#Latest news with #expansionfranchiseWall Street Journal16-05-2025SportWall Street JournalThe Woman Who Got Fans to Pay $3,900 for a WNBA TicketWhen Jess Smith took over as president of Golden State's WNBA expansion franchise in early 2024, fans approached her with one request: Please make it cool. 'They wanted the premier sports experience—in women's sports,' Smith said. No minor-league vibes. No being overshadowed by the men's team.
Wall Street Journal16-05-2025SportWall Street JournalThe Woman Who Got Fans to Pay $3,900 for a WNBA TicketWhen Jess Smith took over as president of Golden State's WNBA expansion franchise in early 2024, fans approached her with one request: Please make it cool. 'They wanted the premier sports experience—in women's sports,' Smith said. No minor-league vibes. No being overshadowed by the men's team.