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Apple quietly drops available now tag from Apple Intelligence after ad watchdog inquiry
Apple quietly drops available now tag from Apple Intelligence after ad watchdog inquiry

India Today

time23-04-2025

  • India Today

Apple quietly drops available now tag from Apple Intelligence after ad watchdog inquiry

Apple has quietly removed the "available now" label from its Apple Intelligence promotional page in the US after a formal review by the National Advertising Division (NAD) raised concerns about misleading claims. The NAD, a self-regulatory body that monitors the truthfulness of advertising in the US, found that the phrase gave consumers the impression that all features of Apple Intelligence were already accessible, which wasn't the AI suite, introduced alongside iOS 18.1 in October, promised a range of features like Genmoji, Image Playground, Priority Notifications, and Siri's ChatGPT integration. While Apple did roll out some of these features during the initial update, several major capabilities were staggered across later iOS versions — with some still not available. For instance, the more personalised version of Siri, which was showcased by Apple, is now expected to arrive sometime this "available now" label was originally placed prominently on the Apple Intelligence webpage, accompanied by a footnote clarifying that some features would be released gradually. However, the NAD concluded that this disclaimer wasn't clear or visible enough, and therefore didn't effectively correct the misleading impression created by the headline. In its recommendation, the NAD asked Apple to either change or drop the wording to avoid confusion. Apple, while disagreeing with the NAD's assessment that the label was inaccurate, said it appreciated the feedback and has since updated its promotional material accordingly. The company also removed a video titled "More Personal Siri" that highlighted features not yet we disagree with the NAD's findings related to features that are available to users now, we appreciate the opportunity to work with them and will follow their recommendations," Apple said in the press versions of Apple's site, captured by the Wayback Machine, show the removal of the "available now" text on March 31. The NAD has confirmed that the advertising claims on the updated page are now in line with its guidelines. While NAD recommendations aren't legally binding, most major brands choose to comply to maintain public trust and avoid possible escalation to the Federal Trade Commission (FTC).

iPhone 16 Pro longterm review: While Apple Intelligence underwhelms, Camera Control fits right in
iPhone 16 Pro longterm review: While Apple Intelligence underwhelms, Camera Control fits right in

Yahoo

time01-04-2025

  • Yahoo

iPhone 16 Pro longterm review: While Apple Intelligence underwhelms, Camera Control fits right in

When we reviewed the iPhone 16 Pro last year, Apple Intelligence was barely available. Since then, the iPhone 16 series has benefitted from several new features, apps and improvements. Some (or most) of them were Apple Intelligence features that were teased back at WWDC 2024, months before the iPhone 16 Pro launched. AI features weren't the only changes this time around, with the iPhone 16 getting an entirely new button. The so-called Camera Control wasn't just a simple app shortcut, but an elaborate multifunction button that offered a haptic half-press and the ability to swipe across to adjust camera settings and options. Managing Editor Cherlynn Low said we were still 'waiting on Apple Intelligence' in our initial review. Now, as we hit iOS 18.4, was it worth the wait? Apple Intelligence was late, arriving as part of iOS 18.1 back in October 2024. Initial generative AI features included writing tools like proofreading and rewriting, as well as text summaries and live transcription for phone calls and voice notes in the Notes app. A few months later, iOS 18.2 gave us the Apple Intelligence features that made most of the headlines when first announced at WWDC. That included ChatGPT integration, AI image generation in Image Playgrounds and Genmoji. Starting with iOS 18.1, one of the most controversial Apple Intelligence features is actually my favorite: Notification Summaries. It's a good attempt at taming the wild west of countless group chats across multiple messaging apps, calendar reminders, Substack pings and everything else. You don't need to update every individual app for Notification Summaries to kick in. As soon as iOS 18.1 landed, my messy WhatsApp chats were streamlined. I thought it cute when my iPhone told me a friend had laughed at my comment, and suggested where we could meet and a date. That was distilled from a ten-message barrage they'd sent. It's not perfect, though. Apple had to clarify that notification summaries are AI-generated, and make that clearer beyond a small Apple Intelligence icon. This was after the BBC complained about multiple summaries that twisted the content of some of its headlines. I've also had notification summaries that incorrectly guessed the subject of a sentence or entire topic of a thread, but on the whole, it's a useful utilization of AI smarts. There are more natural language hooks across most of iOS 18, too. You can now search for images in the Photos app with descriptions, dates, location and more. Those natural-language smarts take on a different function with writing tools, courtesy of Apple Intelligence. Even though I'm not a particularly clean writer (hey, Cher), these writing tools are not all that useful. I haven't used them much beyond quick email responses to work requests and events, but the ability to proofread, rewrite or check tone may prove useful to some. The writing tools also work inside the Voice Memos app, which can now transcribe conversations, meetings and more. Here, it helps make things more concise, with options to turn transcripts into summaries, key points, lists and even tables. If the recording is clear enough and they're not too long, iOS 18 does well on these transcriptions. Several times, the iPhone 16 Pro straight-up declined to summarize a transcript. Why? All I got was a notification that the tools 'aren't designed to work with this type of content.' Elsewhere, Apple struggles to catch up with AI innovations on rival devices. Like Google Pixel's Magic Eraser (and all the other Android riffs), Clean Up now allows you to scrub out distracting elements and photo bombers from your pics. However, the results aren't quite up to the standard of the competition. Sometimes, however, it nails it. Some Apple Intelligence features have faded into the background after an initial buzz. Image Playground offers the ability to AI-generate your own images and had plenty of users itching to get off the beta waitlist to play around with the app. After a bit of testing, however, I haven't used it in the months since it launched. There might be a future for Playgrounds within iOS, though. For instance, Apple's Invites app lets you embed Image Playground results within your events, which is helpful if you don't have a photo to illustrate the invitation. As a standalone app, however, it doesn't quite deliver enough to live on my home screen. It's gone the way of GarageBand, Pages and Apple Maps on my iPhone. Genmoji, on the other hand, is easier to use, and I use it often. With it, you can create your own emoji reactions with specific people, objects and backgrounds. I already have several established favorites, like me eating cereal and a chronically late friend with clocks in the background, and I'll probably continue to make emoji as life demands it. For example, a passenger behind me on a flight to Barcelona last month had three cats with her. So, I made a cats-on-a-plane Genmoji. Exactly what Tim Cook intended. Some software features are also specific to the iPhone 16 Pro series (and the 15 Pro). Camera Control aside, the new button also offers access to Visual Intelligence with a long press. Visual Intelligence is Apple's take on Google Lens, tapping visual AI smarts to analyze what your iPhone is pointing at. It can recognize text, like words on menus, and even translate for you. If you get lucky, it'll even identify the outside of a restaurant and (with some ChatGPT power) tell you the opening hours and what kind of cuisine it offers. It's particularly effective in identifying landmarks, but busy scenes can quickly derail it. Unfortunately, you can't tap on a particular object in the frame to clarify specifics. However, the ability to create calendar events from a poster is pretty cool — even if I usually forget to use it. That's Apple Intelligence, for now. There are a lot of smart touches, but so far, it isn't remarkable. I credit Apple's attempts to make most of its AI features either processed on device, or connected to the company's Private Cloud Compute, which uses larger server-based models. Apple has reiterated that your data is never stored during these requests. Even with ChatGPT integration, if you don't use an account with OpenAI, only your request and attachments are sent to ChatGPT. Your Apple Account and IP address are not shared with OpenAI. Apple's deal with OpenAI means the latter can't use your request to improve or train its models, either. The patchy arrival of iOS features, especially Apple Intelligence, isn't a good look for the company. However, the rest of iOS 18 continues to deliver valuable new features and upgrades to the iPhone experience, like the aforementioned Invites app, additional content (and games) for News+ subscribers and my favorite feature since the AirPods introduced noise-cancellation, the ability to nod or shake your head to halt Siri announcements, Fitness prompts and even decline calls. I'm a busy guy! With Camera Control, Apple has introduced its most intriguing interface change since the short-lived 3D Touch.' That tech, if you forgot, offered haptic feedback on your screen tapping during the iPhone 6 era. Camera Control acts like a proper manual camera button, even when I know it combines a physical button with elaborate touch sensors. This enables deeper controls by swiping across it or semi-pressing. Instantly, it works as a basic camera app launcher, just like the iPhone's Action button has done in recent years. Already, it's better placed, though, lower on the right edge of the phone, ready for your thumb if held vertically, or index finger when held horizontally. It goes beyond being a launcher, though. Swiping across it lets you adjust zoom, exposure and even toggle the new Photographic Style options. Then, a half-press works as a way to confirm your settings. Depending on how you use the iPhone's camera, a lot of the settings might not deserve their place within the Camera Control's menus. While I often tinkered with Exposure and Zoom, Photographic styles are easier to adjust from the iPhone in the normal touchscreen way. I'm also not going to meddle with simulated f-stops when taking candid shots of my friends and family. Like Apple Intelligence, Camera Control launched incomplete. When the iPhone 16 Pro first went on sale, it lacked a half-press focus like ye olde traditional cameras, and it took till January 2025 for an AF-AE lock to arrive through iOS 18.3. The feature, however, remains buried in settings and has to be toggled on. It works well though. You tap on an object you'd like the iPhone to focus on, hold the button halfway, and it'll lock exposure and focus for as long as you keep your finger down – like a camera. It's frustrating that we had to wait this long for what seems like a core function of Camera Control. To be devil's advocate – and it's an argument regularly leveled at AI features, both Apple Intelligence and elsewhere – did you need Camera Control? Given how much I use my phone's cameras, I'd argue that a camera launcher is worth factoring into the hardware. But the Action Button covered that. Camera Control also seemed like a 'pro' iPhone feature, so it's surprising to see it across the entire device lineup, barring the more recent iPhone 16e. Another change worth noting is that the iPhone 16 Pro got camera parity with the larger Pro Max this year, with a 5x optical zoom I use most of the time. Of course, this isn't a remarkable feature if you were already using an iPhone 15 Pro Max. But if you prefer the smaller of the two Pro options, aside from battery life, there's no reason to stop you getting the cheaper iPhone 16 Pro. I haven't had to repair my iPhone 16 Pro so far, and there are no pronounced scratches on the 6.3-inch screen or body. While I am also a case dweeb, I don't use screen protectors — I haven't needed to. The latest iPhones do come with even more repair-friendly hardware and policies if the worst were to happen. Anecdotally, according to my experience the titanium body and Apple's Ceramic Shield treatment on the display do seem to make this generation of 'pro' iPhones tougher than its predecessors Apple's new Repair Assistant, designed to address parts pairing issues, lets both you and repair professionals configure new and used Apple parts directly on the device, with no need to contact Apple personnel on the phone to ensure iOS plays with new parts. Another improvement, while not part of the 16 Pro, is battery removal. On both the iPhone 16 and 16 Plus, the battery can be released from its enclosure by running a low-voltage current through the iPhone's battery adhesive. However, the iPhone 16 Pro's battery is now encased in aluminum, making repairs less fraught, and protecting the battery more when exposed to repair tools. I haven't had to put it to use yet, but the company's increased willingness to embrace right-to-repair is headed in the right direction, especially after its sluggish response in the past. Six months on, the 16 Pro's slightly bigger battery is holding up, with the one I have still showing it's at full health. I am a heavy phone user, and 256 charge cycles later, iOS says it's still at 100 percent capacity, which I found impressive. If I need to replace the battery, I'm heartened that it's easier than ever on an iPhone. The iPhone 16 Pro is one of the best smartphones available. But if there's a particular area where Apple's phones are lacking compared to the flagship competition, it might be the messaging and the marketing. It took too long for Apple Intelligence to land on devices. If Apple Intelligence hadn't been so key to Apple's presentation both at WWDC and the iPhone 16 launch event, the delay wouldn't look so bad. Intriguingly, we're at a time when the likes of the Galaxy and Pixel series have never felt more like iPhones. Or do iPhones feel like Android phones? I'm not sure anymore. Either way, we haven't seen rival devices mimic the Camera Control button. I appreciate that a lot of the new features and additions don't seem to clog up the iPhone experience. Don't care for camera filters? You'll rarely see them. Want to swap the Camera Control button for another function? Go ahead. Want to prioritize Messages notifications, but not WhatsApp messages? Go wild. With a light, strong titanium build, there's still a tangible premium feel to the iPhone 16 Pro, compared to the aluminum iPhone 16. The same can be said about the cameras, with a 48-megapixel ultrawide sensor and 5x optical zoom, which the base iPhone cannot match. Functionality-twise, the base iPhone 16 now delivers the Dynamic Island and Camera Control, which makes a 'pro' iPhone a little harder to define. For the iPhone 16 series, it boils down to more premium materials and a powerful zoom camera.

iOS 18 Cheat Sheet: New Features and What to Expect on Your iPhone Soon
iOS 18 Cheat Sheet: New Features and What to Expect on Your iPhone Soon

Yahoo

time20-03-2025

  • Yahoo

iOS 18 Cheat Sheet: New Features and What to Expect on Your iPhone Soon

Apple released iOS 18 to the general public in September, a week after the company announced its new iPhone 16 lineup, Apple Watch Series 10 and more at its "Glowtime" event. Since then, Apple has released more updates that bring Apple Intelligence, such as Genmoji and Image Playground, to certain iPhones models, such as the iPhone 15 Pro, Pro Max and the iPhone 16 lineup -- including the iPhone 16E. Read more: Why I Don't Care When An Updated Siri Lands on My iPhone We've put together this cheat sheet to help you explore and make the most of the latest features in iOS 18. And check back periodically to see what future iOS 18 updates could bring to your iPhone. Everything Your iPhone Could Get With iOS 18.4 iOS 18.3.2 Fixes This 'Sophisticated' Security Risk Why You Should Download iOS 18.3.1 Right Now Download iOS 18.3 for Updates to AI Notification Summaries and More iOS 18.3 Brings These Security Updates to Your iPhone What You Should Know About iOS 18.2.1 iOS 18.2 Brings Genmoji, Apple Intelligence and More to iPhones How to Download the Latest Beta of iOS 18.2 iOS 18.1.1 Fixes These Security Issues on Your iPhone iOS 18.1 Brings Apple intelligence and More to Some iPhones What Issues iOS 18.0.1 Fixes On Your iPhone Your iPhone Could Get These Emoji With iOS 18.4 in April Become a Master Chef at Home With iOS 18.4's Apple News Food Play Sudoku Now on Your iPhone with iOS 18.2 and Apple News How to Bring the Volume Bar Back to Your iPhone's Lock Screen Control an iPhone Remotely With This FaceTime Feature Here's How to Turn Enhanced Visual Search Off If You're Worried About Privacy Don't Like Your iPhone's Default Apps? Here's How To Change Them This iOS 18.2 Feature Could Help You Find Your Lost Luggage Where to Find AI Summaries on Your iPhone How to Create Custom Emoji With Genmoji in iOS 18.2 iOS 18.2: What to Know About Mail Categories and How to Get Rid of Them Create Custom Illustrations With Image Playground in iOS 18.2 iOS 18.2 Integrates ChatGPT Into Siri. Here's What You Should Know Your iPhone Can Now Record Calls With iOS 18.1 iOS 18.1: How To Proofread and Edit Messages With Apple Intelligence 3 Apple Intelligence Features You'll Use Daily iOS 18 Is Here and It Brings These Features to Your iPhone 7 Settings to Change in iOS 18 After You Download the Update All the Ways to Customize Your Home Screen 7 New Messages Features to Try Now 6 New Maps Features to Help You Find Your Way Hidden Settings and Features in iOS 18 How to Fix These Two Annoying iOS 18 Settings How to Make Sure RCS Messaging Is Enabled on Your iPhone Schedule a Message to Send Later So You Don't Forget How to Make Your Texts Bold and Shake With Excitement Customize Your Lock Screen So You Don't Accidentally Turn Your Flashlight on Again How to Make Your iPhone's Control Center Live Up to Its Name What is T9 Dialing and How to Use It on iOS 18 Quickly and Easily Lock and Hide Apps on Your iPhone How to Resize Widgets Right From Your Home Screen How to Use Your Favorite Emoji to React to a Text Find On Page in Safari Has a New Location. Here's Where It Is Open App is Your Key to Customizing Your iPhone's Controls and Lock Screen Organize Your Notes App With Collapsible Sections Convert Distance, Currency and More In Calculator Your Maps App Gets This Helpful New Feature in iOS 18 How to Mirror Your iPhone to Your Mac Shoot Video and Play Music at the Same Time With This Feature Enable This iOS 18 Setting if You Can't Hear a Movie or Show's Dialogue Hide Banners and More in Safari With This Feature Your Phone App Gets This Hidden Upgrade How to Make Messages Do the Math for You Create a Custom Hiking, Walking or Running Route in Maps What iOS 18 Changes About Your Smart Home Security Why Does Siri Look the Same in iOS 18? How Genmoji Will Work When It's Released on iOS 18 My iOS 18 Review See Whether Your iPhone Is Compatible With iOS 18 Don't Forget to Back Up Your iPhone Before Updating to iOS 18 How to Download iOS 18 to Your iPhone Check back here later for more updates on iOS 18 and how to use the new features in the OS. You can also check out our iPhone 16, 16 Pro and 16E reviews.

What to Know and Where to Find Apple Intelligence Summaries on iPhone
What to Know and Where to Find Apple Intelligence Summaries on iPhone

Yahoo

time12-03-2025

  • Yahoo

What to Know and Where to Find Apple Intelligence Summaries on iPhone

Apple released iOS 18.3 in January, and the update brought a few bug fixes to all iPhones. But when Apple released iOS 18.1 in October, it gave people with the iPhone 15 Pro and Pro Max or a device from the iPhone 16 lineup access to some Apple Intelligence features, like AI-generated summaries across the device. Read more: Your iOS 18 Cheat Sheet With Apple Intelligence and a compatible iPhone, your device can provide you with a summary of a lengthy email, a webpage, Message notifications and more. It can also show you a summary of what you have written in Notes and other messages. Here's what you need to know about summaries with Apple Intelligence on your iPhone. Note that before you use Apple Intelligence, you have to request it for your iPhone. To do so, go to Settings > Apple Intelligence & Siri and tap Get Apple Intelligence. Parsing through emails and email chains for information can be tedious, especially if you get a lot of work emails sent to your device. Thankfully, Apple Intelligence can summarize emails for you so you aren't reading a lot of preamble and want to just get right to the heart of the message. To view email summaries, open Mail, choose the email you want to read, and then pull your screen down to reveal a new Summarize button. Tap this and you'll see some lines of summary. You can change how many lines of summary you see by going to Settings > Apps > Mail > Preview and choosing anything from no lines of summary to five. It's also important to note that if you're using Mail Categories, you can only see AI summaries for emails in your Primary category. Emails in other categories won't give you summaries. If you're using List View in Mail all your emails will have a summary available. Read more: What You Need to Know About Mail Categories in iOS 18.2 With Apple Intelligence, some of your apps can give you summaries of notifications on your Lock Screen, and this feature is on by default in most cases. This feature can summarize your notifications in a few words, but be careful while reading these. According to the BBC, one of the publication's headlines was summarized inaccurately. If you don't want to risk reading a bad summary, you can turn this feature off. Go to Settings > Notifications > Summarize Notifications and tap the toggles next to the apps you no longer want to receive notification summaries from. You can also tap the toggle next to Summarize Notifications at the top of the menu to turn the feature off for all apps. Read more: Apple's Notification Summaries Can Be Absurdly Wrong Apple Intelligence can also summarize certain webpages in Safari. To view these summaries, open Safari and go to a webpage, then look on the left side of the address bar. You should see a rectangle with a few dashes beneath it and sparkles. Tap this symbol and it pulls up a menu showing the summary of the webpage. Be aware that this feature isn't available on all webpages. On webpages this feature isn't working yet, the symbol on the left side of the address bar won't have any sparkles. Writing Tools is an Apple Intelligence menu that lets you proofread, edit or alter something you're writing. It also lets you summarize your message or notes. To view these summaries, highlight what you want to summarize, tap Writing Tools in the pop-up menu -- you might have to scroll through the options in this menu -- and then tap Summary. Writing Tools will show you a summary of what you have highlighted, and it will let you Copy, Replace and Share that summary. These summaries could help you prepare for a presentation, let you quickly read over anything in Notes or trim your own messages down to just the key points. Read more: Proofread, Edit and More With Apple Intelligence Writing Tools For more on iOS 18, here's what you need to know about iOS 18.3.1 and iOS 18.3. You can also check out our iOS 18 cheat sheet.

Lost Your Luggage? This iPhone and AirTag Feature Might Help You Find It
Lost Your Luggage? This iPhone and AirTag Feature Might Help You Find It

Yahoo

time17-02-2025

  • Yahoo

Lost Your Luggage? This iPhone and AirTag Feature Might Help You Find It

If you're planning to travel to a warmer climate this winter to escape the cold, there's a chance your luggage could get lost in transit. But a new AirTag feature in iOS 18.2 could help you easily find your misplaced luggage. Read more: Your iOS 18 Cheat Sheet Apple released iOS 18.2 in December, more than a month after the tech giant released iOS 18.1. The update brought some new Apple Intelligence features, including the custom emoji creator Genmoji, to people with an iPhone 15 Pro and Pro Max or a device from the iPhone 16 lineup. The update also let everyone share the location of lost AirTags with others -- including airline workers with Delta, United Airlines and Air Canada. That way you have a greater chance of finding your lost item. Here's how to share your AirTag location with others to help you find your lost items. 1. Update your iPhone to iOS 18.2 or later.2. Open the Find My app.3. Tap Items across the bottom of your screen.4. Tap the lost AirTag.5. Tap Share Item Location under Lost AirTag. This will create a temporary webpage with a shareable link that you can send to airline workers and others to help find your lost item. However, these links expire after seven days, so you're racing against the clock. While this feature doesn't guarantee you'll always find your lost item, it does increase your chances of finding it. Because this feature relies on other Apple devices to help locate your lost item, it can be easier to find them in busy areas with more people, like airports, compared to rural areas or areas with fewer people. For more on iOS 18, here's what you need to know about iOS 18.3.1 and iOS 18.3. You can also check out our iOS 18 cheat sheet.

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