Ohana Development breaks ground on ‘ELIE SAAB Waterfront by Ohana' development
It offers 174 meticulously designed units with world-class amenities and unmatched architectural beauty.
UAE – Ohana Development, the leading luxury real estate developer in the UAE, has commenced construction on ELIE SAAB Waterfront by Ohana, an iconic residential project on Abu Dhabi's prestigious Al Reem Island. Designed to set new benchmarks in attainable luxury living, the development will bring ELIE SAAB's unique design vision to life, creating a masterpiece that combines art and architecture.
Inspired by the concept of 'sculpture in motion,' ELIE SAAB Waterfront by Ohana will feature fluid curves reminiscent of a veil swaying gracefully in the breeze. This architectural marvel will be crowned by a lavish dual-level penthouse complete with an infinity pool, representing the pinnacle of luxury.
Eng. Husein Salem, CEO of Ohana Development, shared his enthusiasm for the project: 'ELIE SAAB Waterfront by Ohana represents our commitment to redefining the UAE's luxury real estate landscape. By collaborating with ELIE SAAB, the world-renowned fashion designer, we are creating a residential experience that merges unparalleled design with the highest standards of quality.'
The project will comprise 174 units, ranging from contemporary apartments to opulent penthouses. Each residence is designed to reflect ELIE SAAB's renowned attention to detail and commitment to timeless elegance. Amenities include a children's playground, outdoor pool, landscaped gardens, additional visitor parking, a fully equipped gym, an electric vehicle charging station, and a padel court.
Scheduled for completion in Q2 2027, ELIE SAAB Waterfront by Ohana is positioned to become a landmark on Al Reem Island, offering panoramic views of the Arabian Gulf and Abu Dhabi's skyline. It will offer residents convenient access to Abu Dhabi's top destinations, including Reem Mall and Reem Central Park. With its prime location and exceptional amenities, the project promises an unparalleled lifestyle of sophistication and comfort.
Ohana Development, in partnership with ELIE SAAB, continues to push the boundaries of luxury real estate, setting new standards for excellence and innovation with every project.
For more information on Ohana Development, please visit https://ohana-development.com/.
About Ohana Development:
Ohana Development is a leading private developer in the Middle East, specialising in the conceptualisation, design, and construction of attainable luxury residences in prime locations, thoughtfully crafted to meet the unique aspirations of its clients. From serene beachfronts and canal views to hillside homes and futuristic concepts, every project is chosen and designed to enhance lifestyle value through a blend of modernity and exclusivity.
With over 35 years of experience, the company is dedicated to delivering exceptional homes that blend luxury, quality, and value. By fostering lifelong relationships with clients, Ohana ensures that each customer becomes part of the family, receiving properties that enrich their lives and enhance their investment portfolios.
Renowned for its world-class waterfront properties, Ohana's flagship development, the Elie Saab Waterfront by Ohana, exemplifies the brand's promise to creating sophisticated, one-of-a-kind spaces. Additional signature projects include Ohana Villas, featuring bespoke designs from the ELIE SAAB Maison collection in Lebanon, Ohana Hills offering breathtaking views, and Ohana by the Sea, an exclusive collection of luxury homes. These developments highlight Ohana Development's commitment to providing unparalleled, client-focused lifestyle experiences, establishing the company as a leader in the UAE and internationally.
For media enquiries, please contact:
Anjali Rajvardhan
Senior Account Manager | Cicero & Bernay
anjali@cbpr.me
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
The National
3 days ago
- The National
Rami Al Ali becomes first Syrian designer to join official haute couture calendar in Paris
Designer Rami Al Ali has become the first Syrian to join the prestigious haute couture calendar in Paris after being invited to show his autumn/winter 2025 collection next month. Celebrated for his sculptural evening wear, the Syria-born, Dubai-based designer's offer to join the Federation de la Haute Couture et de la Mode schedule is a rare accolade and gives him the legal right to call himself an haute couturier. Granted by the Parisian fashion federation only to labels that meet its rigorous standards of craftsmanship and artistry, haute couture is a protected designation. Only a handful of houses hold permanent membership – including Chanel, Dior, Givenchy and Jean Paul Gaultier – alongside a select few guest members invited to show each season. Founded in 2001, Al Ali's eponymous house has become popular with discerning clients who seek refined occasion-wear sculpted with an architect's eye. Although he has already shown his work in Paris alongside the official calendar, next month's appearance will be his first formal inclusion – a decisive moment in a journey defined by consistency and perseverance. Al Ali's elevation cements his reputation as one of the Middle East's most influential designers and also underscores the region's growing stature in the industry. Previous regional names invited to join the haute couture calendar, including Lebanese designers Elie Saab, Zuhair Murad, Georges Chakra and Rami Kadi, as well as Dubai-based Michael Cinco and Saudi designer Ashi Studio, have helped position the region as the home of intricate craftsmanship and unabashed elegance. Al Ali's achievement is also a nod to the evolving geography of couture itself. During a recent visit to Dubai, Business of Fashion founder Imran Amed outlined the Global South's growing importance to innovation in the industry. While haute couture is an outlier from mainstream fashion – it is aimed at the needs and wants of perhaps 2,000 women worldwide – the elevation of yet another Middle East name to its storied ranks is more evidence of a region that is making an impact. Al Ali's debut haute couture show in Paris will take place on July 10.
Gulf Business
3 days ago
- Gulf Business
Ohana Development's Husein Salem on the future of branded residences in the UAE
Image: Supplied Merging haute horology with high-end real estate, Ohana Development recently partnered with Jacob & Co. to launch the Dhs4.7bn Jacob & Co. Beachfront Living by Ohana. This project introduces the world's first Jacob & Co. Beach Club and Seafront Cigar Lounge. In this interview with Gulf Business , the company's CEO Husein Salem shares insights into the genesis of this unique collaboration, the meticulous planning behind its world-first amenities, and the evolving landscape of branded residences in the Middle East. Jacob & Co. Beachfront Living by Ohana is positioned as a Dhs4.7bn development. How did the partnership with Jacob & Co. come about, and what does this collaboration bring to the UAE luxury real estate market that hasn't been seen before? The partnership with Jacob & Co. came from a shared goal to create a development that goes beyond typical branded residences. We wanted to introduce something new to the UAE market — a project that redefines what it means to live luxuriously in the UAE, where a brand is involved in more than just name. Jacob & Co. has been part of the creative process from the start, contributing to the design and detailing, including features like the 10-metre-wide ceiling timepiece in the grand lobby and brand interiors inspired by their most celebrated watches and jewellery. This level of involvement sets the project apart. It's the first time a residential development in the region blends high-end coastal living with the design language of fine watchmaking and jewellery. Image: Supplied From Sky Mansions with 360-degree views to a 10-metre-wide ceiling timepiece and the world's first Jacob & Co. Beach Club and branded Seafront Lounge. How does Ohana plan to operate and maintain these world-first amenities to meet global ultra-luxury standards long-term? We recognise that design is only half the equation — true luxury is defined by how it endures and functions over time. At Ohana, operations and maintenance are treated with the same level of precision as the architecture. We've developed the entire service model in-house to reflect the Jacob & Co. standard, covering everything from lifestyle programming to amenity management. A dedicated operations team will oversee all aspects of the resident experience – from concierge and hospitality services to security – ensuring a seamless, high-touch environment tailored for ultra-high-net-worth individuals. The goal is to keep the experience seamless and high-quality from day one, with systems in place to adapt to residents' needs over time. Image: Supplied With the project slated for completion by Q2 2028, what steps are you taking to ensure timely delivery and what milestones should potential buyers and investors expect in the next year or two? Timely delivery is a core part of our promise at Over the next 12 to 24 months, buyers and investors can expect to see steady progress on the project, including foundational works, structural milestones and development updates. Our internal delivery team is fully focused on bringing this vision to life with precision. Regular communication with our community will be a priority, ensuring that every stakeholder remains engaged throughout the journey. What makes branded residences appealing to today's high-net-worth buyers, and how do they differ from traditional luxury real estate offerings? Branded residences appeal to today's high-net-worth buyers because they offer more than just luxury finishes or prime locations — they offer a lifestyle tied to a brand they already trust. These buyers are more selective and value a sense of identity and consistency in their investments. What sets branded residences apart from traditional luxury real estate is the added layer of design, service, and brand alignment. In the case of Jacob & Co., it's not just about putting a logo on a building — it's about reflecting the brand's values throughout the project, from architecture to amenities. This makes the experience more distinctive, which is exactly what today's buyers are looking for. From a developer's perspective, what are the key factors that determine the success of a branded residence project in today's competitive market? From a developer's perspective, the success of a branded residence depends on three core elements – authenticity, quality execution, and long-term value. The brand should be fully integrated into the project, not just used for marketing. When there's a true alignment between the brand's identity and the development's purpose, you create something far more compelling than just a luxury address. Every part of the development, from the design to the service model, should reflect the brand's identity. But that is only part of it. The quality of execution must meet expectations with strong design, reliable construction, and consistent delivery standards. The real test comes over time. A successful branded residence should grow in cultural and commercial value, becoming more desirable as the years go by, not fade. We treat each project as a long-term investment, for both us and our buyers. We focus on building something that lasts, and that mindset is what sets us apart. With the rise of branded residences globally, how is the Middle East market evolving in this segment, and what kind of demand trends are you seeing from regional and international buyers? The Middle East is no longer reacting to global real estate trends — it's actively shaping them. Branded residences are a clear reflection of this shift. In this region, and particularly in the UAE, such collaborations bring an added layer of quality, storytelling, and exclusivity that aligns with the expectations of today's These partnerships go beyond simple brand recognition; they're about creating a lifestyle anchored in authenticity, heritage, and design integrity. Abu Dhabi is emerging as a key player in this segment. Its growing emphasis on cultural capital, sustainability, and long-term economic planning has positioned it as a destination of choice for investors seeking more than just real estate. There's a genuine interest in properties that offer meaning — where people feel part of a vision and a place. We see these dynamics evolving in real time. Buyers today are more selective, design-aware, and globally connected. They're not just investing in a home; they're investing in a brand experience that reflects their values and aspirations. This is especially evident among younger regional buyers, who prioritise personalisation, wellness, privacy, and meaningful design. Branded residences, when done right, deliver on all of that — and that's fundamentally reshaping how we approach architecture, digital integration, and community engagement in the region.
Arabian Business
23-05-2025
- Arabian Business
Dubai real estate developer launches Al Jaddaf Waterfront project with 44 homes
Dubai real estate firm HRE Development has launched Celeste, an exclusive waterfront residence in Al Jaddaf. Celeste is limited to just 44 exclusive residences and is positioned between Downtown Dubai and the Al Jaddaf Waterfront, while offering views of Dubai Creek. Beyond the residences, curated wellness amenities include: A waterfront pool Modern fitness and yoga spaces Landscaped courtyards Dedicated children's play zone Celeste in Al Jaddaf, Dubai Wissam Breidy, CEO of HRE Development, said: 'Celeste isn't just another project – it's a limited collection for those who move early, think differently, and value meaning over mass. It is for those who see their home as an extension of their values – calm, elevated, and timeless.' Celeste is set for completion in Q2 2027.
