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AVEDA Launches in the U.S. Amazon Premium Beauty Store
AVEDA Launches in the U.S. Amazon Premium Beauty Store

National Post

time4 days ago

  • Business
  • National Post

AVEDA Launches in the U.S. Amazon Premium Beauty Store

Article content MINNEAPOLIS — AVEDA, a purpose-driven pioneer of plant-powered, high-performance beauty announces its debut in the U.S. Amazon Premium Beauty store, bringing its assortment of vegan hair, skin, body and lifestyle products to new consumers across the country. Article content Article content 'With the launch of AVEDA in the U.S. Amazon Premium Beauty store, we're not only introducing more people to the world of AVEDA but also highlighting our incredible network of salons,' said Shane Wolf, President AVEDA & Hair Care. 'This new online experience gives a glimpse into our world of high performance, vegan hair care for all – from new innovations to iconic classics.' Article content Amazon customers can shop a wide selection of AVEDA products, including its best-selling franchises Botanical Repair™ for bond building and repair, Invati Ultra Advanced™ for thinning hair concerns, and Be Curly Advanced™ for targeted care for curls, coils and waves. Shoppers can also explore signature aroma collections like Shampure™, Rosemary Mint and Cherry Almond, must-have body care essentials like Hand Relief™ and styling offerings like the Aveda Wooden Paddle Brush. Article content AVEDA's U.S. Amazon Premium Beauty store features an immersive Hair Care Guide – an educational experience page created in partnership with salon professionals from the AVEDA network. This guide includes videos, product highlights, and storytelling to help consumers recreate their salon style at home. Article content Since its founding, AVEDA has been guided by its mission to care for the world. AVEDA is a proudly vegan, Leaping Bunny Approved, certified B Corporation, that raises awareness and funds for clean water initiatives worldwide. AVEDA prioritizes care for the 'whole you,' combining modern science and the ancient art of Ayurveda to provide holistic, ritual based products and services that meet the needs of consumers and professionals alike. Article content Follow @AVEDA and @amazon on social and shop AVEDA on the U.S. Amazon Premium Beauty store at Article content Our mission at AVEDA is to care for the world we live in, from the products we make to the ways in which we give back to society. At AVEDA, we strive to set an example for environmental leadership and responsibility, not just in the world of beauty, but around the world. Article content A force of nature since 1978, AVEDA was founded by hair stylist Horst Rechelbacher with a mission to care for the world we live in. Crafted with care for people and planet, AVEDA creates vegan, plant-powered, high-performance products for hair, skin and body. AVEDA uses botanical technologies and green chemistry and combines the principles of modern science and the ancient art of Ayurvedic healing. AVEDA is Leaping Bunny approved by Cruelty Free International and a certified B Corporation, meeting high verified standards of social and environmental performance, transparency, and accountability. AVEDA products are available in more than 45 markets worldwide across freestanding stores, partner salons, specialty retailers and on For every hair, everyone. Article content About The Estée Lauder Companies The Estée Lauder Companies Inc. is one of the world's leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of luxury and prestige brands globally. The Company's products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty. Article content Article content Article content Article content Article content Contacts Article content Article content Article content

Best Peptide Lip Balms for 2025, Tested by Wellness Editors With Sensitive Skin
Best Peptide Lip Balms for 2025, Tested by Wellness Editors With Sensitive Skin

CNET

time14-05-2025

  • Entertainment
  • CNET

Best Peptide Lip Balms for 2025, Tested by Wellness Editors With Sensitive Skin

Rhode peptide lip treatment: The vegan, cruelty-free Rhode peptide lip treatment has fun shades and scents, and you've likely seen all the influencers on your social media feed touting it. It also hydrates and plumps the lips with shea butter, peptides, cupuaçu (a chocolatey fruit native to the Amazon) and babassu (an oil made from the South American babassu palm). It provides high shine like a lip gloss. This treatment is best for someone who wants a slightly thicker, shinier lip treatment akin to a lip gloss. It is available in an unscented option, as well as vanilla, salted caramel and watermelon slice scents. Rhode also has a fragrance-free peptide lip tint in five shades. It's important to note that some consumers, including Anna, with the salted caramel scent, have experienced varying degrees of gritty particles in this balm. While it doesn't bother her, and she barely notices it after she rubs her lips together, it may bother some more than others, depending on the degree of grittiness. After taking a swatch photo of the balm, Anna decided not to include it in this list because of the amount of particles. While some haven't dealt with this, and others recommend soaking the product in warm water to melt the particles, she wouldn't recommend purchasing a lip product that may or may not be gritty. Rituel de Fille Thorn Bite Peptide Plump Crème lip oil: This clean beauty brand is known for its lipsticks and lip products. Its peptide lip oil is available in three sheer shades and comes in a luxurious-feeling glass vial. CNET Editor Caroline Igo tested the rose dew shade, which is close to a clear shine with a hint of pink. It's made with Murla seed oil, mango butter, shea oil, jojoba extract, rosehip and coconut oil. The Rituel de Fille peptide lip oil is best for those who are looking for a sheer color with a nice shine. This product is similar to lip gloss in that it's extremely smooth, shiny and has a plumping look. It's buildable and can go over any lipstick or lip stain. While this is a clean beauty brand, some people experience some sensitivities, Caroline included. It contains ginger oil, which Caroline is allergic to, and it causes her a tingling sensation. While this won't happen to everyone, it's also important to note that it has a strong floral scent that may bother some with sensitive skin. Caroline didn't include this product in this list due to the reaction that it caused her, but she still considers it a great product for its volume, consistency, look and feel. Catie Boucher, DCNP, FNP-C, who is board-certified in dermatology and family medicine and founder of SavvyDerm, says, "Anyone with a history of sensitive skin or eczema should be sure to patch test a lip product with peptides to make sure they don't have a reaction."

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