New study highlights young Canadians' declining use of sunscreen, sun-safe measures

CBC

15-07-2025

Younger Canadians have higher odds of spending more time in the sun and using less protective measures than any other age group across the country. That's from a new study published in the peer-reviewed journal BMJ Public Health. The study found that those aged 18 to 29 are less likely to use physical protection and more likely to use tanning beds. Amy Roswold, the director of Marketing at Save Your Skin, spoke to CBC News about why it's important for people to lotion up.