14 hours ago
Study offers surprising insights into vegetarians' psyches
A study of more than 3,500 adults in Poland and the US found that vegetarians are more likely to value social status and personal ambition than meat -eaters.
Vegetarians showed a greater appetite for novelty and challenge, aligning with values that improve their social standing.
Meat-eaters were found to prioritise tradition, conformity, benevolence, and security.
Professor John Nezlek noted the common association between meat and masculinity, saying that vegetarians are often perceived as more benevolent, but the study found the opposite.
The study suggests vegetarians are independent thinkers who strongly hold their beliefs, willing to stand by their principles as a social minority.