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Hospitality Net
3 days ago
- Business
- Hospitality Net
Lodging Interactive Introduces AI-Signals for Commingle Guest Review Responses
Lodging Interactive, the award-winning digital marketing agency serving the hospitality industry for over two decades, today announced the launch of Commingle AI Signals. This powerful new service increases a hotel's visibility in GenAI-powered search engines and Large Language Models (LLMs) through strategically written guest review responses that act as 'AI signals' for intent-based AI search queries. As AI platforms such as ChatGPT, Perplexity, Google's Search Generative Experience (SGE) AI Overviews continue to shape how travelers research and discover hotels, Lodging Interactive's Commingle AI Signals is a natural evolution of its industry-leading Commingle Guest Review Response Service. Unlike traditional SEO methods that optimize static website content, Commingle AI Signals focuses on human-written hotel guest review responses that include 'AI Signals.' Commingle AI Signals guest review responses offer opportunities to enhance discoverability and frame the hotel positively. The goal is not to use AI Optimization ('AIO') techniques in a superficial or manipulative way, but to embrace a holistic approach where transparent communication naturally yields benefits in the AI search landscape. It's about actively shaping a hotel's digital narrative to ensure it stands out and thrives in the age of AI. DJ Vallauri Commingle AI Signals Benefits: Increases visibility in ChatGPT, Perplexity, Google SGE AI Overviews, and LMMs search results. Transforms guest review responses into optimized content for intent-based searches. Delivers human-written, hotel-approved responses, daily across major review sites. Provides branded hotels a way to inject fresh, relevant content unavailable on static brand websites. Future-proof hotel visibility as AI continues to shift from traditional SEO pathways. Commingle AI Signals is available now to all existing hotel customers at no additional cost. For more information, click here or call 877-291-4411. About Lodging Interactive Since its founding in 2001, Lodging Interactive has provided digital marketing services to hotels worldwide, including select service, full-service, and luxury properties. The company's social media marketing and guest reviews response division, CoMMingle:Engage, serves a range of hospitality businesses, including hotels, restaurants, spas, and management companies. The company continues to innovate by introducing supportive services that enhance its primary business lines. Recently, it launched Social Media Amplified, custom landing page services designed to drive direct bookings through social media content posts. Building on this commitment, the company has also unveiled GuestCONNECT—an all-inclusive service for modern hotels and resorts. GuestCONNECT includes a mobile-first responsive website with hosting and support, tailored social media strategy and marketing, guest review response services across 140 OTA sites, a real-time reporting and analytics dashboard, and a dedicated Client Success Manager. Lodging Interactive has received numerous awards, including the HSMAI Adrian Award and accolades from the International Academy of Visual Arts, Interactive Media Awards, Horizon Interactive Awards, Web Marketing Association, Academy of Interactive & Visual Arts, and Travel Weekly's Magellan Awards. For more information, email [email protected], call 877-291-4411 ext. 704, or visit the company's website. DJ Vallauri President & Founder +1 877 291 4411 View source
Yahoo
25-05-2025
- Business
- Yahoo
This millennial CEO grew up with a heroin addict dad. Now he's running a multimillion-dollar agency
This millennial founder got his start working alongside Diary of a CEO's Steven Bartlett, before launching a rival multimillion-pound marketing agency of his own. But before his rise in the agency world, Sam Budd was grappling with the trauma of his brother's death, battling school expulsions, and visiting his homeless father under motorway bridges. Now he tells Gen Z they can emulate his success by making the most of every single person they meet. Money makes money. Research estimates that just 12% of CEOs come from a working-class background. And the startup world is no different: Entrepreneurs without wealth or connections face an uphill battle for funding—without the capital, connections, or safety nets their privileged peers often take for granted. Sam Budd is an outlier. He had a rough start to life—expelled from school multiple times, with a father battling heroin addiction and an alcoholic stepdad. 'My dad was a heroin addict, and my half-brother was in foster care. It was very heartbreaking to be a part of that,' he recalls to Fortune. 'As I was growing up, I had to deal with my dad being under bridges, homeless.' While Budd was silently struggling with the chaos, his brother ended up in prison for five years after a cash machine robbery turned violent. 'The day he came out, he overdosed on heroin with my dad and died in my dad's arms. Three years later, my dad got stabbed and beaten up based on a drug deal issue—he ended up dying in a gutter of pneumonia.' Then things started turning sour at home, after his mother remarried and uprooted the family to Cornwall, England. As his own anger bubbled away, Budd recalls getting increasingly out of control and even being arrested for fighting. 'If I'm honest, I felt really isolated, I felt worthless, I hated myself,' Budd explains. 'I got kicked out. I fell out with my stepdad. He ended up drinking himself to death and dying of liver failure.' 'I was systematically imploding. I couldn't deal with it.' Against all odds, the 36-year-old Budd is the high-flying CEO of his own £3.8 million-a-year ($5.1 million) marketing agency, Buddy Media Group. Founded in 2020, it's gaining some serious steam. While the top independent agencies in Britain have a 36% growth rate, Buddy Media is achieving nearly 100% year-on-year growth and attracting the attention of major clients with Apple, Spotify, and Procter & Gamble among its 26 accounts. As the adage goes: It's not what you know, it's who you know. It's why, for those from marginalised backgrounds with zero corporate connections, it can feel like they're locked out of the working world. But you don't have to be at a networking event or scrolling LinkedIn to start making connections. Budd's big break came thanks to connecting with people in the most unlikely of places: on the beach. At 18, he was working as a lifeguard in Cornwall, Britain's coastal hotspot. Although it wasn't his dream job or industry, he made it his mission to talk to as many people as possible and ask for their email address. 'But I would actually follow up with an email and say I would love to come and do five days' work experience with you,' he adds. In the end, it only takes one connection to open the right door—and that's exactly what happened to Budd. One person he connected with was hiring for Beach Break Live, a musical festival on the beach for students. And of course, given his local knowledge of the area, Budd was the perfect fit. 'I didn't just apply with a CV. I told a story, and then I highlighted what value I believed I could bring.' The role meant he had to uproot to London, but from there he saw his career take off. He impressed the co-founder, Celia Foreshew, so much that she brought him on as a founding member of her next venture Seed Marketing which was eventually acquired by another agency, Amplify, 'for several millions'. That's when he crossed paths with Diary of a CEO's Steven Bartlett. 'I couldn't afford to live in London. I took the job because I knew they would put me on a platform that would get me here,' Budd explains the snowball effect Beach Break Live had on his career. 'What did that turn into? Seed marketing agency, which sold several million and I was one of the founders. And where did that take me to? (Bartlett's marketing agency) Social Change. And where did that take me to? Launching Buddy Media. So it's like, you've just got to find a way in.' Budd's not the only person to use their first job to land a big fish. Many Gen Z grads today are successfully trying their luck with strangers to get a foot in the door of employment. Gen Z grad, Basant Shenouda, landed an internship at LinkedIn—where she still works years later—by using the networking platform to see which conferences recruiters were posting about. She then waitressed at those events, armed with a stack of résumés to hand to hiring managers. Likewise, 25-year-old, Ayala Ossowski used the 20 hours a week she was working at a pizza shop in suburban Washington to try to get poached by DC's elite. She wore a baseball cap emblazoned with her university logo on the front to every shift and launched into an elevator pitch any time a customer asked about it. After a month of pitching herself while serving pizza, Ossowski landed her first corporate job. But you don't have to hold off your networking journey until after you've landed an internship or weekend job—where you can cosy up to bosses, like-minded peers or in Budd's case, beachgoers. The world really is your oyster. Without even really realising it, Budd had already created a springboard for his career as a teenager by impressing his friends' parents. 'Maybe it's my ADHD. I feel so much, and I care so much about everything, but what it has done is I've been so desperate for a dad-like father, I went out and saw other people's parents as role models,' he says. 'Weirdly, it is the most critical part of how I achieve success.' He got close to a couple of his friends' dads, and is still in their family WhatsApp group chat today. But one in particular, Jeremy Martell, took Budd under his wing when his life was crumbling—both figuratively and literally. Budd lived with Martell for 6 months, gained work experience as his assistant and credits him for shaping his entrepreneurial mindset. It's why, he says Gen Zers struggling to launch their careers can emulate his success if they make the most of every connection they make—even if that's just a best friend's dad. 'You have all of it at your fingertips if you approach it with the right way: You seek to add value of some way, and most importantly, you ask for help,' he advises. 'How many people really have the courage to say, 'Can you help me? I would love your support. I really respect what you do and I would love to change my stars.'' Today, Martell is on Buddy Media's board. 'And he introduced me to our other board member, who's the ex-financial director of Procter and Gamble,' he explains. 'All of a sudden it all starts coming together. Now I've got people that I can call up, because I've invested time over the two decades, building relationships. Because really, life is about building relationships.' Are you a successful executive who, like Budd, had an unusual start to their career? Or maybe you're a Gen Zer who thought out of the box to land that first interview. Fortune wants to hear from you! Email: This story was originally featured on Sign in to access your portfolio
Associated Press
23-05-2025
- Business
- Associated Press
Social Fuss Announces Social Media Content Outsourcing For Small Businesses
As social media remains increasingly important for local businesses wishing to expand their audiences and attract new customers, digital marketing agency Social Fuss has responded by revamping its website to better serve these needs. McDonough, United States, May 22, 2025 -- Following the launch, small business owners seeking ways to improve their social media presence and grow their followings on platforms such as Instagram, Facebook, and TikTok can explore the agency's marketing solutions via their sleek new website. More details can be found at The new Social Fuss website makes it easy for prospective clients to get familiar with the advantages of a customized content creation plan. A section of relevant stats highlights how crucial social media has become as a marketing tool. Social Fuss particularly highlights that an estimated 5.42 billion people use social media across the globe, while 68% of users have purchased products or services having seen an advert on social media. In light of these figures, the team seeks to help clients capitalize on this large audience with tailored content campaigns and regular posting schedules that keep brands in the public eye. 'We don't just post content. We post with a purpose,' a spokesperson explains. 'We turn social media into your superpowered growth engine. You get to stay focused on running your business while we handle the social content posting, calendar, and customer engagement.' To coincide with the site launch, Social Fuss has expanded its service offerings by introducing a complimentary 30-day trial for interested parties to experience firsthand the benefits of a dedicated social media campaign. This initiative is intended to support business owners who often find the promotional aspects of running a business challenging. 'Running a local business is tough enough—let Social Fuss take social media off your plate,' the spokesperson adds. 'We create content that connects with your audience, drives results, and helps your brand stand out from your competitors.' In particular, Social Fuss brings expertise in engaging customers in a client's preferred location by using the geo-targeting features of major social platforms. For example, Facebook's Ads Manager allows users to focus campaigns according to location, as well as demographics and behavioral patterns. Social Fuss also relies on geo-targeting to help businesses leverage local trends and optimize the timing of posts to coincide with events. Clients can choose from several subscription packages - from the Starter Plan at $199 per month for custom content, five posts per week, and performance stats to the flagship Pro option at $599 per month for all of the above and an extra 10 posts per week, and competitor insights. For more information, go to Contact Info: Name: Randy Sewell Email: Send Email Organization: Social Fuss Address: 3016 Keeneland Blvd, McDonough, GA 30252, United States Phone: +1-888-486-1398 Website: Release ID: 89160638 In case of identifying any problems, concerns, or inaccuracies in the content shared in this press release, or if a press release needs to be taken down, we urge you to notify us immediately by contacting [email protected] (it is important to note that this email is the authorized channel for such matters, sending multiple emails to multiple addresses does not necessarily help expedite your request). Our dedicated team will be readily accessible to address your concerns and take swift action within 8 hours to rectify any issues identified or assist with the removal process. We are committed to delivering high-quality content and ensuring accuracy for our valued readers.
Associated Press
17-05-2025
- Business
- Associated Press
Smartli Inc. Celebrates Over a Year of Global Growth and Measurable Impact Across Sectors
05/16/2025, Toronto, Canada // PRODIGY: Feature Story // Smartli Inc., a digital marketing agency combining technological precision and creative strategy, commemorates over one year of delivering impactful, data-driven marketing solutions to a growing international client base. Although relatively new on the scene, it possesses more than 25 years of experience in technology and digital marketing. This edge has enabled Smartli to quickly establish itself as a trusted partner in the crowded marketing landscape. Jessica DJ Li, an engineer and marketer, founded Smartli to bridge the gap between data science and marketing intuition. She established the full-service digital marketing agency to empower organizations with intelligent, measurable strategies that drive growth. Now serving clients globally, Smartli helps businesses effectively perceive and utilize data through analytics platforms to unlock opportunities. It believes in turning raw numbers into human insight and crafting them into high-performing campaigns. Smartli offers broad services rooted in measurable outcomes. Insisting that every marketing dollar must be traceable to a specific result, whether revenue, lead generation, or brand awareness, it delivers performance marketing. Clients don't have to wonder if their campaigns are working. They'll have the data to prove it. The agency is revamping the optimization of clients' assets, including Search Engine Optimization (SEO), app, AI, and social media strategy. With these offerings, Smartli increases its clientele's discoverability through all channels. Smartli also stands out for its work in nonprofit fundraising, a sector where it has helped organizations design and market innovative giving products. Smartli supports these efforts with comprehensive product development, media strategies, and execution plans, helping nonprofits reach and convert donors more effectively. Localized marketing is another expertise of Smartli. The agency helps brands resonate with diverse communities in different countries, leveraging cultural insights to tailor messages that drive engagement and loyalty. Smartli's workflow is collaborative. Client engagement begins with Smartli's comprehensive auditing process to understand their assets and performance. This is informed by in-depth discovery and data analysis. Execution follows, utilizing the latest digital tools and platforms, with ongoing monitoring to optimize performance in real-time. Transparent reporting and iterative refinement ensure campaigns evolve alongside market conditions. When results align with business goals, Smartli celebrates with its clients. Its comprehensive services, fresh approach, and streamlined workflow have propelled Smartli's growth in client numbers and impact. Even when the COVID-19 pandemic reshaped consumer behavior and accelerated the shift to digital, Smartli was well-equipped to guide clients with the transition. For instance, it has helped clients in sectors like hospitality and food service tap into the exploding app-based economy. Smartli continues to help clients bridge the divide between web-based research and app-based transactions. With mobile payments and e-commerce on the rise, particularly in industries like tourism and entertainment, Smartli empowers its clientele to develop cohesive digital strategies, from discovery to decision-making. The founder reflects on Smartli's momentum and shares, 'A venture investor once told me, 'Jessica, every company needs your service. They just need to see you.' That really stuck with me. We believe that our work is essential to every business, large or small, and we're committed to making our value visible and accessible.' This dedication has stirred the agency into several high-impact sectors, including nonprofits, entertainment, and education, where it supports student recruitment for secondary and post-secondary institutions. With an international client base in the United States, Canada, China, Hong Kong, and Europe, Smartli continues to grow its global footprint without losing its personalized touch. Following its one-year milestone, Smartli plans for expansion. It intends to onboard more businesses across new regions, expand its product offerings, and further invest in innovation to stay ahead of industry trends. In the meantime, it remains committed to its founding principles of smart data, transparent execution, and meaningful outcomes. Media Contact Name: Banuja Sivagnanam Email: [email protected] Source published by Submit Press Release >> Smartli Inc. Celebrates Over a Year of Global Growth and Measurable Impact Across Sectors
Globe and Mail
16-05-2025
- Business
- Globe and Mail
Houston-Based Agency Jeremy McGilvrey Launches AI-Driven Conversion Optimization Service for Businesses
Houston, Texas--(Newsfile Corp. - May 15, 2025) - The Houston-based digital marketing and web design agency Jeremy McGilvrey has announced the launch of an AI-powered conversion optimization service. The new offering uses machine learning and behavioral analytics to help businesses improve website and funnel performance through data-informed decision-making and real-time user behavior tracking. To view an enhanced version of this graphic, please visit: Developed over several years of applied work in web strategy and UX optimization, the service is built to help companies identify user drop-off points, bottlenecks, and missed engagement opportunities across their digital ecosystems. Unlike traditional split testing or standard analytics platforms, the system continuously monitors user behavior and provides adaptive performance recommendations as data evolves. "Most businesses don't have a traffic problem, they have a conversion problem," said Jeremy McGilvrey, founder and CEO of the agency. "This new service goes far beyond standard testing. It gives clients a dynamic system that learns, adapts, and improves, without relying on guesswork." Applied Behavioral Data Meets Automated Decision Support The conversion optimization service leverages AI and predictive modeling to analyze how users move through websites and funnels. With real-time insights into engagement patterns, load times, and form drop-off points, clients are able to pinpoint exactly where user experience is breaking down, and how to fix it. This approach enables updates to: Page structure and visual hierarchy Headline clarity and call-to-action performance Checkout and form flow design Device responsiveness and mobile optimization Personalized user targeting based on live segmentation The agency reports that clients using the service have seen improved on-site retention, increased lead quality, and measurable lifts in average order value, without expanding ad budgets. Tailored for Growth-Focused Businesses Jeremy McGilvrey's conversion optimization service is designed for companies generating traffic but experiencing underperformance in key conversion areas. The program is particularly suited to e-commerce brands, consultants, SaaS firms, and education platforms focused on scaling their digital performance. Included in the service are: Full-funnel performance audits and diagnostics Clickstream heat mapping and behavior analysis Machine learning-powered optimization roadmaps Real-time A/B testing support Monthly reporting tied to revenue outcomes Clients may choose between advisory implementation or full-service execution delivered by the agency's internal optimization team. Agency Expertise in Strategic, Conversion-Focused Design Jeremy McGilvrey agency has worked with over 1,000 businesses worldwide across multiple verticals, combining high-level strategy with data-driven execution. The firm's reputation is built on user-first design, digital trust architecture, and a commitment to marketing systems that convert without gimmicks. The launch of the AI-powered service is part of the agency's broader initiative to combine psychology, automation, and performance data into scalable infrastructure that helps businesses grow smarter, not louder. About Jeremy McGilvrey (Agency) Jeremy McGilvrey is a Houston-based digital marketing and web strategy agency specializing in high-conversion website design, sales funnel development, and behavioral optimization. The firm's work has been featured in Forbes, Entrepreneur, Business Insider, and NBC. Led by founder and CEO Jeremy McGilvrey, the agency supports clients through ethical, system-based solutions to long-term growth.
