01-05-2025
- Entertainment
- Evening Standard
A new chapter for Oxford Street: IKEA's city store opens its doors
One of the standout features of the store takes pride of place on the ground floor – a series of curated 'shops', designed with the input of some of London's most colourful residents, such as celebrated non-binary, east London-based drag artist Carrot, and intended to inspire those browsing to express their individuality through IKEA's range of furnishings.