Our iconic market ‘will be GONE in months' thanks to huge shopping centre & new flats plan – it's a ghost town

The Sun

15-06-2025

AN ICONIC market could be gone in months as redevelopment plans go ahead amid crippling competition from a major shopping centre.
Shepherd's Bush Market, in West London, dates back 111 years but its future is uncertain as developers plan to build 40 flats as part of a nine-storey complex, and new shops.
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Hammersmith and Fulham Council approved Yoo Capital's £5million proposal to regenerate the area in late 2023, leading to gentrification fears among traders.
The housing development will be located on the Old Laundry Site land opposite the market and includes the demolition of an apparent former homeless hostel.
The council will manage the homes, with the scheme to include the revamp of sections of the market space itself, leaving many traders worried they'll be ushered out.
However, many say the death knell was already sounded back in 2008, when the gargantuan Westfield shopping centre first opened.
The modern mall covers 2,600,000 sq ft and cost £1.6 billion, featuring high street giants like John Lewis, Marks & Spencer, Next and Primark - meaning footfall at the market has been declining for years.
And that's to mention the rise of online shopping, with people preferring to shop at Amazon - which is also causing devastating problems for more established outlets, and was accelerated during the Covid pandemic.
'Growth and potential'
For stallholders like Bobby Singhy, 45, whose family has been part of the market for over five decades, the place holds deep personal value.
'The market is wonderful, great characters, always here to help one another,' he told The Sun this week.
'There's a lot of growth and potential in this area. My stall has been here for 55 years—my grandad, then my dad, then me.'
Others are worried the character of the market won't survive the changes.
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Sue French, 60, who has worked at Ellis's Pet Store for 43 years, blames the decline on competition.
'The market has changed a lot over the years," she said. "This used to be busy but when they made Westfield that killed us."
'At the moment, Yoo Capital are trying to fix it.'
Traders say footfall has plummeted in recent years. 'I've seen lots and lots of people just walk past the market,' said Sue.
'The bus doesn't even stop near the market. People can't afford to rent stalls here… they're here for a few months and leave.
"This is the only original part of Shepherd's Market that is left.'
This used to be busy but when they made Westfield that killed us.
Sue FrenchEllis's Pet Store employee
Joanna Lee, 58, a lifelong local, fears that too much is being lost to development and that the market's unique character is under threat.
'They can't build over this — you can't take away this market… I believe we're witnessing the death of the market,' she said.
'I've grown up on this market and I don't want it to change because that's how it starts.
"This used to be the place to go. There were lots and lots of shops all selling different things, and now the stalls are one by one packing up and closing."
'Now it doesn't matter'
One jewellery stall worker, who has been at the market for 40 years, but asked not to be named, fears promises won't be kept.
'The market is very quiet – in the old days, weekends were packed - but now it doesn't matter,' she said.
'Yoo Capital said they won't gentrify and will regenerate it instead… I'm not worried as long as it's not gentrified.'
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The developers' deal struck with the council will see new homes and shops at one end, and investment in the rest of the market space.
But not everyone is convinced it will be a good thing. 'There's a danger of Shepherd's Bush Market becoming gentrified like Brixton Market. There's been a lot of changes over the years,' said the unnamed local.
'This market is so multicultural and has a lot of life.
"We have a wave of Asians, Afghans, Arabs and any changes may put people off from entering.
"And that includes any major changes Yoo Capital makes."
Online has defeated us and people going straight to Amazon and ordering from China. There's no parking and that's been the most challenging thing – it's acting like a deterrent to a lot of customers.
Tony LuckyZamZam Luggage owner
Tony Lucky, 67, owner of ZamZam Luggage, blames high parking charges and online competition.
'Online has defeated us and people going straight to Amazon and ordering from China,' he said.
'There's no parking and that's been the most challenging thing – it's acting like a deterrent to a lot of customers.
Every hour it costs £5 or you get a parking fine of £80.
'Yoo Capital want to build more flats and don't care about the market,' he said.
'This market has been here 100 years and no problem – but now they want to break all this and rebuild the flats.'
'We need a change, but the right one'
Abdul Idris, 60, has worked at his home goods stall since childhood.
'Tesco and other big stuff have been taking the spotlight away from shops in the market,' he said.
'We need a change of things. Development is happening but I don't know when – we need a change, but the right one.'
For many, there's still hope.
Laura Sakstein, 67, who runs 'This is Nuts', a family-run store her father opened in 1933, believes the market has life left in it.
'Back in the day it was packed – you couldn't get in the market,' she said. 'It's not just Shepherd's Bush, it's retail everywhere today.'
'Walthamstow used to be a fabulous market but I don't think it is what it was.
"It's got potential, this place, but we need new variety,' she said.
'Community spirit is what it's all about. Westfield shouldn't be competition to the market. Retail everywhere is suffering.'
According to Yoo Capital, the redevelopment is meant to protect the market's future.
Redevelopment plan
A 9-storey commercial building will be built on the Old Laundry Site next to the market, with 40 council-managed homes and upgrades to existing stalls.
A spokesperson for Yoo Capital stated: 'Our commitment to the Market remains as strong as when we acquired the site in 2020.
"Following the granting of full planning permission at the end of 2024, we have been hard at work, formulating the most cohesive plan for construction.
"This allows us to not only look forward to the best final result – where traders can enjoy an upgraded market that better supports their needs – but also considers the effect of construction, minimising disruption to trade and ensuring the Market remains open throughout, as it has done for the past 111 years.'
Louise Page-Jennings, a spokesperson for Yoo Capital, also shared with The Sun: 'We are carefully curating the Market and will introduce new tenants through the Market Academy during the construction process.'
The Academy will offer free training to traders on merchandising, marketing, and business skills.
She added, 'The Market will remain open throughout the works, with efforts in place to minimize any disruption.'
Ms Page-Jennings said traders will be offered support worth over £5 million, including rent-free options during construction, sabbaticals, or lease buyouts.
Those choosing to stay can access compensation of £7,500 to £12,500, plus up to £50,000 in profit-loss support, she added.
A minimum of £7,500 financial support for traders that wish to open during construction.
And no rent or service charge during Market construction
Traders on sabbatical may receive up to £3,000 a month in payments and get brand new units or funds to upgrade existing ones.
Rents will be fixed for five years after construction ends — but the market will eventually be opened to private buyers.
Critics say that leaves uncertainty about what happens next.
Paul Bardini, 69, whose grandfather first worked in the market in 1919, sees the other side. 'The investment could give the market a face-lift and bring in new customers,' he said.
As traders wait and watch, hope hangs in the air — alongside fears of losing something irreplaceable.
The Sun has contacted Westfield and Hammersmith and Fulham Council for comment.
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