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Nexxen enters MOU with Vidaa to expand strategic partnership

Nexxen (NEXN) announced it has signed a non-binding memorandum of understanding with Vidaa to potentially extend and expand their existing strategic partnership for multiple years beyond its current term, which is set to expire at the end of 2026. Under the terms of the MOU, Nexxen would retain exclusive global access to Vidaa's Automatic Content Recognition data and expand its ad monetization exclusivity to include display ad monetization across Vidaa's media in North America. The MOU also outlines a potential additional investment by Nexxen in Vidaa, aimed at accelerating the expansion of Vidaa's smart TV footprint in the U.S. over the long term, further deepening the strategic alignment between the two companies. The MOU is non-binding and subject to the negotiation and execution of definitive agreements, as well as customary closing conditions. Easily unpack a company's performance with TipRanks' new KPI Data for smart investment decisions Receive undervalued, market resilient stocks right to your inbox with TipRanks' Smart Value Newsletter Published first on TheFly – the ultimate source for real-time, market-moving breaking financial news. Try Now>> See the top stocks recommended by analysts >> Read More on NEXN: Disclaimer & DisclosureReport an Issue Nexxen announces newest advancement of nexAI NEXN Upcoming Earnings Report: What to Expect? Nexxen's Earnings Call Highlights Growth and Optimism Nexxen price target raised to $14 from $12 at Needham Nexxen International's Strong Q1 2025 Performance and Strategic Confidence Earns Buy Rating