Latest news with #WhenTheySeeUs
Campaign ME
2 days ago
- Entertainment
- Campaign ME
How TV and video content reflect and shape societal trends
TV and video content do more than entertain – they participate in a powerful cultural feedback loop. What society values, questions, or fears often finds its way into the content we consume. In turn, that content influences public opinion, behaviour and culture. This dynamic exchange between media and society is constant and evolving, with creators and audiences shaping each other in real time. Below is a breakdown of how TV and video content both reflect and shape societal trends. Reflecting societal trends TV and video often serve as a mirror to society, revealing what we care about, what we're debating and how our identities are shifting. Real-world issues in storytelling: Contemporary storytelling often draws from real-world concerns. Documentaries and dramas address urgent issues – When They See Us explores systemic racism and police brutality, while Taare Zameen Par sheds light on mental health and learning disabilities. These stories echo public discourse and deepen social awareness. Generational trends and digital culture: The rise of YouTube, TikTok and other participatory platforms reflects a shift toward democratised media. Audiences no longer just consume content – they create it. This shift mirrors our culture's move toward individual expression, authenticity and instant connection. Shaping societal trends While content reflects society, it also actively shapes it – guiding how we think, what we value and how we behave. Setting norms and aspirations: TV shows influence cultural expectations and lifestyle choices. Sex and the City, for instance, redefined urban single life and consumer culture for an entire generation. Home renovation shows influence how people view personal space and home-ownership. Language, fashion and pop aesthetics: TV and video are major trendsetters. Catchphrases, fashion styles and makeup looks often go viral after appearing in a popular series. Shows such as Euphoria and Stranger Things have shaped youth fashion, music and visual culture across social platforms. Shaping political and social perspectives: Satirical news programmes such as The Daily Show or Last Week Tonight don't just entertain – they inform and persuade. They help frame political events for a younger, often more sceptical audience. Meanwhile, political dramas such as House of Cards influence public perception of government and leadership. Feedback loop between media and society In today's digital world, the relationship between media and society is more interactive than ever. Audiences are no longer passive viewers – they're active participants. Real-time reactions and content evolution: Social media has revolutionised how audiences respond to content. Viewer feedback – whether praise, critique, or backlash – reaches creators instantly. This immediacy has led to real-time adjustments in casting, storytelling and tone. Influence of social movements: Movements such as #MeToo and Black Lives Matter have directly affected the media landscape. Networks and studios are rethinking representation, investing in inclusive narratives and prioritising authentic voices to reflect societal calls for justice and equality. Demand for authenticity and representation: Audiences demand content that feels real and inclusive. This push has led to diverse casts, culturally sensitive writing and collaborations with underrepresented creators. Media now responds not just to market trends, but to ethical and cultural imperatives. Media as a cultural force TV and video content are cultural artifacts and engines of change. They both document and shape the identities, ideologies and dreams of society. As digital platforms and global audiences grow, so does the speed and scale of this feedback loop. What we see on screen doesn't just reflect who we are – it helps define who we're becoming. By Prasad S. Amin, CEO, Integrated Advertising Services (IAS MEDIA)
Daily Mirror
7 days ago
- Entertainment
- Daily Mirror
Blue Bloods' Henry Reagan star looks unrecognisable in role now played by...
Len Cariou is nowadays best known for playing Henry Reagan in Blue Bloods, but he had a long and varied career years before the CBS police procedural. Henry Reagan from Blue Bloods, played by actor Len Cariou, looks completely different in a popular 1980s film that has recently been remade for Netflix. In recent times, Cariou is most known for his role as retired New York police commissioner and father to Frank Reagan (portrayed by Tom Selleck), Henry Reagan. However, before the CBS drama aired, Cariou had a diverse career, featuring in When They See Us, About Schmidt, Lady in White, Murder She Wrote, Brotherhood and Law and Order. One of his most significant roles was in 1981 when he starred in the romantic-comedy The Four Seasons, which centres on a group of married friends. The film has been transformed into a Netflix series by Mean Girls' Tina Fey, along with Lang Fisher and Tracey Wigfield, with all eight episodes released earlier this month. In the original The Four Seasons, Cariou plays Nick Callen, whose midlife crisis acts as a catalyst for the rest of the friendship group to reassess their own relationships. Now aged 85, the Blue Bloods star was in his mid-40s when he featured in the rom-com, sporting dark to greying hair and a leaner physique. In the 2025 Netflix adaptation, Cariou's character Nick is portrayed by actor and comedian Steve Carell. He is best recognised for his role as Michael Scott in The Office US, but has also appeared in Crazy Stupid Love, The 40-Year-Old Virgin and provided the voice for Gru in the Despicable Me franchise. Steve Carell teams up with actress and creator of The Four Seasons, Tina Fey, who steps into the role of Kate Burroughs, a part originally played by the iconic Carol Burnett from Annie and Better Call Saul fame. Joining them is Saturday Night Live alumni Will Forte as Jack Burroughs, taking over the baton from MASH superstar Alan Alda, along with Coleman Domingo from Fear The Walking Dead, filling the shoes of Danny Zimmer, a role once held by The Ritz's Jack Weston. Despite no new projects listed on Len Cariou's IMDb page as Blue Bloods winds down, co-star Abigail Hawk hinted at his continued zest for work in an interview with Us Weekly: "He's 85 years young. "One of the coolest things about our show, aside from like the family dinners and aside from [the fact that] obviously these people are beloved, is that we show that age is really just a number."
