Latest news with #salesandmarketing
Hospitality Net
26-05-2025
- Business
- Hospitality Net
Juan Carlos Rivera has been appointed Director of Sales & Marketing at The National Landing Hotel Crystal City in Arlington
The National Landing Hotel Crystal City has selected its executive leadership team to steer the fully renovated hotel through its transformative evolution. As Director of Sales and Marketing, Juan Carlos "J.C." Rivera is spearheading the property's strategic transformation to position the National Landing Hotel Crystal City as a premier destination in Northern Virginia. J.C. has held previous roles in launching and repositioning hotels, and brings nearly two decades of experience driving revenue growth, developing high-performing teams, creating meaningful connections, and transforming operations in highly competitive hospitality markets including Puerto Rico, Washington D.C., Miami, and Dallas. His ability to blend innovative data-driven sales strategies with hands-on leadership has successfully exceeded revenue goals. Formerly named the Marriott Crystal City at Reagan National Airport, the National Landing Hotel Crystal City remains fully operational throughout its property renovation. The addition of seven brand-new guest rooms thoughtfully designed with a sleek, minimalist aesthetic are the first completed product of the hotel's transformation. Perfect for the modern business or leisure traveler, these spacious, clutter-free rooms offer just the right essentials, creating a calm, comfortable retreat for a truly efficient and enjoyable stay in Arlington.
Japan Times
13-05-2025
- Business
- Japan Times
Indians buy 14 million air conditioners a year, and need many more
Aarti Verma is about to join the growing ranks of Indians installing air conditioning, scraping together savings to secure relief from sometimes deadly temperatures that can reach nearly 50 Celsius. A record 14 million AC units were sold in India last year, with a ninefold increase in residential ownership forecast by midcentury. That will give millions safer and more comfortable conditions at work and home. But it will also drive demand for electricity that is generated mostly by burning climate-warming coal, and increase the hot AC exhaust air expelled into the country's stifling streets. For Verma, the priority is securing some immediate relief. Her sales and marketing work means she must visit multiple stores a day, battling blazing heat. "Coming home after a long day I want some comfort," said the 25-year-old, who earns 30,000 rupees ($350) a month and will pay 50,000 rupees ($584) to install air conditioning in her spartan two-room home. "Earlier I would sleep on the terrace, but these days it's so hot even in the night, AC has become a necessity," she said in a poor neighbourhood of Delhi. India is the world's fastest-growing AC market, despite only about seven percent of households currently owning units. Aarti Verma, who works as a junior sales and marketing personnel, cleans an air conditioner installed inside her house in New Delhi. | AFP-Jiji The boom could mean the world's most populous country needs to triple electricity production to meet demand, experts say. The nation of 1.4 billion people is already the world's third-biggest producer of climate-warming greenhouse gases, burning through one billion tonnes of coal in 2024-25, according to a government statement. Brutal summer "AC penetration across India is primarily driven by weather conditions, a growing middle class, favorable consumer financing options and widespread electrification," said K.J. Jawa, the India chief of Japanese AC manufacturer Daikin. "Today, ACs are no longer regarded as a luxury indulgence, but a productivity and need investment — as a good night sleep is imperative for our mental and physical wellness," he said. Verma had to pay 13,000 rupees ($150) as a down payment, with the rest divided over monthly installments. "I could have bought gold with that money which would have been a good investment but I gave priority to the AC," she said. According to the meteorological department, 2024 was India's hottest year since thorough records began in 1901, with sizzling temperatures following a global pattern of extreme weather driven by climate change. A heatwave in May 2024 in New Delhi saw temperatures match the capital's previous record high: 49.2 Celsius (120.5 Fahrenheit) clocked in 2022. The brutal summer heat can melt tarmac on the roads and puts millions of people at risk, with nearly 11,000 people dying due to heat stroke in India between 2012 and 2021, according to government data. Public health experts say the true number of heat-related deaths is likely in the thousands but because heat is often not listed as a reason on a death certificate, many casualties don't get counted in official figures. Aarti Verma saved from her meager earnings to buy an air conditioner, one among millions in India turning to cool comfort despite worries that ACs are making the world hotter. | AFP-Jiji Ironically, the refrigerants inside AC units and the coal-generated electricity that powers them only exacerbate global warming. Widespread AC use also raises outdoor temperatures by expelling indoor heat. Studies — including by the World Health Organization and UN-Habitat — show that the heat-generating motors inside AC units can themselves push up temperatures in urban areas by a degree Celsius or more. Energy ratings Before buying an AC, Verma relied on a traditional air cooler — a noisy fan-run device that blows cool air off water-soaked pads. But filling the cooler with water and making sure it did not become a haven for disease-carrying mosquitoes required great effort. Sales are brisk at Imperial Refrigeration in Delhi's old quarters, with a steady stream of customers braving the afternoon heat. Japsahib Singh Ahuja, 22, whose family owns the 50-year-old business, said sales have more than tripled in the last five years, thanks to first-time consumers and AC "replacement cycles." "ACs these days don't last long, because there are so many pollutants in Delhi air that lead to corrosion and gas leakage from the equipment," he explained. Delhi and the surrounding metropolitan area, home to more than 30 million people, consistently top world rankings for air pollution. Air conditioning will account for a quarter of India's emissions and nearly half nationwide peak electricity demand by 2050, according to the UN Environment Programme's Cool Coalition. But India has so far declined to sign up to the coalition's Global Cooling Pledge to reduce the sector's climate impact. Still, there are signs of hope, with Indians increasingly buying energy-efficient AC units, according to Ahuja. Energy-saving inverter ACs now dominate the market, and companies set a default temperature of 24 degrees Celsius. "Energy ratings are now mandatory," said Ahuja. "We will surely see long-term benefits."
Hospitality Net
12-05-2025
- Business
- Hospitality Net
Edvena Perpetual D'Souza has been appointed Director of Sales and Marketing at Seaside Finolhu Baa Atoll and .Here Baa Atoll Maldives
Seaside Finolhu Baa Atoll, the Maldives' ultimate island playground, is excited to announce the appointment of Edvena Perpetual D'Souza as its new Director of Sales & Marketing. A seasoned leader in the luxury hospitality space with a long-standing connection to the Maldives, Edvena brings a blend of global experience, commercial expertise and creative energy to her new role. She will also lead Seaside Collection's upcoming ultra-luxury resort .Here Baa Atoll in the same capacity. Edvena joins with over 25 years of international experience in luxury hospitality, having held senior leadership roles at some of the world's most prestigious hotels, resorts and private islands. Her strategic insight, commercial acumen and relationship-driven approach have consistently delivered outstanding results in ultra-luxury environments. At Finolhu and .Here she will lead the global sales and marketing strategy, crafting bold experiential campaigns, and strengthen the resorts' presence across key international markets. Before joining Finolhu, Edvena held the position of Executive Director & Co-Founder of Genesis Collection, a highly regarded hospitality consultancy based in Dubai. Prior to that, Edvena was entrusted with leading the Sales & Marketing divisions of two of the most iconic and ultra-luxurious private island destinations in the world: Velaa Private Island, Maldives, and Laucala Island, Fiji, a 3,500- acre, 85% self-sustainable private island, where she oversaw all global commercial activities and played a pivotal role in positioning the respective properties. As part of her broader portfolio across the Middle East, Europe & Asia she spent 14 years with FHRI Hotels & Resorts, leading five Fairmont & Raffles openings as well as the successful launch of St. Regis Saadiyat Island, Abu Dhabi. In her new role at Finolhu and .Here Baa Atoll, Edvena will lead the global commercial strategy across sales, marketing, branding, PR and distribution. Her focus will be on strengthening brand equity, driving sustainable revenue growth, and further positioning both resorts as leaders in the next generation of luxury island experiences.
Yahoo
12-05-2025
- Business
- Yahoo
Indians buy 14 million ACs a year, and need many more
Aarti Verma is about to join the growing ranks of Indians installing air conditioning, scraping together savings to secure relief from sometimes deadly temperatures that can reach nearly 50 Celsius. A record 14 million AC units were sold in India last year, with a ninefold increase in residential ownership forecast by mid-century. That will give millions safer and more comfortable conditions at work and home. But it will also drive demand for electricity that is generated mostly by burning climate-warming coal, and increase the hot AC exhaust air expelled into the country's stifling streets. For Verma, the priority is securing some immediate relief. Her sales and marketing work means she must visit multiple stores a day, battling blazing heat. "Coming home after a long day I want some comfort," said the 25-year-old, who earns 30,000 rupees ($350) a month and will pay 50,000 rupees ($584) to install air conditioning in her spartan two-room home. "Earlier I would sleep on the terrace, but these days it's so hot even in the night, AC has become a necessity," she told AFP in a poor neighbourhood of the capital Delhi. India is the world's fastest-growing AC market, despite only about seven percent of households currently owning units. The boom could mean the world's most populous country needs to triple electricity production to meet demand, experts say. The nation of 1.4 billion people is already the world's third-biggest producer of climate-warming greenhouse gases, burning through one billion tonnes of coal in 2024-25, according to a government statement. - Brutal summer - "AC penetration across India is primarily driven by weather conditions, a growing middle class, favourable consumer financing options and widespread electrification," said K.J. Jawa,the India chief of Japanese AC manufacturer Daikin. "Today, ACs are no longer regarded as a luxury indulgence, but a productivity and need investment –- as a good night sleep is imperative for our mental and physical wellness," he told AFP. Verma had to pay 13,000 rupees ($150) as a down payment, with the rest divided over monthly instalments. "I could have bought gold with that money which would have been a good investment but I gave priority to the AC," she said. According to the meteorological department, 2024 was India's hottest year since thorough records began in 1901, with sizzling temperatures following a global pattern of extreme weather driven by climate change. A heatwave in May 2024 in New Delhi saw temperatures match the capital's previous record high: 49.2 Celsius (120.5 Fahrenheit) clocked in 2022. The brutal summer heat can melt tarmac on the roads and puts millions of people at risk, with nearly 11,000 people dying due to heat stroke in India between 2012 and 2021, according to government data. Public health experts say the true number of heat-related deaths is likely in the thousands but because heat is often not listed as a reason on a death certificate, many casualties don't get counted in official figures. Ironically, the refrigerants inside AC units and the coal-generated electricity that powers them only exacerbate global warming. Widespread AC use also raises outdoor temperatures by expelling indoor heat. Studies -- including by the World Health Organization and UN-Habitat -- show that the heat-generating motors inside AC units can themselves push up temperatures in urban areas by a degree Celsius or more. - Energy ratings - Before buying an AC, Verma relied on a traditional air cooler -- a noisy fan-run device that blows cool air off water-soaked pads. But filling the cooler with water and making sure it did not become a haven for disease-carrying mosquitoes required great effort. Sales are brisk at Imperial Refrigeration in Delhi's old quarters, with a steady stream of customers braving the afternoon heat. Japsahib Singh Ahuja, 22, whose family owns the 50-year-old business, said sales have more than tripled in the last five years, thanks to first-time consumers and AC "replacement cycles". "ACs these days don't last long, because there are so many pollutants in Delhi air that lead to corrosion and gas leakage from the equipment," he explained. Delhi and the surrounding metropolitan area, home to more than 30 million people, consistently top world rankings for air pollution. Air conditioning will account for a quarter of India's emissions and nearly half nationwide peak electricity demand by 2050, according to the UN Environment Programme's Cool Coalition. But India has so far declined to sign up to the coalition's Global Cooling Pledge to reduce the sector's climate impact. Still, there are signs of hope, with Indians increasingly buying energy-efficient AC units, according to Ahuja. Energy-saving inverter ACs now dominate the market, and companies set a default temperature of 24 degrees Celsius. "Energy ratings are now mandatory," said Ahuja. "We will surely see long-term benefits." abh/pjm/sah/stu
