Luxury housing performance outpaces mass market in H1 2025
The rise in contribution was largely driven by 14% growth in demand for INR 3.0-5.0 crore housing segment during the same period.
While premium homes gained market share during the period, the share of the mass segment with a price bracket of less than Rs 1 crore dropped to 38% during the period from 49% a year ago.
'The steady growth in luxury home sales indicates rising buyer affluence, evolving lifestyle aspirations, and a heightened demand for larger, premium living spaces. This increasing focus on premium properties has overshadowed activity in the mass housing segment,' said Samantak Das, Chief Economist and Head of Research and REIS, India, JLL.
In the first half of 2025, Bengaluru, Mumbai, and Pune retained their leadership position in India's housing sector, collectively holding 63% share in the residential sales volume across the top seven cities.
Despite fewer new project announcements during the period, launch of homes priced over Rs 1 crore surged 110% from a year ago.
'Despite a slowdown in launch momentum developers are focusing more on high-end and premium projects to align with current demand patterns. Q2 2025 saw 74,239 new homes enter the market, bringing the H1 2025 total to 154,086 units. The luxury segment showed remarkable momentum, with properties priced above Rs 1 crore more than doubling in number compared to H1 2024, responding to robust demand in this premium category,' said Siva Krishnan, Senior MD (Chennai & Coimbatore), Head - Residential Services, India, JLL.
Despite the overall decline in sales in the first half of 2025, India's top seven cities maintained quarterly growth momentum during the June quarter, recording 69,630 unit-sales. Four major markets of Bengaluru, Mumbai, Pune, and Delhi NCR--each surpassed 10,000-unit sales in the quarter, collectively accounting for around 77% of total quarterly sales.
The luxury segment showed exceptional quarterly performance, with homes priced above Rs 5 crore experiencing substantial 42% sequential growth, while demand in the Rs 3-5 crore range increased by 28% compared to the previous quarter.
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