Latest news with #WorldFranchiseCouncil
Yahoo
a day ago
- Business
- Yahoo
Reshift Media celebrates inaugural World Franchise Day
Award-winning franchise marketing company plays pivotal role, partnering with World Franchise Council to develop global marketing strategy NEW YORK, June 9, 2025 /PRNewswire/ -- Reshift Media, the leading digital marketing agency for franchise brands, proudly celebrates the first-ever World Franchise Day, to be observed on June 11. The agency played a central role in developing the marketing strategy and on-the-ground tactics for this global awareness event, working in close collaboration with the World Franchise Council and the Canadian Franchise Association. "World Franchise Day gives us the chance to shine a light on the tremendous value franchising brings to our local communities and the world," said Steve Buors, co-founder and CEO of Reshift Media. "We're honored to be part of this historic moment and thrilled to continue contributing to franchising's bright future." Spearheaded by the World Franchise Council, World Franchise Day is a global initiative designed to celebrate the global success of the franchise model—and to highlight its widespread impact. The goal behind World Franchise Day is to raise awareness regarding franchising's positive economic impact, its proliferation of jobs and ownership opportunities and the range of services offered to local communities. As a long-time advocate and marketing leader within the franchise industry, Reshift Media played a key role in providing behind-the-scenes leadership for this initiative. "Having worked with hundreds of franchise companies around the world, we are continually impressed by the enterprising spirit and incredible innovation we see from franchisors and franchisees," Buors said. "This is an industry that does a lot of good and is often underacknowledged—which is why World Franchise Day is such an important initiative." As part of the leadership team behind World Franchise Day, Reshift Media helped develop the marketing strategy and execution plan to introduce this initiative to a global audience. Reshift Media is known as a premier marketing partner within the franchising space, helping franchise systems grow through tailored digital outreach and proprietary software solutions. In addition to winning industry awards, the agency has placed on Entrepreneur's Top Franchise Suppliers list three times, earning the top spot in 2024. To learn more about Reshift Media, visit To find out more about World Franchise Day, visit About Reshift Media Reshift Media is the leading marketing company within the franchising space, providing comprehensive digital solutions combined with proprietary software innovations. The company has represented top franchise brands in the home service, fast casual dining and pet care industries, among many others. Reshift Media has partnered with more than 200 brands spanning 22 countries and won a number of major awards, including Best Franchise Marketing Firm from the Global Franchise Awards, three years in a row. For more information, visit MEDIA CONTACT:Heather RipleyRipley PR865-977-1973hripley@ View original content to download multimedia: SOURCE Reshift Media
The Star
09-05-2025
- Business
- The Star
Zahid proposes boosting franchise sector
Good for business: Ahmad Zahid (centre) visiting a booth at the opening of the FIM Exhibition 2025 in Kuala Lumpur. — Bernama KUALA LUMPUR: Deputy Prime Minister Datuk Seri Dr Ahmad Zahid Hamidi has proposed three initiatives, including the Asean Franchise Accelerator Programme, to elevate Malaysia's franchise ecosystem. He said the programme could serve as a flagship initiative to groom local franchise brands through expert mentorship, access to funding and fast-tracked regional market entry. The second initiative, he said, is the Asean University Franchise Business Challenge Programme, which gathers cutting-edge franchise concepts from university students across Asean, offering the best ideas to be adopted, nurtured and scaled by leading franchise players. 'The third will be celebrating World Franchise Day, a global event observed by all World Franchise Council (WFC) members every second week of June, honouring the impact and unity of the global franchise community through awareness programmes or conferences in Malaysia,' Ahmad Zahid said at the opening of the Asean Franchise Convention Declaration and the Franchise International Malaysia (FIM) Exhibition 2025. He added that Malaysia's franchise sector currently contributes over RM36bil to the gross domestic product (GDP) and provides more than 68,000 jobs, proving its significant potential. He said the joint declaration signed by franchise associations from six Asean countries marks a historic commitment to regional collaboration in franchise development. The declaration, read out by Asean Franchise Convention (AFC) director Deric Yeo, contained a commitment to ensuring Asean franchise sustainability, digitalisation and collaboration. The event was also attended by Entrepreneur and Cooperatives Development Minister Datuk Ewon Benedick and his deputy, Datuk Seri R. Ramanan. Ahmad Zahid said the ministry would also formulate a comprehensive Rural Youth Development Plan aimed at producing a digitally literate, knowledgeable and skilled young rural generation. The plan would not only create jobs through the establishment of Rural Gig Hubs, but also nurture young leadership by appointing Rural Youth Ambassadors to serve as the voice and representative of the new rural generation. Ahmad Zahid also urged the Community Development Department (Kemas) to strengthen engagement sessions with parents and educators to evaluate the impact of the Kemas Pre-Tahfiz Programme, which has been running for a year.
The Sun
08-05-2025
- Business
- The Sun
Ahmad Zahid proposes ASEAN accelerator to boost franchise sector
KUALA LUMPUR: Deputy Prime Minister Datuk Seri Dr Ahmad Zahid Hamidi today proposed three initiatives, including the introduction of the ASEAN Franchise Accelerator Programme, to elevate Malaysia's franchise ecosystem. He said the programme could serve as a flagship initiative to groom local franchise brands through expert mentorship, access to funding, and fast-tracked regional market entry. The second initiative is the ASEAN University Franchise Business Challenge Program, which, he said, is an initiative that gathers cutting-edge franchise concepts from university students across ASEAN, offering the best ideas the opportunity to be adopted, nurtured and scaled by leading franchise players. 'Lastly, celebrating World Franchise Day, a global event observed by all World Franchise Council (WFC) members every second week of June, honouring the impact and unity of the global franchise community through awareness programs or conferences in Malaysia,' he said at the opening of the ASEAN Franchise Convention Declaration and the Franchise International Malaysia (FIM) Exhibition 2025 here today. He said these ideas reflect the government's unwavering commitment to nurturing a new generation of franchise leaders who will carry the Malaysian flag proudly across ASEAN and beyond. Ahmad Zahid said he firmly believes the franchise industry does more than boost national competitiveness as it generates jobs, cultivates entrepreneurs and builds cross-border connections that unite economies and communities. He noted that Malaysia's franchise sector currently contributes over RM36 billion to the national gross domestic product (GDP) and provides more than 68,000 jobs, proving its significant potential. He expressed his excitement for the upcoming business matching sessions, which will feature over 100 franchise companies from both local and international backgrounds, offering exceptional investment and partnership opportunities at the convention. 'I urge all Malaysians, especially our youth and aspiring entrepreneurs, to seize this moment. This is your launchpad to explore franchise ventures that align with your passion and ambition, and to propel yourselves onto the regional and global stage. 'I am confident this convention will emerge as a premier platform focused on embedding sustainability into business models, leveraging cutting-edge digital technologies, and driving franchise growth that is competitive, resilient and future-ready,' he said. Meanwhile, Ahmad Zahid said the joint declaration signed by franchise associations from six ASEAN countries marks a historic commitment to regional collaboration in franchise development. He said the Malaysian government fully supports the initiative and looks forward to it becoming a lasting and inclusive platform that benefits all stakeholders. The declaration, read out by the Director of ASEAN Franchise Convention (AFC), Deric Yeo, contained a commitment to ensuring ASEAN franchise sustainability, digitalisation and collaboration. The event was also attended by the Entrepreneur and Cooperatives Development Minister, Datuk Ewon Benedick, and his deputy, Datuk Seri R. Ramanan.
The Star
08-05-2025
- Business
- The Star
Ahmad Zahid proposes Asean franchise accelerator to boost franchise sector in Malaysia
KUALA LUMPUR: Deputy Prime Minister Datuk Seri Dr Ahmad Zahid Hamidi on Thursday proposed three initiatives, including the introduction of the Asean Franchise Accelerator Programme, to elevate Malaysia's franchise ecosystem. He said the programme could serve as a flagship initiative to groom local franchise brands through expert mentorship, access to funding, and fast-tracked regional market entry. The second initiative is the Asean University Franchise Business Challenge Program, which, he said, is an initiative that gathers cutting-edge franchise concepts from university students across Asean, offering the best ideas the opportunity to be adopted, nurtured and scaled by leading franchise players. "Lastly, celebrating World Franchise Day, a global event observed by all World Franchise Council (WFC) members every second week of June, honouring the impact and unity of the global franchise community through awareness programs or conferences in Malaysia,' he said at the opening of the Asean Franchise Convention Declaration and the Franchise International Malaysia (FIM) Exhibition 2025 here Thursday (May 8). He said these ideas reflect the government's unwavering commitment to nurturing a new generation of franchise leaders who will carry the Malaysian flag proudly across Asean and beyond. Zahid said he firmly believes the franchise industry does more than boost national competitiveness as it generates jobs, cultivates entrepreneurs and builds cross-border connections that unite economies and communities. He noted that Malaysia's franchise sector currently contributes over RM36bil to the national gross domestic product (GDP) and provides more than 68,000 jobs, proving its significant potential. He expressed his excitement for the upcoming business matching sessions, which will feature over 100 franchise companies from both local and international backgrounds, offering exceptional investment and partnership opportunities at the convention. "I urge all Malaysians, especially our youth and aspiring entrepreneurs, to seize this moment. This is your launchpad to explore franchise ventures that align with your passion and ambition, and to propel yourselves onto the regional and global stage. "I am confident this convention will emerge as a premier platform focused on embedding sustainability into business models, leveraging cutting-edge digital technologies, and driving franchise growth that is competitive, resilient and future-ready,' he said. Meanwhile, Zahid said the joint declaration signed by franchise associations from six Asean countries marks a historic commitment to regional collaboration in franchise development. He said the Malaysian government fully supports the initiative and looks forward to it becoming a lasting and inclusive platform that benefits all stakeholders. The declaration, read out by the Director of Asean Franchise Convention (AFC), Deric Yeo, contained a commitment to ensuring Asean franchise sustainability, digitalisation and collaboration. The event was also attended by the Entrepreneur and Cooperatives Development Minister, Datuk Ewon Benedick, and his deputy, Datuk Seri R Ramanan. - Bernama TAGS: Ahmad Zahid Hamidi, franchise, FMI, convention, ASEAN
Gulf Today
22-03-2025
- Business
- Gulf Today
Emirates Franchise sets priorities to enhance its impact on economy
The Emirates Franchise held its second meeting for 2025, chaired by Noor Al Tamimi, Chairperson of Emirates Franchise and Board Member of the Abu Dhabi Chamber of Commerce and Industry, with representatives from other emirates in attendance. The discussion covered the Franchise's operational plan, finalising bylaws, and setting strategic priorities to enhance its impact on the national economy. Board members, along with the Executive Committee and working groups from each emirate, reviewed progress on the organisation's agenda and highlighted key outcomes from recent discussions. These included identifying challenges within the sector, proposing solutions, and offering actionable recommendations to align UAE franchising with global standards. Emphasis was placed on driving innovation, boosting competitiveness, and creating a platform for collaboration among entrepreneurs, franchisees, and stakeholders to promote sustainable growth. Al Tamimi reaffirmed the Franchise's commitment to empowering the sector as a catalyst for economic diversification and entrepreneurship. 'The UAE spares no effort in providing enablers to achieve its economic vision. Our organisation will play a key role in advancing the franchise sector by implementing ambitious initiatives, including a flexible business framework that supports continued growth and prosperity,' she said. She also highlighted the importance of protecting intellectual property, raising awareness of franchising rights, and expanding the presence of Emirati brands locally and globally. She also stressed the importance of embracing innovative ideas, fostering a forward-thinking and ambitious business environment, expanding partnerships, and promoting franchising as a tool to strengthen the presence and engagement of entrepreneurs, while providing them with investment opportunities and meeting their needs to help them achieve their goals. Noor Al Tamimi emphasised that one of the main objectives of the franchise sector in the current period is to enhance its operational structure. The goal is to position the UAE as the ideal business environment for supporting and fostering the international growth of local franchises while also attracting global franchises to the UAE's business landscape, further reinforcing its status as a leading global destination for the franchising sector. Last week, the Emirates Franchise Association has been officially recognised by the World Franchise Council (WFC) as the approved Franchise Association in the UAE. This achievement strengthens its global partnerships and reinforces its role in the franchising sector. The acknowledgement follows the Franchise's participation in the WFC's annual meeting in Mérida, Mexico, which convened representatives from 25 countries to exchange expertise and review global best practices in franchising. Noor Al Tamimi said, 'This recognition by the World Franchise Council reflects our organisation's commitment to actively contributing to the development of the franchise sector locally and globally. It also highlights our efforts to raise awareness on the sector's innovative and sustainable potential while creating new opportunities for entrepreneurs and young investors in the UAE to explore promising projects.' She emphasised the Franchise's role in driving economic diversification and expanding the UAE's business ecosystem by providing tailored services, strategic guidance, and consultations for entrepreneurs, startups, and investors while supporting the growth of local brands. It also connects franchisors and franchisees, promotes best practices, and encourages innovation to strengthen the national economy. The Emirates Franchise's Board of Directors comprises representatives from all seven emirates, including Noor Al Tamimi, ADCCI's Board member and Chairperson of the Emirates Franchise; Maher Al Aleeli, Board Member of the Ajman Chamber of Commerce and Industry, and Vice President of the Emirates Franchise; Mohamed Ahmed Amin Al-Awadi, Director-General of the Sharjah Chamber of Commerce and Industry (SCCI), and Board Member of the Emirates Franchise; Ammar Al Aleeli, Director-General of Umm Al Qaiwain Chamber of Commerce and Industry, and Board Member of the Association; Aref Khalifa Al Mizki, Board Member of Ras Al Khaimah Chamber and Board Member of the Association; Sultan Jemei Al-Hindassi, General Director of Fujairah Chamber of Commerce and Industry, and Board Member of the Association; and Mr Saleh Abdullah Lootah, General Director - Al Islami Foods Company, Board Member of the Association and Chairman of the Executive Committee of the Association. In December last year, The Emirates Association for Franchise Development (FAD) has announced a new board of directors and launched its new corporate identity (Emirates Franchise) on its 10th anniversary. This initiative aims to emphasise FAD's role in promoting UAE's commercial franchise sector and empowering entrepreneurs. The announcement was made during the inaugural first edition of Abu Dhabi Business Week, hosted by ADCCI, in collaboration with the Abu Dhabi Department of Economic Development (ADDED) and Abu Dhabi Investment office (ADIO). WAM
