Latest news with #EBO
Business Standard
22-05-2025
- Business
- Business Standard
TMRW, LiteStore partner to add 25,000 sq ft in retail over 18 months
LiteStore has partnered with TMRW, the new-age house of brands from the Aditya Birla Group, to add 25,000 square feet of retail space across the country over the next 18 months. The expansion will include a mix of exclusive brand outlets, multi-brand stores, and premium outlet centres. 'As an organisation, TMRW's singular mission is to create greater value for our customers. The multi-brand outlets help us unlock that. The agility, transparency, and retail expertise offered by LiteStore helped us bring our vision to life. The value of this expansion lies in curating customer-centric store formats that enhance brand visibility while providing a superlative shopping experience,' said Manish Singhai, Chief Business Officer and Business Head, TMRW. 'Bringing beloved brands under one roof creates a broader selection and a seamless experience for customers. Their plug-and-play model allowed our brands to test, scale, and iterate across formats—without compromising on brand experience,' Singhai added. Through this collaboration, TMRW's portfolio—which includes prominent digital-first brands such as Wrogn, Bewakoof, The Indian Garage Co., and Nobero—will expand into offline retail by opening multiple stores across malls, high streets, and premium outlet centres. Previously, LiteStore facilitated several high-impact retail launches for TMRW. These included Bewakoof's first store at Forum South Mall and key high-street locations in HSR Layout and Koramangala, Bengaluru; Wrogn's first flagship outlet in HSR Layout; Nobero's exclusive brand outlet (EBO) launch in Amanora Mall, Pune; Nauti Natti's store debut in West India; TMRW's first batch of Driveaway Outlet Stores on Bengaluru's Airport Road; and the launch of Urbano, Veirdo and Juneberry at FLXY—India's first Gen Z- and millennial-focused multi-brand outlet in Pune. 'Retail today is not just about presence, but about adaptability and experience. Our model allows brands to test and refine their offline strategy while remaining agile,' said Puneet Dinesh, Co-founder, LiteStore. 'This partnership is a growth engine, combining TMRW's brand scale with LiteStore's ability to create immersive, data-driven retail experiences. As consumer shopping habits evolve, agility in offline retail will be a key differentiator for long-term strategic success,' Dinesh added. LiteStore, backed by Accel, Sorin, Brigade, and Huddle, is India's leading retail-as-a-service company, enabling digital-first brands to go offline with speed and scale. The company supports retail formats including EBOs, MBOs ('FLXY'), and managed premium outlet centres ('The Stretch').
Fashion Value Chain
26-04-2025
- Business
- Fashion Value Chain
TechnoSport Opens First North India Store in Indore
TechnoSport, a leader in performance-oriented activewear, has officially launched its first exclusive brand outlet (EBO) in North India at Phoenix Citadel Mall, Indore. Opening on April 24, 2025, the 1200-square-foot store marks a key milestone in the brand's expansion beyond South India, where it has already built a strong retail and digital presence across the country. The Indore outlet offers a dynamic, experiential shopping environment for fitness enthusiasts, combining high-performance, style-forward activewear with accessible pricing. This store opening is considered one of the brand's major launches of the fiscal year, signaling TechnoSport's strategic growth into North and Central India. To celebrate, the store is offering customers exciting launch promotions: Shop for ₹2,999+ to receive a free TechnoSport Gym Bag Shop for ₹3,999+ and get a free Power Bank Shop for ₹4,999+ and take home a pair of Airdopes Shop for ₹9,999+ to win a free Trolley Bag Collection Spotlight: Shoppers can explore the latest Cotflex Spring-Summer Collection, featuring TechnoSport's innovative UPF50+ fabrics designed for India's hot weather. Key benefits include anti-microbial protection, UV resistance, lightweight construction, enhanced breathability, and quick-drying technology—ideal for active individuals who seek all-day comfort, freshness, and sun protection. The store also features TechnoSport's bestsellers alongside new, trendy selections tailored specifically for Indore's vibrant, youthful demographic. Commenting on the launch, Sandeep Jhunjhunwala, Director of TechnoSport, said, 'Expanding into Indore is a proud moment for us. The city's active, health-conscious community is the perfect audience for our performance-driven offerings.' Puspen Maity, CEO of TechnoSport, added, 'Indore represents an important growth market for us. With rising demand across Madhya Pradesh and Chhattisgarh, we plan to open six additional stores in Central India this financial year, strengthening our reach even further.' TechnoSport's Indore store exemplifies its commitment to making premium-quality activewear accessible to a broader audience while offering customers a superior in-store experience. Store Location: Phoenix Citadel Mall, Indore Website:
The Guardian
14-02-2025
- Politics
- The Guardian
Guy Horton obituary
My friend Guy Horton, who has died aged 73, was a human rights defender, journalist and educator who spent much of his life dedicated to helping others, whether on the frontline of conflict, or mentoring young people such as myself. From 1998 to 2005, while working for the Brussels-based Euro-Burma Office (EBO), among others, Guy uncovered widespread human rights violations in eastern Myanmar against the Karen and Shan ethnic groups, following a 50-year war between the Burmese government and indigenous peoples. His 2005 report, Dying Alive, and supporting video footage was submitted to the UN security council in 2007. The UN committee on the prevention of genocide later carried out an investigation and placed Myanmar on the genocide watchlist. Born in Greenwich, south-east London, Guy was the son of William, an asset manager, and Christiana (nee Griffiths). He grew up in Nainital, India, where his father was working for ICI, until the age of seven when he was sent to school in Sussex, where his grandparents lived. He then boarded at Worth secondary school and studied English at Trinity Hall, Cambridge, graduating with a BA, then a master's in 1975. Guy then taught English at Woolwich College, south-east London, Evesham College, Warwickshire, and the Open University, before moving in the 1990s to Oxford, where he studied psychotherapy and worked as a therapist for the local health authority. Deeply moved by the humanitarian catastrophe in Myanmar, in the mid-90s he proposed that the city of Oxford grant honorary citizenship to Aung San Suu Kyi – then a detained human rights activist and later a politician, whose reputation latterly became tarnished by what Guy called her 'complicity with tyranny'. Aung San Suu Kyi's husband, Michael Aris, got in touch to thank him and, discovering they had been at school together, they became close friends. Michael suggested Guy visit Myanmar, and in 1998, Guy travelled there to monitor the increasing volatility for EBO. While in Manerplaw, a border area under the control of insurgents, Guy's life was saved from the approaching Burmese military by locals who put him on an ageing ex-war elephant that pushed through overgrown jungle paths and across the landmine-strewn border to Thailand. From 2002, Guy taught English and human rights to refugees in Thailand, funded by the Open Society and the Netherlands government, lectured at Soas University, London, and did freelance journalism. In 2017 he settled in Rottingdean, East Sussex, where he gave adult education classes in human rights at a local community centre, and wrote short stories and poems. Parkinson's disease eventually prevented him from returning to Myanmar and Thailand, much to his frustration. I met him around this time as an aspiring journalist, and he showed unwavering support in me and my career. Those who knew Guy cherished his warmth, compassion and interest in making the world a better place. He is survived by his brother, Robin.
