Three start-ups awarded at the 2nd edition of the international ceremony of the Orange Summer Challenge in Casablanca, Morocco
Orange Summer Challenge: three months to turn an idea into a start-up
Created in 2011, the Orange Summer Challenge (OSC) is the flagship event of the network of Orange Digital Centers in Middle East and Africa (www.Orange.com). Its objective is to inspire young people to develop technology start-ups for the common good. The 2025 edition ended in Casablanca with an international ceremony that rewarded three promising projects.
For more than three months, 282 young innovators and entrepreneurs from 14 countries benefited from intensive support combining training, mentoring and coaching provided by experts from Orange and its partners: AWS, EY and NOKIA. Together, they have developed 57 start-ups on the Tech4Impact theme, offering solutions to the region's environmental, health, educational and agricultural challenges.
A second international ceremony highlighting three impact start-ups
The award ceremony, held on February 20, 2025 in Casablanca, revealed the three winning start-ups, selected by an international jury and the votes of Orange employees in Middle East and Africa. The event brought together professionals, partners, media and stakeholders from the entrepreneurial and academic ecosystem. The winners of this edition are:
1st prize: Plastikoo (Madagascar) - Transforming plastic waste into sustainable building materials, reducing pollution while promoting the sustainable development of local communities.
2nd prize: MEPS (Tunisia) - IoT-integrated solution to convert organic waste into clean biogas and fertilizer, contributing to the energy transition.
3rd prize: Leevlong (Cameroon) - A medical remote monitoring device that allows real-time monitoring of vital signs, thus improving the management of patients.
The winners will receive financial, technical and commercial support from the Orange Digital Centers and their partners. NOKIA will award €40,000 to fund pre-incubation and incubation projects, while Orange will offer a €20,000 prize to support young talent engaged in these impactful initiatives.
Brelotte Ba, Deputy CEO of Orange Middle East and Africa, praised the evolution of the Orange Summer Challenge and the involvement of young people: 'For 15 years, the Orange Summer Challenge has accompanied thousands of young talents in their entrepreneurial adventure. This new edition once again illustrates the capacity of African and Middle Eastern youth to innovate and respond to the societal challenges of our continent. Congratulations to the winners and all participants for their commitment and creativity.'
Sarobidy Nombatsitoha, Founder of Plastikoo, the first-prize winning start-up, expressed his joy and gratitude: ' A dream come true! When I imagined Plastikôo, I never thought that this project would go so far. We put all our heart, gave our best, without really expecting such a result. With so many beautiful projects, this victory is a great source of pride. Congratulations to my team!'
Orange, a committed player for technology entrepreneurship and digital inclusion
True to its mission of digital inclusion and innovation, Orange develops training and support programmes to promote youth employment and the development of start-ups in Africa and the Middle East. The Orange Social Ventures in Middle East and Africa (OSVP) has supported impact entrepreneurship since 2010 with 55 major winners. The Orange Digital Center program, which will celebrate its 15th anniversary in 2025, has already trained 1.2 million beneficiaries free of charge in the region and supported hundreds of start-ups.
Distributed by APO Group on behalf of Orange Middle East and Africa.
Press contact:
Stella Fumey stella.fumey@orange.com
Anita Oyono anita.oyono@orange.com
About Orange Africa and the Middle East (OMEA):
Orange is present in 18 countries in Africa and the Middle East, with more than 160 million customers as of December 31, 2024. With 7.7 billion euros in sales in 2024, Orange MEA is the leading growth area of the Orange group. Orange Money, its money transfer and financial services offering, is available in 17 countries and has more than 90 million customers. Orange, a multi-service operator and digital transformation partner, brings its expertise to support the development of new digital services in Africa and the Middle East.
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Arabian Post
2 days ago
- Arabian Post
Drunk Elephant's Moisturiser Gains Popularity in UAE Amidst Recall Concerns
Drunk Elephant's Lala Retro Whipped Cream has become a sought-after skincare product in the UAE, particularly among consumers seeking effective hydration solutions. The cream's formulation, featuring a triple-ceramide blend and a mix of African oils, has garnered attention for its ability to provide long-lasting moisture and support the skin's barrier function. The product's appeal lies in its clean and cruelty-free formulation, free from fragrances and essential oils, making it suitable for sensitive skin types. Its airy, non-greasy texture allows for easy absorption, catering to the needs of individuals in the UAE's arid climate. However, the brand faced challenges when it voluntarily recalled certain batches of the Lala Retro Whipped Cream due to an ingredient mix-up during production. The recall was initiated after it was discovered that some products contained a surfactant not listed on the ingredient label, potentially leading to adverse skin reactions in sensitive individuals. Drunk Elephant promptly addressed the issue, offering full refunds or product exchanges to affected customers and emphasizing its commitment to product quality and customer satisfaction. Despite the recall, the product's popularity in the UAE remains strong, with consumers continuing to purchase it from various retailers, including Dubai Duty Free, Sephora, and online platforms like and The brand's transparency in handling the recall and its proactive measures to rectify the situation have helped maintain consumer trust.


Gulf Today
2 days ago
- Gulf Today
Sharjah Airport welcomes first Ethiopian Airlines flight
As part of a significant expansion of its route network into Africa, Sharjah Airport has officially welcomed the first direct flight operated by Ethiopian Airlines on 2nd June 2025, marking a new chapter in the airport's growing global connectivity. This step reflects Sharjah's rising status on the regional and international aviation map, as more global airlines choose the airport as a strategic operational hub linking the Middle East with the African continent. The inaugural flight was welcomed in a reception attended by senior officials and representatives from both sides. Ethiopian Airlines now operates four weekly flights between Addis Ababa Bole International Airport and Sharjah Airport on Tuesdays, Wednesdays, Fridays, and Sundays, with return flights departing Sharjah on Mondays, Wednesdays, Thursdays, and Saturdays, bound for Addis Ababa. A Strategic Route Strengthening Trade and Investment Connectivity with Africa Ali Salim Al Midfa, Chairman of Sharjah Airport Authority (SAA), emphasised that this strategic partnership with the national carrier of Ethiopia falls in line with the airport's ongoing efforts to expand its destination network and connect Sharjah with key emerging markets. He noted that this aligns with the growing demand for regional and international travel, fueled by the airport's ambitious expansion strategy and development projects aimed at increasing total passenger capacity to 25 million annually by the end of 2027. He added, 'This new route with Ethiopian Airlines represents a qualitative step in reinforcing the airport's role as a vital air bridge that supports trade and investment flows between the UAE and African nations. We remain committed to delivering the highest standards of quality, efficiency, and service diversity, through the adoption of smart technologies and advanced digital systems. This enhances operational performance and sustainability, while ensuring a seamless, safe, and integrated travel experience—further strengthening Sharjah Airport's position as a distinguished regional hub.' Mesfin Tasew, Group CEO of Ethiopian Airlines, stated, 'We are truly delighted to connect our passengers to an additional getaway in the UAE with our new flights to Sharjah. We have been connecting the UAE and Africa for nearly five decades now and the new service will help boost the investment, tourism, diplomatic and socioeconomic bonds between the two regions.' Sharjah Airport Authority continues to enhance its offering to attract global airlines by providing a comprehensive service ecosystem tailored to meet the evolving needs and goals of aviation partners. These services align with best global practices in the aviation industry and reflect the latest airport technologies and systems. Ethiopian Airlines—recognised as one of the leading carriers in Africa—operates flights to 142 international destinations for both passengers and cargo, and is known for its high operational efficiency and compliance with the highest global safety and quality standards. WAM


Sharjah 24
3 days ago
- Sharjah 24
Sharjah Airport welcomes first Ethiopian Airlines Flight
The inaugural flight was welcomed in a reception attended by senior officials and representatives from both sides. Ethiopian Airlines now operates four weekly flights between Addis Ababa Bole International Airport and Sharjah Airport on Tuesdays, Wednesdays, Fridays, and Sundays, with return flights departing Sharjah on Mondays, Wednesdays, Thursdays, and Saturdays, bound for Addis Ababa. A Strategic Route Strengthening Trade and Investment Connectivity with Africa Ali Salim Al Midfa, Chairman of Sharjah Airport Authority (SAA), emphasised that this strategic partnership with the national carrier of Ethiopia falls in line with the airport's ongoing efforts to expand its destination network and connect Sharjah with key emerging markets. He noted that this aligns with the growing demand for regional and international travel, fueled by the airport's ambitious expansion strategy and development projects aimed at increasing total passenger capacity to 25 million annually by the end of 2027. He added: 'This new route with Ethiopian Airlines represents a qualitative step in reinforcing the airport's role as a vital air bridge that supports trade and investment flows between the UAE and African nations. We remain committed to delivering the highest standards of quality, efficiency, and service diversity, through the adoption of smart technologies and advanced digital systems. This enhances operational performance and sustainability, while ensuring a seamless, safe, and integrated travel experience—further strengthening Sharjah Airport's position as a distinguished regional hub.' Boost investment, tourism, diplomatic and socioeconomic Mr Mesfin Tasew, Group CEO of Ethiopian Airlines, stated: 'We are truly delighted to connect our passengers to an additional getaway in the UAE with our new flights to Sharjah. We have been connecting the UAE and Africa for nearly five decades now and the new service will help boost the investment, tourism, diplomatic and socioeconomic bonds between the two regions.' An Integrated Service Ecosystem Supporting Airline and Partner Goals Sharjah Airport Authority continues to enhance its offering to attract global airlines by providing a comprehensive service ecosystem tailored to meet the evolving needs and goals of aviation partners. These services align with best global practices in the aviation industry and reflect the latest airport technologies and systems. Ethiopian Airlines—recognized as one of the leading carriers in Africa—operates flights to 142 international destinations for both passengers and cargo, and is known for its high operational efficiency and compliance with the highest global safety and quality standards.