Latest news with #healthySnacking
Entrepreneur
12-05-2025
- Business
- Entrepreneur
Farmley Raises $40 Million in Series C Led by L Catterton
The fresh capital will bolster Farmley's expansion in the dried fruits and nuts segment, a sector projected to grow at an annual rate of 14 per cent and surpass $8.5 billion by 2031 You're reading Entrepreneur India, an international franchise of Entrepreneur Media. An Indian healthy snacking brand, Farmley, has secured $40 million in a Series C funding round led by global consumer-focused investment firm L Catterton, according to a press release issued by the company. Existing investor DSG Consumer Partners also participated in the round. The fresh capital will bolster Farmley's expansion in the dried fruits and nuts segment, a sector projected to grow at an annual rate of 14 per cent and surpass $8.5 billion by 2031. The segment is benefiting from a broad shift in consumer preferences, as Indians increasingly substitute traditional snacks with healthier, functional options that serve multiple purposes (post-workout nourishment to meal replacements). Farmley's rise in this space has been swift. With multiple product lines, the brand has carved out a strong position in a category that values both taste and nutrition. Its omnichannel strategy and focus on quality have allowed it to scale rapidly, earning a reputation for delivering indulgent yet guilt-free snacks. Farmley has posted a 55 per cent annual growth in revenue over the last two years, reaching around INR 370 crore in FY25. In a joint statement, Farmley co-founders Akash Sharma and Abhishek Agarwal said, "We are committed to reimagining snacking for the modern Indian consumer, transforming what was once considered mere convenience food into a wholesome delightful experience. We are thrilled to partner with L Catterton as its differentiated combination of global and local insights into our industry, as well as proven operating capabilities will be instrumental as we continue revolutionizing the healthy snacking landscape in India." The founders also outlined their growth roadmap, which includes deeper penetration into regional markets and new product development using advanced food technologies. A key pillar of Farmley's model is its farm-to-palm supply chain, which supports farmer empowerment and sustainability while ensuring high product quality. L Catterton, which has invested in several major food brands globally, including Kettle Foods, Ferrara Candy Company, and NotCo, sees strong alignment with Farmley's approach. "Farmley has been able to astutely capitalise on long-term consumer trends with its better-for-you positioning and high-quality products which resonate with customers," said Anjana Sasidharan, partner and head of India at L Catterton.
Yahoo
12-05-2025
- Business
- Yahoo
Farmley Completes $42 Million Series C Fundraise Led by L Catterton
Transaction positions Farmley to strengthen its foothold in India's burgeoning healthy snacking market by leveraging L Catterton's sector expertise and operating capabilities DELHI, India, May 12, 2025 /PRNewswire/ -- Farmley, a rapidly-growing healthy snacking brand in India, today announced that it has completed a $42 million Series C fundraise led by L Catterton, a leading global consumer-focused investment firm. Existing shareholders such as DSG Consumer Partners also participated in the fundraise. The investments position Farmley to further scale the briskly-evolving dried fruits and nuts segment of the country's healthy snacking market. The dried fruits and nuts segment of India's healthy snacking market is expected to expand by around 14% annually over the next six years to cross $8.5 billion by 2031 on the back on secular tailwinds. These include consumers' increasing propensity to swap unhealthy snacks for healthier ones, as well as eat these snacks not only when they feel peckish, but also to meet other needs such as post-workout nourishment and small meal replacement. Consumers are also increasingly opting for branded snacks that offer consistent quality via organized sales channels with better hygiene standards than unorganized ones, just like they have in other packaged food categories. Farmley has become the fastest-growing brand in its category by offering a diverse portfolio of wholesome, better-for-you snacks via its omnichannel distribution network. Seeking to redefine the future of healthy snacking through innovative products, the company crafts indulgent yet guilt-free snacks based on the goodness of dried fruits and nuts. These include India's widest range of flavoured makhanas, as well as trail mixes, date bites, and seeds which have garnered market-leading advocacy rates. Underscoring Farmley's growing appeal, its revenue has risen by approximately 55% annually over the past two years to reach around $41 million in FY25. Significantly, the company has generated such momentum while also achieving profitability, attesting to its financial discipline. Moreover, its unique farm-to-palm model empowers farmers, promotes sustainable practices, and delivers exceptional quality to its customers. Commenting on the investment, Farmley Co-Founders Akash Sharma and Abhishek Agarwal said, "We are committed to reimagining snacking for the modern Indian consumer, transforming what was once considered mere convenience food into a wholesome delightful experience. We are thrilled to partner with L Catterton as its differentiated combination of global and local insights into our industry, as well as proven operating capabilities will be instrumental as we continue revolutionizing the healthy snacking landscape in India. Our roadmap includes penetrating untapped regional markets, developing cutting-edge product formulations that blend nutrition with exceptional taste, and leveraging advanced food technology to create snacks that truly nourish both the body and the palate." L Catterton Partner and Head of India Anjana Sasidharan added, "Farmley has been able to astutely capitalise on long-term consumer trends with its better-for-you positioning and high-quality products which resonate with customers. Its robust dried fruit and nut sourcing capabilities, prolific new product development engine, and strategic partner status across key sales channels have been vital drivers of the company's growth in its category. We are excited to collaborate with the talented team at Farmley to further realise the company's potential by drawing on our experience in building multiple food brands across the world." L Catterton has significant experience building brands in the packaged food sector across the world. Current and past investments in the space include Cholula Hot Sauce, Ferrara Candy Company, Goodles, Kettle Foods, Kodiak, Little Moons, NotCo, Planted, and Plum Organics. About Farmley Farmley is a new age healthy snacking brand that is driven by the mission of becoming people's go-to snacking companion that unlocks everyday joyful moments through delightfully healthy products that can be consumed anytime, anywhere, without constraints or guilt. Founded in 2017 and endorsed by former cricket captain Rahul Dravid, Farmley offers a wide range of innovative better-for-you snacking options. From Makhana based munchies to the indulgent Date Bites, from flavourful trail mixes to roasted nuts – Farmley is enabling the discovery of joy, inspiring taste-driven adventures and powering healthier habits one delightful snack at a time. For more information about Farmley, please visit About L Catterton L Catterton is a market-leading consumer-focused investment firm, managing approximately $37 billion of equity capital across three multi-product platforms: private equity, credit, and real estate. The firm's funds have the ability to invest between $5 million and $5 billion, across the capital structure, in well-positioned consumer businesses. Leveraging deep category insight, operational excellence, and a broad network of strategic relationships, L Catterton's team of more than 200 investment and operating professionals across 17 offices partners with management teams to drive differentiated value creation across its portfolio. Founded in 1989, the firm has made over 300 investments in some of the world's most iconic consumer brands. For more information about L Catterton, please visit CONTACTS FarmleyAdfactors, for Farmleyfarmley@ L Catterton Julie Hamilton (U.S.)media@ 203 742 5185 Bob Ong (Asia) 6672 7619 Gurunath Birnale (Adfactors, for L Catterton in India) lcatterton@ 98696 57529 View original content: SOURCE L Catterton Asia Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
08-05-2025
- Business
- Yahoo
OHME! Foods Launches Blueberry Yogurt Crunch: A Creamy, Crunchy Celebration of Real Fruit, Real Culture, and Real Innovation
VANCOUVER, BC, May 8, 2025 /CNW/ - OHME! Foods, the Canadian snack brand redefining healthy snacking with its clean, freeze-dried creations, proudly announces the launch of its newest product: Blueberry Yogurt Crunch — a shelf-stable, on-the-go snack made with just three simple ingredients: blueberries, Canadian Greek yogurt, and apples. Sweet, tangy, and naturally protein-packed, this latest addition is a crunchy nod to OHME!'s roots — both in food and in culture. Founded by Jenny and Han Yue, two Asian Canadian health-conscious project managers turned entrepreneurs, OHME! Foods is built on a mission to make snacking fun, nutritious, and accessible. As proud members of the AAPI (Asian American and Pacific Islander) community, Jenny and Han are sharing their culture through food—celebrating simplicity, wellness, and flavour-forward creativity. "We grew up in families where food wasn't just nourishment—it was love, care, and storytelling," said Jenny Yue, Co-Founder of OHME! "With OHME!, we wanted to bring that same intention into modern snacking—real ingredients, real joy, and none of the junk." OHME! first made waves with its freeze-dried fruit line and quickly built a loyal following across North America. Now found in over 120 retailers and recently picked up by Urban Outfitters US, the company is expanding its beloved yogurt crunch line to include Blueberry—following popular demand after the success of their Mango and Strawberry flavors. Made in Canada, the Blueberry Yogurt Crunch took over seven months of testing to perfect. "We didn't want it to be crumbly or chewy—we wanted that perfect crunch, like a yogurt parfait you can eat with one hand," said Han Yue, Co-Founder and Product Lead. "Turns out it's really hard to make something this simple—and that's what makes it special." Blueberry Yogurt Crunch is now available online at and through select retailers across Canada and the US. As part of the launch, customers who sign up for OHME!'s newsletter will receive an exclusive gift with purchase, while supplies last. In honour of AAPI Heritage Month, OHME! is also spotlighting other AAPI founders and creators throughout May via social content and community partnerships—continuing to uplift the voices behind the snacks. Vancouver, on Instagram SOURCE OHME! Foods Inc. View original content to download multimedia:
