Emirates launches 'travel rehearsal' programme in 17 cities
Emirates has achieved several milestones in Autism Awareness month, including launching a 'travel rehearsal' programme across 17 cities, allowing children with autism to practice airport journeys, and becoming the world's first Autism Certified Airline.
Over 30,000 cabin crew and ground staff have been trained to support customers with autism.
In April, Emirates highlighted autism awareness to millions of passengers by showcasing movies, podcasts, and TV shows about neurodiversity on its inflight entertainment system, ice.
Adel al Redha, Deputy President and COO, Emirates, said: 'Emirates has been driving and facilitating good progress in accessible travel, and it is part of our operational strategy. We continue to work on this mission to make travel more inclusive. At the beginning of 2024, we were recognised as a Certified Autism Center™. We have upskilled our teams and I am pleased to say that we are now the world's first autism-certified airline, with 30, 000 frontline staff and cabin crew trained to support our customers with autism. Now we are also rolling out our Travel Rehearsal programme in cities across the globe, to break barriers and make travel accessible for everyone. This is part of our social and professional responsibility.'
EMIRATES' TRAVEL REHEARSALS ACTIVATED ACROSS 17 CITIES
Globally, Emirates has started rolling out its travel rehearsal programme to 17 cities including Barcelona, Brisbane, Budapest, Cebu, Christchurch, Dubai, Durban, Luanda, Madrid, Manila, Mauritius, Manchester, Montreal, Nice, Oslo, Paris and Toronto, with more destinations committing to the programme every month.
The Travel Rehearsal concept first began in 2023, as a community collaboration between Emirates, Dubai's Department of Economy and Tourism, Dubai Airports, the General Directorate of Identity and Foreigners Affairs, Dubai Police and Dubai Customs, and several schools and centres for autism in Dubai, whose feedback was invaluable to the process.
The local schools and centres for autism including Safe Center for Autism, The New England Center for Children's (NECC) Clinic, Rashid Center for People of Determination and Dubai Autism Centre were invited to Dubai International (DXB) to experience a simulation of an airport journey.
The children and their teachers and carers got to practice checking in, dropping baggage, going through immigration and security, experiencing the hustle and bustle of Duty Free and familiarising themselves with the airport, boarding passes, and the many individuals encountered along the way.
Now on an international level, parents, therapists and teachers involved in the travel rehearsals have reported to Emirates that the experience has been invaluable in helping their child to have a safe and successful flight, by offering the comfort of preparation and familiarity, as well as trained staff to support.
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