Latest news with #CPaaS
Yahoo
22-05-2025
- Business
- Yahoo
8x8 Earns Prestigious SBR International Business Awards Highlighting Leadership in Business Communications for CX
CAMPBELL, Calif., May 22, 2025--(BUSINESS WIRE)--8x8, Inc. (NASDAQ: EGHT), the industry's most integrated Platform for CX provider that combines Contact Center, Unified Communication, and CPaaS solutions, earns the prestigious Singapore Business Review (SBR) International Business Awards 2025 for its CPaaS solutions. 8x8 has established itself as a powerful provider of modern business communications and customer experiences. With the 8x8 Platform for CX, businesses can deliver highly personalized customer journeys without the burden of complex development. 8x8 is accelerating growth in the Asia-Pacific region with the delivery of smarter, more sophisticated omnichannel experiences. As part of this strategy, the company is expanding its Communications Platform as-a-Service offerings and enhancing its contact center capabilities with artificial intelligence powered automation, self-service tools, and real time insights. "At 8x8, we're committed to helping our customers connect with their own customers – on their channel of choice – to drive meaningful, impactful interactions that result in tangible business successes," said Stephen Hamill, General Manager, CPaaS at 8x8, Inc. "This recognition by the SBR International Business Awards illustrates the immense impact we're already having across the APAC region, and the value our CPaaS solutions are bringing to businesses." SBR International Business Awards celebrate the outstanding achievements of foreign companies operating in Singapore, highlighting their impactful projects and innovative strategies. 8x8's communications platform as a service offering – including SMS, RCS for business messaging, voice, and video interaction – allow customers to embed omnichannel messaging capabilities in their marketing and customer support communications to enhance customer experiences. With essential business functions such as authentication and fraud prevention built in, 8x8's CPaaS solutions are a key enabler of business communications in an evolving digital landscape. The SBR International Business Awards honor follows 8x8's recent wins at the 2025 Stevie Awards, where the company was recognized for excellence in customer service and innovation across its integrated communications platform. Caution Concerning Forward-Looking Statements This press release contains forward-looking statements including those related to accelerating growth in the Asia Pacific region and the expansion of the Company's Communications Platform as-a-Service offerings and enhancement of its contact center capabilities with artificial intelligence powered automation, self-service tools, and real time insights. Readers are cautioned that such forward-looking statements involve risks and uncertainties that could cause actual events or our actual results to differ materially from those expressed in any such forward-looking statements. Readers are directed to 8x8's periodic and other reports filed with the Securities and Exchange Commission (SEC) for a description of such risks and uncertainties. These risks could slow or reduce our growth in the Asia Pacific region and impact our ability to expand our Communications Platform as-a-Service offerings and contact center capabilities with artificial intelligence powered automation, self-service tools, and real time insights, which could impact our revenues and profitability. 8x8 undertakes no obligation to update any forward-looking statements. About 8x8 Inc. 8x8, Inc. (NASDAQ: EGHT) connects people and organizations through seamless communication on the industry's most integrated platform for Customer Experience—combining Contact Center, Unified Communication, and CPaaS APIs. The 8x8® Platform for CX integrates AI at every level to enable personalized customer journeys, drive operational excellence and insights, and facilitate team collaboration. The company helps customer experience and IT leaders become the heartbeat of their organizations, empowering them to unlock the potential of every interaction. For additional information, visit or follow 8x8 on LinkedIn, X, and Facebook. Copyright 8x8, Inc. 8x8® is a trademark of 8x8, Inc. All rights reserved. View source version on Contacts 8x8, Inc. Contacts:Media:PR@ Investor Relations: Sign in to access your portfolio
Yahoo
14-05-2025
- Business
- Yahoo
Hyper-Personalization is the Future of Customer Growth and Engagement in APAC
65% of Asia-Pacific enterprises will implement AI-enabled cloud communication APIs by 20261 KUALA LUMPUR, Malaysia, May 14, 2025 /PRNewswire/ -- Global cloud communications platform, Infobip has released a new report titled "Hyper-Personalization: Intelligent Customer Engagement for Business Growth," with research insights by leading analyst firm IDC. This report explores the intrinsic link between hyper-personalization and CPaaS (communications-platform-as-a-service) in which real-time, data-driven insights deliver improvements to customer journeys. Asia-Pacific (APAC) businesses are already using CPaaS solutions to harness real-time customer data to obtain valuable insights and strategies from customer interactions. However, they are unaware of how to fully utilize it effectively. Infobip research found that 83% of Gen Z today treat brand relationships like personal relationships2. This is why hyper-personalization is a top priority for many APAC businesses such as India, Singapore, Australia, South Korea, Malaysia, and Mainland China3, especially for businesses looking to resonate further with their customers. Understanding the DNA of Hyper-Personalization Hyper-personalization differs from traditional personalization approaches such as addressing customers by their names or automatically sending them generic online birthday offers. It depends on several components to be successful, including data-driven insights to understand customer interaction and preferences, omnichannel engagement to seamlessly engage with customers across their preferred channels, and AI-powered decision-making to accurately predict and enhance customer journeys. Businesses that deploy hyper-personalization see real tangible benefits, such as increased repeat purchases and higher lifetime spend. IDC research found that 41% of APAC businesses now consider customer satisfaction (CSAT) and customer retention rate as their top metrics when deploying a hyper-personalization campaign4. CSAT is the top metric for businesses in Malaysia (63%), Philippines (63%), South Korea (44%), Hong Kong (43%) and Japan (54%) while customer retention rate has the higher priority in Singapore (46%) and Mainland China (41%). APAC is Looking to Get More Hyper-Personal Despite its advantages, only 20% of APAC businesses leverage hyper-personalization due to challenges such as data privacy concerns and the need to balance automation with a human touch5, according to an IDC 2024 survey. AI-powered chatbots also tend to fall behind with complex interactions. But this situation is improving as more businesses realize many of these issues can be resolved by combining a CPaaS solution with a unified data-drive ecosystem like a CDP (customer data platform) to help manage disjointed data spread across various channels. The same survey revealed 32% of APAC organizations have already implemented a CDP. "By combining the power of CDP and CPaaS, we're helping brands build a unified, data-driven ecosystem that overcomes key challenges and drives smarter customer engagement. In today's competitive landscape, those who invest in this integrated approach won't just keep up — they'll lead the way," said Velid Begovic, VP Revenue at Infobip. The APAC organizations forecasted by IDC to take the lead in terms of enterprise spend growth rates for CDP from 2024 – 2028 are India (36%), Mainland China (28%), and Indonesia (27%) with Thailand (26%), South Korea (24%), Singapore (24%), Malaysia (23%), Philippines (23%), and Hong Kong (21%), Australia (21%) and Taiwan (13%) following close behind.1 IDC predicts that by 2026, 65% of APAC enterprises will implement AI-enabled cloud communication APIs for seamless employee and customer engagement,2 which will further drive hyper-personalized marketing across the region. "As CPaaS solutions have become more popular over the past few years, APAC enterprises are also increasing their spend in CDPs as they become aware of the transformational benefits of having both: the CDP provides the fundamental base for intelligence, while the CPaaS solution helps to deliver the overall experience," said Nikhil Batra, Senior Research Director, IDC Asia-Pacific. Industries that are heavily reliant on customer relationships can benefit greatly from hyper-personalization. One such real-world example is zingala, a Taiwan-based consumer financing and instalment solutions provider. By partnering with Infobip, zingala leveraged both conversational experience platform integrated with a CDP for an end-to-end conversational experience with hyper-personalized options. This resulted in a 53% SMS click-through rate and a 19% rise in push notification open rate. Learn more about how Infobip CPaaS solutions and a hyper-personalization strategy can boost customer engagement and revenue by downloading the report at About Infobip Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip's omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach over seven billion mobile devices and 'things' in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić. 1 IDC FutureScape: Worldwide Enterprise Connectivity 2025 Predictions – APeJ Implications 2 Infobip's Generational Messaging Trends: How Each Generation Stays in Touch 3 IDC Asia/Pacific Collaboration and CPaaS Survey, 2024, n = 500 4 IDC Future Of Customer Experience Survey, 2024, n = 602 5 IDC Future Of Customer Experience Survey, 2024 1 IDC Worldwide Customer Data Platform Applications Software Forecast, 2024–28 2 IDC FutureScape: Worldwide Enterprise Connectivity 2025 Predictions – APeJ Implications View original content: SOURCE Infobip


Zawya
15-04-2025
- Business
- Zawya
Infobip appoints Mirza Bukva as Director of Operator Partnership for EMEA
Dubai, United Arab Emirates - Global cloud communications platform Infobip has announced the appointment of Mirza Bukva as the new Director of Operator Partnerships for the Europe, Middle East, and Africa (EMEA) region. The leadership appointment is a strategic move for Infobip in further strengthening partnerships and innovation in EMEA. Mirza is no stranger to the company and has garnered nearly a decade of experience at Infobip, during which he has held a number of leadership roles within the telecom partnerships department. His background includes serving as Head of Telecom Partnerships for Africa, where he successfully improved connectivity optimisation, monetised telecom products, and managed high-stakes partnerships. Prior to joining Infobip, Mirza honed his expertise in sales and analytics, blending relationship-driven strategies with data-driven decision-making to deliver impactful business outcomes. 'Infobip operates at the forefront of telecommunications innovation, enabling seamless communication for businesses worldwide. By prioritising strong relationships and aligning strategies with emerging industry trends like 5G infrastructure and fintech convergence, my goal will be to solidify Infobip's position as a trusted partner in the telecom ecosystem', said Mirza Bukva, Director of Operator Partnerships for EMEA region at Infobip. As Director of Operator Partnership for EMEA, Mirza will lead the development and execution of telecom partnership strategies across the region. His responsibilities include managing relationships with key operators, aligning Infobip's solutions with evolving market needs, and driving revenue growth. He aims to leverage his extensive experience to foster long-term collaborations that create sustainable value for both Infobip and its partners. 'Mirza's appointment aligns with the company's vision to enhance its leadership in the telco sector by forging deeper partnerships, driving digital transformation, and unlocking growth opportunities through cutting-edge solutions such as Communications Platform as a Service (CPaaS) and Artificial Intelligence (AI)-driven customer engagement. He will be instrumental in continuing to redefine communication technology across EMEA', said Matija Ražem, Chief Commercial Telecom Officer at Infobip. Mirza's focus will span over Europe's competitive telecom landscape, the Middle East's markets, and Africa's digital transformation opportunities. He plans to tailor partnership strategies to address regional nuances while aligning them with Infobip's global objectives. About Infobip Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip's omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach over seven billion mobile devices and 'things' in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić Recent award wins include: Infobip ranked an Established Leader in the Juniper Research Conversational AI Leaderboard (Feb 2025) Infobip named a Leader for the third time in the IDC MarketScape (Feb 2025) Infobip named one of the top CPaaS providers in Metrigy's CPaaS MetriRank Report (Dec 2024) Infobip named number one among Established Leaders in RCS Business Messaging in Juniper Research's RCS Business Messaging Competitor Leaderboard 2024 (Nov 2024) Infobip recognized as the number one provider in the AIT Fraud Prevention market by Juniper Research (Oct 2024) Infobip named a Leader in the Gartner® Magic Quadrant™ for Communications Platform as a Service (CPaaS) 2024 for the second year running (June 2024) Infobip named to Fast Company's Annual List of the World's Most Innovative Companies (March 2024) Omdia Ranks Infobip as Leader for the second year running in its CPaaS Universe Report (Nov 2023)
Yahoo
12-02-2025
- Business
- Yahoo
Aduna partners with Infobip to expand ecosystem and network innovation
The venture between Ericsson and global telecom operators is announcing a strategic partnership with Infobip to expand the reach of advanced network APIs. STOCKHOLM, Feb. 12, 2025 /PRNewswire/ -- Aduna, a landmark venture between some of the world's leading telecom operators and Ericsson (NASDAQ: ERIC), is today announcing that it will be entering into a strategic partnership with Infobip, a leading Communications Platform as a Service (CPaaS) provider, to drive demand and innovation in the ecosystem. The collaboration will mark an important milestone to expand the global reach and adoption of network APIs and to help redefine the digital services landscape. Infobip is a leading CPaaS provider that enables developers to integrate real-time communication features and network APIs into their applications. Infobip's live network APIs include Number Verify and SIM Swap, and the company is also expanding its offerings with new use cases, including Device Location and Quality-on-Demand APIs. Infobip is a leading provider of native- built technology capable of reaching a significant number of users on operator networks. In September 2024, Ericsson and global telecom operators announced a new venture to streamline the supply of network APIs from network operators, with Vonage and Google Cloud joining as initial channel partners. The planned addition of Infobip as a partner to Aduna, will further accelerate the expansion of the network API ecosystem through Infobip's sizable developer community and huge enterprise market connections, which are already proving the importance of CPaaS in combination with network APIs in different markets. Infobip also brings a strategic chain of existing customers that find onboarding network APIs relatively simple and easy to adopt, which contributes to the company business relationship, while offering this solution in the market. Matija Ražem, Chief Commercial Telecom Officer, Infobip, says: "Infobip's solution-oriented go-to-market strategy leverages our own and partners' professional services, which allows us to bring CPaaS to customers for more developer focused initiatives. We continue to extend our partner and developer ecosystem, network APIs, self-serve capabilities and advanced security features. We are excited to partner with Aduna, this historic new venture in the telecom industry." Anthony Bartolo, CEO, Aduna, says: "Partnering with Infobip will take us another step closer to eliminating barriers faced by developers, empowering them to unlock the full potential of mobile networks. By leveraging Infobip's expertise and global reach, we will enable developers on leading platforms to seamlessly access advanced network capabilities worldwide through common APIs." ABOUT ADUNA: Aduna is a landmark venture between some of the world's leading telecom operators and Ericsson, dedicated to enabling developers worldwide to accelerate innovation by leveraging networks to their full potential via common network Application Programming Interfaces (APIs). Its partners include: América Móvil, AT&T, Bharti Airtel, Deutsche Telekom, Orange, Reliance Jio, Singtel, Telefonica, Telstra, T-Mobile, Verizon and Vodafone. By combining network APIs from multiple operators globally under a unified platform based on the CAMARA open-source project, driven by the GSMA and the Linux Foundation, Aduna provides a standardized platform to foster collaboration, enhance user experiences, and drive industry growth. ABOUT INFOBIP: Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip's omnichannel engagement, identity, user authentication and contact center solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. With over a decade of industry experience, Infobip has expanded to 75+ offices globally. It offers natively built technology with the capacity to reach over seven billion mobile devices and `things' in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić. MORE INFORMATION AT:Ericsson (+46 10 719 69 92) (+46 10 719 00 00) This information was brought to you by Cision The following files are available for download: PDF: Aduna partners with Infobip to expand ecosystem and network innovation Developer working on a laptop outdoors. View original content: Sign in to access your portfolio


Associated Press
05-02-2025
- Business
- Associated Press
Infobip Recognized as a Worldwide CPaaS Leader by IDC MarketScape for the Third Time
Global cloud communications platform Infobip has been named as a Leader in the IDC MarketScape: Worldwide Communications Platform as a Service (CPaaS) 2025 Vendor Assessment. This is the third time that Infobip has been named a Leader in this report. According to the report, 'Infobip is a key player in the CPaaS market with a global footprint and strong capabilities underpinned by its broad portfolio for enterprises as well as a carrier-grade service offering.' Courtney Munroe, Research Vice President, Worldwide Telecommunications Research at IDC, said: 'Infobip has an agile organization structure and appetite for innovation to meet evolving enterprise requirements that stimulates continued expansion of its capabilities and global presence. The firm's strong breadth and depth of services has enabled it to grow rapidly while maintaining a strong financial position.' Silvio Kutić, CEO at Infobip, said: 'Over the last year, Infobip has continued to invest in innovative new services. For instance, our AI Hub and RCS Business Messaging Solution enable businesses and brands to provide instant, personalized responses and deliver exceptional conversational experiences for their customers. We believe our recognition by the IDC MarketScape as a Leader in the CPaaS market for the third time reflects our commitment to helping businesses transform their customer relationships, increase loyalty, and grow.' See the IDC MarketScape: Worldwide Communications Platform as a Service (CPaaS) 2025 Vendor Assessment (doc #US52039625, February 2025) excerpt here: . About IDC MarketScape IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of technology and service suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor's position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors. About Infobip Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. SOURCE: Infobip Copyright Business Wire 2025. PUB: 02/05/2025 04:00 AM/DISC: 02/05/2025 04:01 AM