Latest news with #reddit
Business Wire
22-05-2025
- Business
- Business Wire
Smartly Adds Reddit to Its AI-Powered Advertising Platform
NEW YORK--(BUSINESS WIRE)-- Smartly, the AI-powered advertising technology company recognized as a leader in The Forrester Wave™: Creative Advertising Technologies, today announced the integration of Reddit into its unified platform. This launch enables brands to activate, manage, and measure Reddit campaigns with the same automation, creative intelligence, and cross-channel orchestration that define Smartly's industry-leading approach. "By integrating Reddit into the Smartly platform, we're helping brands engage Reddit's community with the right creative, at the right moment, with the speed and agility needed to match the pace of their conversation." Share With 108+ million daily active uniques and 100,000+ vibrant communities, Reddit is where over half of online mentions of purchasing decisions are happening (Brandwatch, Global, Oct 2023 - Mar 2024). As the platform scales its flagship shopping solution Dynamic Product Ads, Smartly equips advertisers with the tools to engage Reddit's intent-driven audiences with precision, agility, and creative relevance. 'Our communities thrive on real conversations and shared interests that are naturally commercial, making Reddit a uniquely powerful place for brands to connect with actively engaged shoppers,' said Jen Wong, COO of Reddit. 'Through our integration with Smartly, advertisers efficiently can tap into this energy—delivering campaigns that are timely, authentic, and aligned with the existing shopping intent on Reddit.' Reddit joins Smartly's growing ecosystem of supported platforms, spanning CTV, Social Media, and the Open Web, enabling advertisers to launch and optimize campaigns across today's most influential digital environments. This integration marks another step in Smartly's mission to unify media and creative into a single, intelligent workflow turning complexity into clarity and potential into performance. 'By integrating Reddit into the Smartly platform, we're helping brands engage Reddit's community with the right creative, at the right moment, with the speed and agility needed to match the pace of their conversation,' said Laura Desmond, CEO of Smartly. 'Our focus is to seamlessly combine message authenticity, brand awareness and performance to help power business growth.' For more information, please visit: About Smartly Smartly is the AI-powered advertising technology company ranked as the leader in The Forrester Wave™: Creative Advertising Technologies. Our platform unifies creative and media to produce intelligent creative—dynamic, data-driven image and video assets optimized for seamless activation across channels. Brands manage, optimize, and scale high-performance campaigns in one place, achieving PwC-validated results, including a 5.5x return on ad spend (ROAS) and 42 minutes saved every hour. With strategic partnerships across major media platforms, including Amazon, Google, Meta, Pinterest, Reddit, Snap, and TikTok, we help Fortune 500 companies deliver relevant advertising at speed and scale. Visit to learn more. About Reddit, Inc. Reddit is a community of communities. It's built on shared interests, passion, and trust and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 108+ million daily active unique visitors, Reddit is one of the internet's largest sources of information.
Yahoo
22-05-2025
- Business
- Yahoo
Smartly Adds Reddit to Its AI-Powered Advertising Platform
Integration enables streamlined Reddit advertising with automated workflows and creative scalability. NEW YORK, May 22, 2025--(BUSINESS WIRE)--Smartly, the AI-powered advertising technology company recognized as a leader in The Forrester Wave™: Creative Advertising Technologies, today announced the integration of Reddit into its unified platform. This launch enables brands to activate, manage, and measure Reddit campaigns with the same automation, creative intelligence, and cross-channel orchestration that define Smartly's industry-leading approach. With 108+ million daily active uniques and 100,000+ vibrant communities, Reddit is where over half of online mentions of purchasing decisions are happening (Brandwatch, Global, Oct 2023 - Mar 2024). As the platform scales its flagship shopping solution Dynamic Product Ads, Smartly equips advertisers with the tools to engage Reddit's intent-driven audiences with precision, agility, and creative relevance. "Our communities thrive on real conversations and shared interests that are naturally commercial, making Reddit a uniquely powerful place for brands to connect with actively engaged shoppers," said Jen Wong, COO of Reddit. "Through our integration with Smartly, advertisers efficiently can tap into this energy—delivering campaigns that are timely, authentic, and aligned with the existing shopping intent on Reddit." Reddit joins Smartly's growing ecosystem of supported platforms, spanning CTV, Social Media, and the Open Web, enabling advertisers to launch and optimize campaigns across today's most influential digital environments. This integration marks another step in Smartly's mission to unify media and creative into a single, intelligent workflow turning complexity into clarity and potential into performance. "By integrating Reddit into the Smartly platform, we're helping brands engage Reddit's community with the right creative, at the right moment, with the speed and agility needed to match the pace of their conversation," said Laura Desmond, CEO of Smartly. "Our focus is to seamlessly combine message authenticity, brand awareness and performance to help power business growth." For more information, please visit: About Smartly Smartly is the AI-powered advertising technology company ranked as the leader in The Forrester Wave™: Creative Advertising Technologies. Our platform unifies creative and media to produce intelligent creative—dynamic, data-driven image and video assets optimized for seamless activation across channels. Brands manage, optimize, and scale high-performance campaigns in one place, achieving PwC-validated results, including a 5.5x return on ad spend (ROAS) and 42 minutes saved every hour. With strategic partnerships across major media platforms, including Amazon, Google, Meta, Pinterest, Reddit, Snap, and TikTok, we help Fortune 500 companies deliver relevant advertising at speed and scale. Visit to learn more. About Reddit, Inc. Reddit is a community of communities. It's built on shared interests, passion, and trust and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 108+ million daily active unique visitors, Reddit is one of the internet's largest sources of information. View source version on Contacts Media Sara Griggs | Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
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Business Standard
24-04-2025
- Business
- Business Standard
Reddit expands AI-powered 'Answers' to India: What is it and how it works
Community driven microblogging platform Reddit has rolled out its conversational artificial-intelligence feature in India, named Reddit Answers. This new feature allows users to get information, recommendations and discussions on specific topics through insights and conversations from Reddit communities with the help of the chatbot. The answers also include relevant post links and conversation threads. The company first launched this feature in the United States December 2024. What is Reddit Answers Reddit Answers is an AI-powered tool, which is designed to help users find real advice, recommendations, and perspectives from real people, across any topic. Reddit Answers revolve exclusively around the available content on the platform. It gathers information from posts, comments and discussion threads. The company said that Reddit dives deep into shared experiences, Reddit Answers pulls together the most relevant, authentic detail from across the platform's communities and serves them up in a smart, easy-to-use conversational interface. For example, user asks "suggest games for making mind sharp " and Reddit Answers will provide curated information of top recommendations from other users on the platform along with it, it gives brief snippets about each answer and each response includes linking to the original comment or post, along with a list of communities to find more related information. Reddit offers multiple prompts, queries on top of the search bar, It also gives related query suggestions after the answer provided to the users. At present, Users can ask up to 10 questions per week whereas the logged-in reddit users can ask up to 20 questions per day, and users with Premium subscribers can ask up to 100 questions per day.
Yahoo
09-04-2025
- Yahoo
easyJet pilot reveals the worst possible routes for turbulence from the UK
The prospect of flying can be daunting for some, and, well, I'm certainly in that group. I'm extremely lucky that I get the chance to fly often; the only downside is that I risk losing four gallons of sweat (and tears) each time I do. Turbulence, for that matter, puts the fear of god into me. They say flying is the safest form of travel, but I just don't trust the idea of being in a tin can 50,000ft up. Transatlantic turbulence aboard the B747😬😳 📸 by reddit/pouya02 Not an ad — aircraftmaintenancengineer (@airmainengineer) April 2, 2025 The fear of turbulence, often referred to as aerophobia or aviophobia, is a common anxiety among passengers during flights. And now, one easyJet pilot has shared what he believes to be the worst route for this from the UK. Speaking to eSIM travel company Airalo, Captain Chris shared his insights into what passengers should know about air travel and handling turbulence. And also, where fliers are most likely to experience a bumpy ride. Captain Chris said: "When it comes to the worst areas for turbulence, "Innsbruck, Austria, located in a valley, is notorious for severe turbulence. The strong winds in the area can reach speeds of up to 60mph." Innsbruck Airport is well-known for its extreme turbulence, a result of powerful winds that whip through the narrow valleys flanked by towering mountains. Recommended reading: Millions of motorists issued MOT warning after drivers 'caught out' First Universal Studios theme park with 500-room hotel set to open in UK Amazon Prime confirms release of four new The Grand Tour specials Pilots are well-trained to handle turbulence and know that modern aircraft are designed to withstand. Flight attendants, due to their extensive training and experience, do not get scared by turbulence. They understand that turbulence is a normal part of flying and poses minimal risk to the aircraft. Their training equips them to remain calm and focused, ensuring the safety and comfort of passengers during turbulent conditions.
