the OG mean girl,' London says. The pair, with lots of history, answer questions like dance partners rarely out of step. 'From the second I sat next to Stacy during my audition (for 'What Not to Wear,') we had an instant chemistry,' Kelly says. 'We were finishing each other's sentences. We were laughing at each other's jokes. It was like that for 10 years of 'What Not to Wear.' And it was like that for eight episodes of 'Wear Whatever the F You Want.' When we got back into the studio together, it was laughter, camaraderie supporting each other and our client.' It's hard to believe the two ever had a falling out. London blocked Kelly on Twitter, now known as X, after he published a collection of essays in 2017. 'Why did I love and loathe Stacy?' Kelly wrote in 'I Hate Everyone, Except You.' 'I loved her, I think, because she's charming as hell. I've met few people so good as she at making others feel decidedly special. … I loathed Stacy because … well … maybe there was some jealousy on my part. She really seemed to enjoy, nay, need the attention of others, and I felt that she was almost constantly jockeying for it.' 'What Not to Wear' co-hosts Stacy London, Clinton Kelly reunite after 10-year feud From 2011–18, Kelly served as a cohost on ABC's daytime show, 'The Chew,' a food-focused play on the network's long-running 'The View,' where London appeared as a guest host. She launched her podcast 'Hello Menopause!' in 2022, and in August 2024, she debuted a clothing collection for QVC. The hosts credit their new show with bringing them together. 'Clinton talks about the fact that we really challenge anybody to sit next to somebody for 10 years every day, day in and day out and get along just fine,' London says. 'When we describe our relationship, really, it's like a brother and sister on a long car trip.' Sometimes it's like, 'Don't touch me. Don't touch me,' Kelly jokes. 'We love each other. The thing is, my husband, who's a psychologist, says you can't have love without hate. And a lot of people don't like to hear that, but it's the truth. Because when you have strong feelings in the positive towards somebody, you're going to have some negative feelings about them as well. That's just the way we are as human beings. We love hanging out with each other, and sometimes ..." 'We want to kill each other,' London says, finishing the sentiment. 'This is being a human being,' Kelly says. 'But it is much more fun to work together than not work together,' London adds. 'I will tell you that.'
