HBCU Honored With Exclusive Player Edition Jordan
Jordan Brand has rolled out a truly impressive Player Edition Jordan 4 made specifically for the Bison basketball team. This player edition model represents a few current Nike staples that have performed very well in recent memory. Namely, dark tones of the same color with a white sole and white laces, along with gold trim. The decision to utilize the Jordan 4 would be enough to move the needle, but the colorway treatment applied ensures consumer envy.
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Player Editions are exactly what that implies. A model and colorway made exclusively for players that will not be made available to a wide consumer release. Virtually any PE typically creates a huge demand and an even higher resale value that most any wide release could hope for.
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Due to such a low volume of pairs that will be circulated within the Howard University program, the Howard Jordan 4 PE could fetch a significant markup down the road when any pairs surface.
The design itself needs no real explanation if set within a wide consumer release. The white outsole, white laces, paired with a dark upper that is 3 different shades of navy blue, with gold logos and a specialty 'Howard Bison' gold tag to replace the typical Nike tag sells itself. However, there has been some concern voiced by the Howard University fanbase suggesting the design is more understated than it should've been. Claiming there could have been more done to highlight the culture of Howard University.
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While the two-tone navy blue does fit with the program's logo branding, the absence of red beyond being hidden on the underside of the tongue is noteworthy. Many PE's over the years have had heel logos, tongue logos or even specialty insoles that allow for more freedom with logos and messaging. A logo, whether readily seen or strategically hidden involving some details that are specific to Howard University or HBCUs in general would have been an interesting tribute.
Related: NBA legend and HBCU trailblazer dies at 88
While this Howard University PE shoe would sell out in under a couple minutes if set as a wide consumer release, it is and will only be exclusive to players and staffers within the Howard University Basketball program. This exclusive Howard release has been widely reported as 'Spring 2025' and most likely intended for the 2025-26 College Basketball season.
This story was originally reported by Athlon Sports on May 31, 2025, where it first appeared.
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