Mercedes-Benz India appoints Brendon Sissing as VP - Sales & Marketing
has announced the appointment of
Brendon Sissing
as its new Vice-President of Sales and Marketing, effective August 1, 2025. He will take over from
Lance Bennett
, who has assumed the role of Chief Financial Officer at Mercedes-Benz Middle East.
Brendon Sissing is currently serving as the Head of
Mercedes-Benz Financial Services
India. During his tenure, he led the company's growth strategy, doubling the portfolio and delivering record profits. He played a key role in business transformation by enhancing customer experience across both online and offline channels.
Santosh Iyer, MD & CEO, Mercedes-Benz India, said, 'We are excited to welcome Brendon Sissing as the Head of Sales & Marketing for Mercedes-Benz India. Brendon takes over the responsibility from Lance Bennett, who has joined Mercedes-Benz Middle East as the CFO."
"Brendon brings rich experience from the world of financing and insurance, as he successfully steered Mercedes-Benz Financial Service India, doubling its portfolio, driving record profit and business transformation, while elevating the integrated customer journey. We are confident Brendon will continue the growth momentum of Mercedes-Benz in this highly diverse, and dynamic Indian luxury car market. We thank Lance for his immense contribution and wish them both, the very best in their respective new roles,' Iyer added.
Global experience and industry background
Brendon Sissing has worked in several international markets including Malaysia, South Africa, Germany and India. He began his career with Mercedes-Benz Malaysia, supporting sales rollout and growth strategies. He later took on roles in credit operations and underwriting at Daimler Mobility AG in Stuttgart and Mercedes-Benz Financial Services South Africa, where he led credit operations and national sales for both car and truck financing.
Brendon holds a B.Tech degree in Cost and Management Accounting from Technikon Pretoria, a Diploma in Credit Management, and has completed several international leadership courses. He is also a founding member of Mercedes-Benz Services Malaysia Sdn Bhd.
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