17-05-2025
Ads are filled with bodily functions for our incontinent culture
A middle-aged woman sitting at a desk in a large, silent office audibly passes wind. Bbbrrp. She knows the eyes of her colleagues are upon her, but she doesn't care. She picks up a roll of lavatory paper and makes her way to the loos, thus signalling that she is off for a proper old dump. This is an advert for lavatory paper. The company once advertised its wares by showing gambolling puppies. It didn't feel the need to explain to us what the product was actually for. In the next ad, I would guess, we will be invited into the cubicle with that office worker so we can all share directly in her satisfaction with the absorbency of the tissue.
Doing the TV reviews
