Latest news with #ZeeshanSajidAmin
Campaign ME
05-05-2025
- Business
- Campaign ME
Medialinks partners with Samsonite to accelerate digital growth in Saudi Arabia
Medialinks, a Dubai-based performance marketing agency, has partnered with global luggage brand Samsonite to spearhead their digital performance campaigns in Saudi Arabia. Zeeshan Sajid Amin, Founder C Head of Growth at Medialinks, commented, 'We are excited to collaborate with Samsonite to drive their digital growth in Saudi Arabia. Our data-driven approach and deep understanding of the regional market will be instrumental in achieving their ambitious goals.' Khimji, a Saudi partner, will also join in this collaboration, assisting with on-ground activations. This collaboration aims to enhance the two brands, Samsonite and American Tourister's, online presence and e-commerce reach within the Kingdom. Alina Hassan – E-commerce Manager at Samsonite, will work closely with the Medialinks team to ensure alignment and execution of strategic digital initiatives. Together, they aim to drive measurable results, optimise customer engagement, and strengthen sales volumes. Hassan commented, 'Saudi Arabia is a priority market for us, and we're thrilled to have Medialinks as our performance partner. Their local expertise and focus on outcomes are exactly what we need to scale our digital presence while delivering value to our customers.' The Saudi Arabian luggage market is experiencing significant growth, with the suitcase and briefcase segment projected to reach USD 734.1 million by 2028, growing at a CAGR of 5.9 per cent from 2022 to 2028. This growth is driven by increased travel and tourism, evolving consumer preferences for premium and durable luggage, and a robust rise in e-commerce activity. This partnership highlights the growing importance of performance marketing in capturing the attention of digitally engaged consumers and tapping into the Kingdom's booming travel and lifestyle sector.
Campaign ME
27-01-2025
- Business
- Campaign ME
Medialinks to highlight MENA's mobile app growth strategies at Affiliate World Dubai 2025
Founder of Medialinks, Zeeshan Sajid Amin Exploring the intersection of affiliate marketing, mobile app innovation, and ad tech at Dubai's premier affiliate marketing event, Medialinks, the leading mobile app user acquisition agency in the MENA region, is set to take the stage at Affiliate World Dubai 2025, happening at the Dubai World Trade Centre on February 25-26, 2025. As the MENA region continues to experience exponential growth in mobile app usage and digital advertising, Medialinks will present cutting-edge strategies to help advertisers, app developers, and brands maximise their user acquisition efforts.
