Latest news with #YGG
Business Mayor
23-05-2025
- Entertainment
- Business Mayor
YGG expands into Web3 game publishing with launch of LOL Land
Yield Guild Games announced that it has expanded into Web3 game publishing with the launch of the Casual Degen game LOL Land. With the launch of its first title, LOL Land, Yield Guild Games (YGG) has announced YGG Play, a new game publishing unit dedicated to lighthearted, addictive games that embrace the chaos and culture of crypto degeneracy. With YGG Play, the association aims to define a new genre in gaming: Casual Degen. The debut game — a browser-based casual board game featuring members of the Pudgy Penguins community as playable characters — with 116,000 pre-registrations prior to its exclusive launch on Abstract Chain. By playing, collecting points, and unlocking NFTs in LOL Land, players have the chance to win part of a prize pool funded on May 1, valued at $10 million in YGG token rewards. 'Over the past four years, we've seen and played hundreds of games, and Yield Guild has invested in many of them. Through that experience, we've come to know what's fun, what works and what doesn't, and that's led us to develop some very strong opinions on how to best serve the crypto market,' said Gabby Dizon, cofounder of Yield Guild, in a statement. 'YGG Play, which is specifically targeting the Casual Degen market, is our expression of everything we've learned, starting with our first game, LOL Land.' LOL Land features four thematic boards, each with a unique mechanic: YGG City, Beach Day, Carnival, and Ice World Wonderland — the latter being home to the Pudgy Penguins IP, where players can choose to playable characters based on notable members from Pudgy's community, including Aaron Teng, Rusk0f, KP, Burnasso, and Orange. Dizon is also a playable game character, and other themes are under development, including Pirate Cove and Parkside Story. Read More Steam's top 10 games captured over 60% of revenue in 2023 The Abstract Chain, the exclusive platform for LOL Land, was created by Igloo Inc., the parent company of Pudgy Penguins. Its consumer-first approach makes it easier for players to get into Web3 games by using chain abstraction and integrating friendlier onboarding mechanisms such as social logins and passkeys. The platform has already succeeded with several launches, including Myriad, Roach Racing Club, and Gacha. The launch also coincides with the YGG token being available on Abstract. 'LOL Land is a game built by degens for degens,' said Luca Netz, CEO of Pudgy Penguins, in a statement. 'It takes everything we've come to love about playing Web3 games and puts it into a casual pick-up-and-play experience. We're really excited to be a part of YGG's first game and its exclusive launch on Abstract.' LOL Land offers two gameplay modes to suit different player preferences. The free mode allows players to enjoy unlimited rolls at no cost, though it does not include YGG token rewards. In the premium mode, players can purchase premium rolls, with points earned through gameplay eligible for redemption in YGG tokens. LOL Land is only available to players 18 years or older and in certain countries. The game is available to play now at I asked Dizon a few questions. In a message to GamesBeat, Dizon said YGG is a guild protocol that provides guilds with a suite of tools to organize onchain. 'Our core community's Discord currently has over 112,000 members and our Guild Advancement Program (GAP) has seen over 300,000 community members use our questing platform,' Dizon said. 'Since launching on Base in November last year, we've had more than 75 Onchain Guilds sign up for our platform's pilot. We also have a global network of guilds spanning 11 regions, represented by our guild partners YGG Pilipinas (Philippines), W3GG (Southeast Asia), OLA GG (Latin America), KGeN (India, Brazil, Saudi Arabia), SKYGG (South Korea), YGG Japan, YGG China, AMG DAO (Europe), and NYXL (North America).' Asked why YGG decided to make a game, Dizon said, 'We decided to launch our game publishing arm because we want to establish the 'Casual Degen' category in Web3 games. With our history and our deep connection to the community and its crypto-native, grassroots, play-first culture, game publishing felt like a natural expansion.' Gabby Dizon is cofounder of YGG. YGG has grown into a hub for players to discover new games and contribute their skills to different projects and ecosystems. Dizon added, 'We represent highly skilled communities that can bootstrap the launch of a game by connecting them with dedicated players as well as groups that can provide the services these early-stage projects need like community management, marketing and local events, content creation, education, esports, game testing, and more.' And he said, 'YGG is uniquely positioned as a publisher because we know what the community looks for in games and we know where these games need help at launch—we hear it directly from the players. So, expanding into publishing and making the first game ourselves made sense.' I asked Dizon how YGG chose the game. He noted that before he got into crypto and cofounded YGG, he was a game developer for over 20 years. 'I was actually building casual games for much of my career. It's nearly five years since we founded YGG, and we've played hundreds of Web3 games and invested in many of them,' Dizon said. 'Building our ecosystem and running events like the YGG Play Summit has kept us closely aligned with our community's interests. We understand what the YGG community wants: playing fun games and enjoying the rewards together.' And he added, 'Based on our experience, we also knew that the Web3-native game market is still very underserved. These are the people who aren't necessarily hardcore gamers but are in crypto for fun — or what we call degens. Hardcore Web3 gamers are actually a very small portion of the total Web3 user base. But the 'Casual Degens' — that's people trading memecoins, minting NFTs, or trading on exchanges — they're a much larger market. And we know exactly how to target these markets.' Yield Guild Games (YGG) is a global collective of gamers, creators, and builders turning play into opportunity. Known for pioneering the Web3 guild model with the rise of the play-to-earn movement in 2020, YGG laid the foundation for a new kind of digital coordination: a network of onchain groups, each organized around their own purpose, and united by shared values of collaboration, progression, and ownership. Pre-registration is currently ongoing at
Yahoo
11-02-2025
- Business
- Yahoo
High Roller Enters a Strategic Partnership With Yggdrasil Expanding Its Premium Online Casino Slots Offerings
High Roller Integrates Yggdrasil Award-Winning Games into its Platform to Engage Active Players Las Vegas, Nevada, Feb. 11, 2025 (GLOBE NEWSWIRE) -- High Roller Technologies ('High Roller' and the 'Company') (NYSE American: ROLR), operator of High Roller and Fruta, each a premium online gaming operator known for its casino platform, announces a strategic partnership with leading global iGaming publisher Yggdrasil. This collaboration will take player entertainment and engagement to new heights, enhancing the overall gaming experience with Yggdrasil's award-winning portfolio of innovative games integrated into High Roller's platform and premium casino offerings. A Powerhouse Collaboration for Player Engagement and Growth Jose Kadala, Chief Commercial Officer at Yggdrasil, shared that, 'Partnering with the High Roller team was an easy choice. Their dominant presence in key markets, great technology, and an incredible team to work with definitely set them apart as true industry leaders. We're thrilled for the future of this growing partnership.' High Roller Excited to Continue Building Top-Tier Gaming Experiences Elaine Micallef, Head of Casino at High Roller shared, 'We are pleased to announce the launch of Yggdrasil Gaming on our platform. Known for its high-quality slots, Yggdrasil brings an incredible selection of top titles, including top games such as Valley of the Gods and Vikings Go Berzerk, which our players are sure to enjoy. This partnership reinforces our commitment to delivering the best gaming experience.' About Yggdrasil Yggdrasil is driven by a passion for delivering exceptional gaming experiences to operators and players worldwide, powered by agile technology. Founded in 2013, Yggdrasil has evolved from being an established and celebrated slot provider to a global publishing powerhouse. Through its industry-leading partner network, proprietary GATI technology and the pioneering YGG Masters program, Yggdrasil operates a proven and highly scalable, innovation-driven business model. With a strong corporate culture centered on creativity, quality, and technology leadership, Yggdrasil continues to push boundaries. Loved by players, streamers, and operators worldwide, the company remains committed to fueling the industry with cutting-edge content and unforgettable gaming experiences. Yggdrasil knows what it takes to entertain the world. About High Roller Technologies, Inc. High Roller Technologies, Inc. is a leading global online gaming operator, known for its innovative casino brands, High Roller and Fruta, listed under the ticker ROLR on the NYSE American. The Company delivers a cutting-edge real-money online casino platform that is intuitive and user-friendly. With a diverse portfolio of over 4,000 premium games from more than 50 leading game providers, High Roller Technologies serves a global customer base, offering an immersive and engaging gaming experience in the rapidly expanding multi-billion iGaming industry. The online casino features enhanced search engine optimization, machine learning, seamless direct API integrations, faster load times, and superior scalability. As an award-winning operator, High Roller Technologies continues to redefine the future of online gaming through innovation, performance, and a commitment to excellence. For more information, please visit the High Roller Technologies, Inc. investor relations website, X, Facebook, and LinkedIn pages. Forward Looking Statements Certain statements in this press release constitute "forward-looking statements" within the meaning of the federal securities laws. Words such as "may," "might," "will," "should," "believe," "expect," "anticipate," "estimate," "continue," "predict," "forecast," "project," "plan," "intend" or similar expressions, or statements regarding intent, belief, or current expectations, are forward-looking statements. While the Company believes these forward-looking statements are reasonable, undue reliance should not be placed on any such forward-looking statements, which are based on information available to us on the date of this release. These forward-looking statements are based upon current estimates and assumptions and are subject to various risks and uncertainties, including without limitation those set forth in the Company's filings with the SEC, not limited to Risk Factors relating to its business contained therein. Thus, actual results could be materially different. The Company expressly disclaims any obligation to update or alter statements whether as a result of new information, future events or otherwise, except as required by law. Contactir@ in to access your portfolio
