Tradebyte issues major upgrade to analytics platform with TB.360 Pro launch
The company currently works with over 1,000 brands (including Asics and Adidas) and the aim of the TB.360 Pro upgrade is to give retailers and brands 'total control over their marketplace performance, from insight to action'.
The Germany- and UK-based company said the new platform is 'designed for brands that want to scale smarter and move faster in an increasingly competitive digital landscape'.
It offers visibility into sales and orders across channels, categories, SKUs and countries with this said to help users spot both bestsellers and high-return products.
There's also live onboarding status and instant article status report (ASR) checks across multiple marketplaces such as, of course, Zalando, as well as ASOS, and Amazon, 'for faster time-to-online, quick error detection and full export transparency'. Tradebyte said it actually connects to more than 100 top marketplaces including TikTok Shop.
Users can also compare performance directly against peers and best-in-class operators by market segment, and track GMV share, return rates and growth over time.
It's also working on a soon-to-be-added Trading HUB Beta, featuring AI-powered summaries and alerts to monitor multichannel sales performance and returns.
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