Latest news with #lipcare
Forbes
a day ago
- Business
- Forbes
Drunk Elephant's Latest Product Offering Addresses ‘Concerns That We Heard From Our Customers': ‘Felt Like A Natural Next Step'
Drunk Elephant's Plump-C Tripeptide Lippe Mask is available to shop June 10. Drunk Elephant's latest product offering sees the company enter a category it hasn't expanded upon in a decade—lips. The brand's new Plump-C Tripeptide Lippe Mask launches June 10, making it only the second lip product in the Drunk Elephant arsenal. The mask—which the company calls 'a restorative anytime treatment to moisturize, plump and protect lips'—follows the Drunk Elephant Lippe Balm in terms of products targeting lips. The Lippe Mask is only the brand's second product offering targeting lips. 'If there's one thing I can't stand, it's dry, chapped lips, so the one thing that's always in my bag or my pocket is Lippe,' founder Tiffany Masterson wrote in a note accompanying the new product. 'As much as I love it, I wanted something that addressed deepening lip lines, uneven texture and chronic dryness on the lips. That's how Plump-C Tripeptide Lippe Mask was born.' Masterston continued that 'Plump-C is the longest-lasting moisture I've ever tried,' adding that it's clinically proven to smooth lines, even out texture and leave lips 'feeling deeply moisturized and plumper.' 'It's real lip service,' she concluded. Tiffany Masterson attends the Drunk Elephant House Of Drunk pop-up on June 10, 2019 in New York ... More City. (Photo byfor Drunk Elephant) The Lippe Mask can be used morning, night or as often as needed, the company advised. Speaking to me exclusively, Drunk Elephant's vice president of research and product development Nathan Rivas says that the new product 'is a richer version of Lippe Balm that plumps and restores.' Lippe Balm, he tells me, can be used for daily lip care, with the Lippe Mask stepping in 'as an anytime restorative treatment' when looking to firm and moisturize dry, flaky lips, 'making them softer, smoother and plumper-looking.' 'We're constantly questioning what's possible—as well as what's missing—and that's where some of the most interesting formula directions come from,' Rivas says. The company said the product can be used morning, night or whenever needed. The new product launch comes after a difficult 2024 for Drunk Elephant. In creating the Lippe Mask, the company 'answered concerns that we heard from our customers,' Rivas says, specifically in the areas of lip lines, loss of lip volume and 'a need for more intensive degree of moisture.' He calls the Lippe Mask 'an evolution in Lippe Balm.' 'We pushed to answer those concerns while also challenging the limits of what this type of formula could do for lips, including actives that aren't typical for lip masks,' he tells me. 'Vitamin C and peptides, for example, are both preventative—helping to defend skin against free radicals and preserve healthy collagen—and a treatment, as they help improve concerns like firmness and elasticity.' The Lippe Mask follows the Lippe Balm in Drunk Elephant's lip product offerings and comes a decade ... More after the Lippe Balm first came to market. 'Lippe Mask felt like a natural next step, as our best formulas are those that happen based on filling a consumer need,' Rivas tells me. 'The OG Lippe Balm is a staple for sure, though when your lips really want for more—to restore dry, flaky lips with deeper moisture—it doesn't quite meet those needs. That's how Lippe Mask was born.' The Lippe Mask retails for $28 will be available at Sephora and Ulta—as well as both retailers' websites—as well as beginning Tuesday.
Daily Mail
28-05-2025
- Business
- Daily Mail
Why Aussie shoppers can't get enough of 'flattering' $40 item with over 1,000 five-star reviews: 'Absolute dream'
A multi-use lip product is fast becoming a daily skincare essential for thousands of Australians. IMBIBE's Collagen Lips Peptide Treatment is a balm, mask, gloss, and treatment in one, backed by more than a 1,000 five-star reviews from customers thrilled with their results. Infused with collagen peptides that dissolve on contact, the $40 product deeply hydrates while visibly plumping and smoothing for fuller, cushion-soft, luscious lips. As many have learned the hard way, traditional lip balms tend to deliver a temporary dose of relief to chapped lips, only to have you feeling parched and reaching for the product again an hour later. But Collagen Lips is packed with nourishing Vitamin E, Coconut, and Shea Butter to lock in moisture, restoring plump, cushiony lips that are deeply hydrated and smooth— no chapping or painful cracks. It's the perfect buy if your lips are suffering in the cooler temperatures of autumn and winter. In a consumer study, a staggering 100 per cent of participants 'agreed it is effective in improving the moisture of lips after a single use**' and said that Collagen Lips had 'improved overall lips appearance**.' The skin of the lips is especially vulnerable to ageing and environmental stressors, often showing early signs such as loss of volume, fine lines, wrinkles, and reduced elasticity. The IMBIBE website is filled with rave reviews and before-and-after photos from happy customers. 'I love the rich texture of the Collagen Lips in Bare Silk. It feels very nourishing for dry lips and they definitely feel plumper afterwards. This colour is so versatile and sure to become a new everyday staple of mine,' one raved. 'Obsessed. I put it on at night before bed, lips no longer dry and cracked in the morning,' another shared. Many loyal fans revealed it's the one beauty product they always repurchase while others described the shades as 'flattering'. 'This is my fourth jar of collagen lip balm. I usually get dry lips especially as the weather starts to change, and this is the only balm that has truly helped me keep them not only hydrated but adding a beautiful natural color to my lips. I absolutely love it. Best healing lip balm ever,' one said. 'I have repurchased three times. It's my daily and nightly balm, so smooth, hydrating and moisturising. It nourishes and pumps my lips and I use it as a sleep mask on them, I even put the remnants on my cuticles dab on my cheek bones for highlight. I'm absolutely in love with all of my IMBIBE balms,' another added. 'Awesome lip nourishment. The experience was beneficial for the health of my lips - the residual colour was very flattering,' one raved. Some revealed the darker shades were the perfect alternative to lipsticks. 'The Collagen Lips in Rich Red is the perfect alternative to using lipstick (which often contains nasty ingredients). A small amount goes a long way. For me, I found that using a light dab gave me a beautiful flushed lip colour,' one shopper raved. 'Unlike traditional lipstick which makes your lips look and feel dry, I found that this product kept my lips hydrated throughout the day. I'm also very impressed with how long the tint stays on your lips. I loved combining the OG Collagen lips with the new Rich Red! This product is super versatile and a must have.' The lip treatment comes in three shades: Bare Silk, Plum Honey and Rich Red. Bare Silk is perfect for overnight wear, or a no makeup look. This clear shade elevates your natural lip colour with the all-natural light-reflecting pigment making them look fuller and plumper. For a pop of colour, the Plum Honey delivers a dash of rich burgundy hue to your lips. The buildable colour can vary from a subtle flush to an eye-catching pop of pigment that flatters all skin tones. Rich Red is the most pigmented shade, in a bright berry red with pink tones. Like Plum Honey, the colour is buildable, with one layer a sheer gloss, to a more impactful lipstick effect with two to three applications. Bioactive collagen peptides melt into the lips to help boost collagen and elastin, visibly smoothing and plumping. IMBIBE's Signature Fatty Acid Complex then locks in the peptides to keep lips moisturised for longer. All-natural light-reflecting pigment spheres make the lips look fuller, bouncier, and plumper. IMBIBE was founded by Felicity Evans, 43, 11 years ago and has grown into a globally recognised brand in topical and ingestible beauty and wellness Collagen Lips Peptide Treatment is just one of IMBIBE's offering of skincare and ingestible beauty and wellness products beloved by loyal customers in Australia and globally. IMBIBE was founded by Felicity Evans, 43, over a decade ago in her own kitchen, originally in an effort to fix her own hair and skin concerns, as well as gut health and fertility issues. 'What started as a personal wellness experiment has grown into a global wellness brand,' Felicity told Daily Mail Australia. IMBIBE's newest offering in their ingestible wellness range is hot chocolate supplement drink RECOVER REST, $55 'A desire for meticulous formulation and transformative results continues to propel us forward, our team of leading microbiologists, chemists and nutritionists strive to create holistic wellness products that are 100 per cent clean - no fillers, no artificial flavours, no nasties, just clinical-level actives that work.' The brand's bestsellers include their cult Miracle Collagen, $50 for 100g, which boasts 2,446 five-star reviews. Award-winning Collagen Eyes, $105, is a concentrated formula that infuses skin with 'intense hydration, nourishing fatty acids and clinically proven collagen peptides to actively target wrinkle depth reduction and brightness to the skin.' IMBIBE's newest offering in their ingestible wellness range is hot chocolate supplement drink RECOVER REST, $55 for 200g. The five-in-one complex contains Magnesium for nervous system support and muscle recovery, and Amino acids L-Glycine and L-Tryptophan to promote calm and deepen sleep cycles. The calming drink works to regulate cortisol, boost melatonin, and promote collagen and elastin. All products are available on a subscription, saving customers 15 per cent on their purchases.
Vogue Arabia
16-05-2025
- Health
- Vogue Arabia
A Makeup Artist's Easy Tips to Make Lips Look Fuller, Naturally
You may be noticing a change in your lips as you age, or find yourself looking back and seeing once fuller lips that seem to have shrunk. Lips, generally, tend to become thinner and less full as we get older. That's all down to the science of our bodies, as there's a decrease in collagen and elastin production with age. Collagen and elastin are key proteins that provide elasticity and vital skin structure, and as we age, our bodies produce less of these proteins, and that in turn leads to a loss in firmness and declining volume in the lips and skin. Fear not. Makeup artist Katey Denno, who paints the faces of Amanda Seyfried, Sadie Sink, and Quannah Chasinghorse, has some simple tricks to create the affect of fuller lips. At almost 50 years old, Denno highlights exactly how she keeps her lips looking plump—no filler necessary. She posted a video to Instagram of her total routine. Denno swipes on a layer of 'new on the scene indie beauty brand' Aora's solid lip serum in the nude pink shade 'Rosa.' The Mexican beauty brand's lipstick leaves a juicy sheen and gloss-like finish. Here, you can see how important it is to use a hydrating lip product from the get go to maximise the expanse of your lips. She then accentuates her cupid's bow with a similar hued lip liner from Mob Beauty to give her lips some of the lost height back, and defines the bottom similarly. Keeping to natural shades and tracing and edging out the true shape of her lips—as Denno says, everyone has asymmetrical lips—you can create natural looking fuller lips. This content can also be viewed on the site it originates from. As a bonus, both brands Denno uses are sustainable. If you're looking for other ways to improve the look of your pout, look to lip plumpers; these glosses temporarily enhance the appearance of fuller lip using tingly ingredients like chilli pepper or capsicum, paired with hydrating heroes like shea butter and hyaluronic acid. For more mature skin too, you'll want to focus on hydration all-rounders, staying away from products and ingredients that might cake or sit dry on the skin. Think instead: hydrating face bases and eye creams, radiance-boosting blushes, subtle bronzers, solid skin prep, and light finishing powders. Test out Denno's tips, and you might start hearing: 'Did you get filler?' 'Is that a lip flip?' Shop Vogue 's favourite lip plumpers, below. Tarte Maracuja Juicy Plumping Lip Oil Maracuja Juicy Plumping Lip Oil AED115 LAWLESS BEAUTY Forget The Filler Lip Plumper Line Smoothing Gloss Charlotte Tilbury Pillow Talk Lip Plump Pillow Talk Lip Plump AED160
