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China Bans 'Self-Driving' Ads, Software Updates
China Bans 'Self-Driving' Ads, Software Updates

Yahoo

time22-04-2025

  • Automotive
  • Yahoo

China Bans 'Self-Driving' Ads, Software Updates

While the ramp-up of autonomous driving tools has been years in the making, China appears to be tapping the breaks on this emerging tech – or at least how it's being portrayed. Recent reports say China has instituted a ban on certain words being used in advertising vehicles and their automated features. Such descriptions include the terms 'smart,' 'self-driving' and 'autonomous driving.' Most Read on IEN: 132-Year-Old Pyrex Plant Closes for Good After Four Shutdown Delays Tesla Accused of Fudging Odometers to Avoid Warranty Repairs Illinois Pipe Plant Destroyed by Fire PODCAST: Whirlpool's Layoffs; Torpedo Bat Demand Skyrockets; TI Cuts Jobs But it doesn't appear to end there. Reuters cited a meeting between Chinese government officials and auto industry leaders that points to new rules about technology rollouts. Specifically, they say an updated rule will block auto companies from pushing features and improvements to their advanced driver assistance systems via software updates if those vehicles are already in operation. Instead, says the report, automakers must get approval from the government before rolling out these driver-assistance software updates. The changes reflect 'growing concern' after several incidents caught the attention of regulators. One that's been highly cited is a fatal incident where a Xiaomi Su7 crashed into a pole and caught fire, 'seconds after the driver took over control from the ADAS,' says TechCrunch. Chinese companies aren't the only ones who will need to comply, however. Tesla has already rolled out its advanced driver assistance option in China, which it calls 'Full Self-Driving software.' But because this system is not operational without human driver engagement, Chinese regulators have changed its name to 'Intelligent Assisted Driving.' This name change comes on the heels of another regulatory roadblock for Tesla, this time in the UK. There the country's transportation department banned 'most Tesla driver-assist features which claim to permit drivers to remove their hands from the steering wheel.' Click here to subscribe to our daily newsletter featuring breaking manufacturing industry news.

Automakers selling cars in China banned from using 'autonomous driving' in ads
Automakers selling cars in China banned from using 'autonomous driving' in ads

Yahoo

time17-04-2025

  • Automotive
  • Yahoo

Automakers selling cars in China banned from using 'autonomous driving' in ads

China is cracking down on how automakers advertise driver-assistance features, banning terms like "autonomous driving," "self-driving," and "smart driving," Reuters reported, citing a transcript of a meeting between the government and industry representatives. The updated rule will also prohibit automakers from rolling out improvements via software updates to advanced driver-assistance systems in vehicles already in the hands of customers. Automakers must now test any upgrades or new features in ADAS and receive government approval before rolling it out via software update. Wireless software updates that improve or fix features in vehicles — and first popularized by Tesla — have become a critical capability for automakers trying to stay competitive. The mandate stems from growing concerns over vehicle safety and incidents of fatal crashes involving advanced driver-assistance systems. Last month, a Xiaomi Su7 sedan caught fire after crashing into a pole just seconds after the driver took over control from the ADAS. It also follows Tesla's rollout of its "Full Self-Driving software" branding used for its advanced driver-assistance system. FSD is not a self-driving system and requires a human driver to remain engaged. In China, Tesla changed the FSD name to "Intelligent Assisted Driving."

Automakers selling cars in China banned from using 'autonomous driving' in ads
Automakers selling cars in China banned from using 'autonomous driving' in ads

Yahoo

time17-04-2025

  • Automotive
  • Yahoo

Automakers selling cars in China banned from using 'autonomous driving' in ads

China is cracking down on how automakers advertise driver-assistance features, banning terms like "autonomous driving," "self-driving," and "smart driving," Reuters reported, citing a transcript of a meeting between the government and industry representatives. The updated rule will also prohibit automakers from rolling out improvements via software updates to advanced driver-assistance systems in vehicles already in the hands of customers. Automakers must now test any upgrades or new features in ADAS and receive government approval before rolling it out via software update. Wireless software updates that improve or fix features in vehicles — and first popularized by Tesla — have become a critical capability for automakers trying to stay competitive. The mandate stems from growing concerns over vehicle safety and incidents of fatal crashes involving advanced driver-assistance systems. Last month, a Xiaomi Su7 sedan caught fire after crashing into a pole just seconds after the driver took over control from the ADAS. It also follows Tesla's rollout of its "Full Self-Driving software" branding used for its advanced driver-assistance system. FSD is not a self-driving system and requires a human driver to remain engaged. In China, Tesla changed the FSD name to "Intelligent Assisted Driving." Sign in to access your portfolio

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